--- title: "Fisher Space Pen vs Pentel: Which is more popular?" description: "Is Fisher Space Pen or Pentel more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pen brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/fisher-space-pen-vs-pentel" publisher: "Brandwave" --- # Fisher Space Pen vs Pentel: Which is more popular? Is Fisher Space Pen or Pentel more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pen brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Fisher Space Pen and Pentel - **Competitive set**: Pen brands - **Market**: Global - **Month measured**: Oct 2026 - **Fisher Space Pen Share of Search**: 3.5% - **Pentel Share of Search**: 6.3% ## Is Fisher Space Pen or Pentel more popular in search? - In October 2026, Pentel had more branded searches than Fisher Space Pen among pen brands worldwide. Pentel had about 49,500 branded searches, while Fisher Space Pen had 27,100. Pentel made up 6.3% of all pen brand searches we track, and Fisher Space Pen accounted for 3.5%. - Pentel was ahead of Fisher Space Pen in every measured month of the 12 months ending October 2026. - Across the 12 months ending October 2026, Fisher Space Pen’s share of searches among pen brands worldwide moved from 4.8% to 3.5%, and its estimated monthly branded searches moved from 33.1K to 27.1K. - Across the 12 months ending October 2026, Pentel’s share of searches among pen brands worldwide moved from 7.2% to 6.3%, and its estimated monthly branded searches held steady at 49.5K. ## Top pen brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Pentel was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Fisher Space Pen did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Pilot | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | uni-ball | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Pentel | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | Zebra | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Parker | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | Lamy | 6th | 1 of 3 | 2 of 2 | 3 of 5 | | BIC | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | Cross | 8th | 1 of 3 | 1 of 2 | 2 of 5 | | Fisher Space Pen | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Faber-Castell | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about pen brands - Asked ChatGPT "Which pen brand should I buy?": 1. Pilot, 2. Pentel, 3. uni-ball, 4. Zebra - Asked ChatGPT "What are the best pen brands?": 1. Pilot, 2. uni-ball, 3. Pentel, 4. Zebra, 5. Parker, 6. Lamy, 7. Cross, 8. BIC - Asked ChatGPT "What's the best pen brand for everyday writing?": 1. Pilot, 2. uni-ball, 3. Zebra - Searched Google, AI Overview "pen brands": 1. Pilot, 2. uni-ball, 3. Zebra, 4. Pentel, 5. BIC, 6. Parker, 7. Cross, 8. Lamy - Searched Google, AI Overview "best pen": 1. uni-ball, 2. Pentel, 3. Pilot, 4. Lamy Not named in any answer: Fisher Space Pen and Faber-Castell. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for pen brands worldwide in October 2026? - Estimated monthly branded searches for Fisher Space Pen worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in October 2026. ## How has branded search for Fisher Space Pen and Pentel changed worldwide over the last 12 months? | Month | Fisher Space Pen estimated searches | Fisher Space Pen Share of Search | Fisher Space Pen rank | Pentel estimated searches | Pentel Share of Search | Pentel rank | | --- | --- | --- | --- | --- | --- | --- | | Nov 2025 | 33.1K | 4.8% | 8 | 49.5K | 7.2% | 6 | | Dec 2025 | 33.1K | 4.3% | 8 | 49.5K | 6.4% | 5 | | Jan 2026 | 49.5K | 6.8% | 7 | 60.5K | 8.3% | 4 | | Feb 2026 | 27.1K | 3.9% | 8 | 49.5K | 7.2% | 7 | | Mar 2026 | 33.1K | 4.7% | 8 | 60.5K | 8.6% | 4 | | Apr 2026 | 33.1K | 5.2% | 8 | 49.5K | 7.7% | 5 | | May 2026 | 27.1K | 4.3% | 8 | 49.5K | 7.8% | 5 | | Jun 2026 | 33.1K | 5.1% | 8 | 49.5K | 7.6% | 5 | | Jul 2026 | 33.1K | 4.4% | 8 | 49.5K | 6.6% | 5 | | Aug 2026 | 33.1K | 4.1% | 8 | 49.5K | 6.1% | 7 | | Sep 2026 | 27.1K | 3.3% | 8 | 49.5K | 6% | 7 | | Oct 2026 | 27.1K | 3.5% | 8 | 49.5K | 6.3% | 7 | ## How are Fisher Space Pen’s and Pentel’s branded searches counted? Brandwave collects information about searches that people make online using Fisher Space Pen’s and Pentel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Fisher Space Pen**: Measured on the search term “fisher space pen”. - **Pentel**: Measured on the search term “pentel”. - [Fisher Space Pen profile](/demand/global-en/brands/fisher-space-pen) - [Pentel profile](/demand/global-en/brands/pentel) - [All pen brands worldwide](/demand/global-en/categories/pen-brands): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Fisher Space Pen or Pentel more popular in search? In October 2026, Pentel had more branded searches than Fisher Space Pen among pen brands worldwide. Pentel had about 49,500 branded searches, while Fisher Space Pen had 27,100. Pentel made up 6.3% of all pen brand searches we track, and Fisher Space Pen accounted for 3.5%. ## Cite this page Brandwave. "Fisher Space Pen vs Pentel: Which is more popular?". https://gobrandwave.com/demand/global-en/compare/fisher-space-pen-vs-pentel This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/fisher-space-pen-vs-pentel. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.