--- title: "FootJoy vs Lululemon: Which is searched more?" description: "Is FootJoy or Lululemon more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Golf clothing brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/footjoy-vs-lululemon" publisher: "Brandwave" --- # FootJoy vs Lululemon: Which is searched more? Is FootJoy or Lululemon more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Golf clothing brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: FootJoy and Lululemon - **Competitive set**: Golf clothing brands - **Market**: Global - **Month measured**: Sep 2026 - **FootJoy Share of Search**: 0.4% - **Lululemon Share of Search**: 1.1% ## Is FootJoy or Lululemon more popular in search? - In September 2026, Lululemon had more branded searches than FootJoy among golf clothing brands worldwide. Lululemon had about 14,800 branded searches, while FootJoy had 5,400. Lululemon made up 1.1% of all golf clothing brand searches we track, and FootJoy accounted for 0.4%. - Lululemon was ahead of FootJoy in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, FootJoy’s share of searches among golf clothing brands worldwide moved from 0.64% to 0.4%, and its estimated monthly branded searches held steady at 5.4K. - Across the 12 months ending September 2026, Lululemon’s share of searches among golf clothing brands worldwide moved from 1.2% to 1.1%, and its estimated monthly branded searches moved from 9.9K to 14.8K. ## Top golf clothing brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, FootJoy appeared in all five answers. Lululemon was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. FootJoy was listed before Lululemon in three out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Peter Millar | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | FootJoy | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Adidas | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Lululemon | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Nike | 5th | 1 of 3 | 2 of 2 | 3 of 5 | | Under Armour | 6th | 3 of 3 | 1 of 2 | 4 of 5 | | Greyson Clothiers | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | Malbon Golf | 8th | 1 of 3 | 0 of 2 | 1 of 5 | | Holderness & Bourne | 9th | 1 of 3 | 0 of 2 | 1 of 5 | | TravisMathew | 10th | 1 of 3 | 0 of 2 | 1 of 5 | | Rhoback | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Johnnie-O | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Galvin Green | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | J.Lindeberg | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Redvanly | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about golf clothing brands - Asked ChatGPT "Which golf clothing brand should I buy?": 1. Peter Millar, 2. Lululemon, 3. FootJoy, 4. Under Armour, 5. Adidas - Asked ChatGPT "What are the best golf clothing brands?": 1. Peter Millar, 2. Greyson Clothiers, 3. Malbon Golf, 4. FootJoy, 5. Lululemon, 6. Holderness & Bourne, 7. Nike, 8. TravisMathew, 9. Adidas, 10. Under Armour - Asked ChatGPT "What's the best golf clothing brand for playing in hot weather?": 1. Under Armour, 2. Lululemon, 3. Adidas, 4. FootJoy, 5. Peter Millar - Searched Google, AI Overview "golf apparel": 1. Nike, 2. Adidas, 3. Under Armour, 4. FootJoy, 5. Peter Millar - Searched Google, AI Overview "golf clothes": 1. Nike, 2. Adidas, 3. FootJoy, 4. Peter Millar, 5. Lululemon Not named in any answer: Rhoback, Johnnie-O, Galvin Green, J.Lindeberg and Redvanly. Brands are listed in the order each answer named them. The answers were collected in the United States on October 25, 2026. ## How did search popularity change for golf clothing brands worldwide in September 2026? - In September 2026, Lululemon fell from 10th to 11th among golf clothing brands worldwide. ## Month by month | Month | FootJoy estimated searches | FootJoy Share of Search | FootJoy rank | Lululemon estimated searches | Lululemon Share of Search | Lululemon rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 5.4K | 0.64% | 15 | 9.9K | 1.2% | 14 | | Nov 2025 | 5.4K | 0.41% | 15 | 9.9K | 0.75% | 14 | | Dec 2025 | 6.6K | 0.54% | 15 | 9.9K | 0.82% | 13 | | Jan 2026 | 5.4K | 0.59% | 15 | 12.1K | 1.3% | 10 | | Feb 2026 | 4.4K | 0.57% | 15 | 9.9K | 1.3% | 13 | | Mar 2026 | 9.9K | 0.95% | 15 | 14.8K | 1.4% | 12 | | Apr 2026 | 9.9K | 0.76% | 15 | 22.2K | 1.7% | 11 | | May 2026 | 9.9K | 0.82% | 15 | 22.2K | 1.8% | 10 | | Jun 2026 | 8.1K | 0.63% | 15 | 18.1K | 1.4% | 11 | | Jul 2026 | 8.1K | 0.66% | 15 | 18.1K | 1.5% | 10 | | Aug 2026 | 8.1K | 0.55% | 15 | 18.1K | 1.2% | 10 | | Sep 2026 | 5.4K | 0.4% | 15 | 14.8K | 1.1% | 11 | ## How each brand is measured Brandwave collects information about searches that people make online using FootJoy’s and Lululemon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **FootJoy**: Measured on the search term “footjoy golf shirt”. - **Lululemon**: Measured on the search term “lululemon golf”. - [FootJoy profile](/demand/global-en/brands/footjoy) - [Lululemon profile](/demand/global-en/brands/lululemon) - [All golf clothing brands worldwide](/demand/global-en/categories/golf-apparel-brands): The set both shares are measured inside, 15 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is FootJoy or Lululemon more popular in search? In September 2026, Lululemon had more branded searches than FootJoy among golf clothing brands worldwide. Lululemon had about 14,800 branded searches, while FootJoy had 5,400. Lululemon made up 1.1% of all golf clothing brand searches we track, and FootJoy accounted for 0.4%. ## Cite this page Brandwave. "FootJoy vs Lululemon: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/footjoy-vs-lululemon This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/footjoy-vs-lululemon. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.