---
title: "Flash vs Mr Clean: Which is more popular by branded search?"
description: "Which is more popular in search, Flash or Mr Clean? Compare estimated monthly branded-search demand and Share of Search inside the Floor cleaners set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/flash-vs-mr-clean"
publisher: "Brandwave"
---

# Flash vs Mr Clean: Which is more popular by branded search?

Which is more popular in search, Flash or Mr Clean? Compare estimated monthly branded-search demand and Share of Search inside the Floor cleaners set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Flash and Mr Clean
- **Competitive set**: Floor cleaners
- **Market**: Global
- **Month measured**: Aug 2026
- **Flash Share of Search**: 70.3%
- **Mr Clean Share of Search**: 7.7%

## Which is more popular in search, Flash or Mr Clean?

- In August 2026, Flash had more branded searches than Mr Clean among floor cleaners worldwide. Flash was estimated to have 2.2M branded searches compared to Mr Clean’s 246K, and held a 70.3% Share of Search versus Mr Clean’s 7.7%.
- Flash was ahead of Mr Clean in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Flash’s estimated Share of Search among floor cleaners worldwide moved from 70.1% to 70.3%, and its estimated monthly branded searches moved from 2.7M to 2.2M.
- Across the 11 months ending August 2026, Mr Clean’s estimated Share of Search among floor cleaners worldwide moved from 11.5% to 7.7%, and its estimated monthly branded searches moved from 450K to 246K.

## How did search popularity change for floor cleaners worldwide in August 2026?

- In August 2026, Flash gained estimated Share of Search among floor cleaners worldwide, from 67.9% to 70.3%.
- In August 2026, Mr Clean lost estimated Share of Search among floor cleaners worldwide, from 9.1% to 7.7%.

## Month by month

| Month | Flash estimated searches | Flash Share of Search | Flash rank | Mr Clean estimated searches | Mr Clean Share of Search | Mr Clean rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.7M | 70.1% | 1 | 450K | 11.5% | 3 |
| Nov 2025 | 2.2M | 69.4% | 1 | 301K | 9.3% | 3 |
| Dec 2025 | 2.7M | 74% | 1 | 301K | 8.1% | 3 |
| Jan 2026 | 2.7M | 73.5% | 1 | 301K | 8.1% | 3 |
| Feb 2026 | 2.7M | 73.8% | 1 | 301K | 8.1% | 3 |
| Mar 2026 | 2.7M | 72.2% | 1 | 368K | 9.7% | 3 |
| Apr 2026 | 2.7M | 73.2% | 1 | 301K | 8% | 3 |
| May 2026 | 2.2M | 69.2% | 1 | 301K | 9.3% | 3 |
| Jun 2026 | 2.2M | 72.6% | 1 | 246K | 8% | 3 |
| Jul 2026 | 1.8M | 67.9% | 1 | 246K | 9.1% | 3 |
| Aug 2026 | 2.2M | 70.3% | 1 | 246K | 7.7% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Flash’s and Mr Clean’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Flash**: Measured on the search term “flash”.
- **Mr Clean**: Measured on the search term “mr clean”.

- [Flash profile](/demand/global-en/brands/flash)
- [Mr Clean profile](/demand/global-en/brands/mr-clean)
- [All floor cleaners worldwide](/demand/global-en/categories/floor-cleaners): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Flash or Mr Clean?

In August 2026, Flash had more branded searches than Mr Clean among floor cleaners worldwide. Flash was estimated to have 2.2M branded searches compared to Mr Clean’s 246K, and held a 70.3% Share of Search versus Mr Clean’s 7.7%.

## Cite this page

Brandwave. "Flash vs Mr Clean: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/flash-vs-mr-clean

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/flash-vs-mr-clean. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
