--- title: "Fisher-Price vs Mushie: Which is searched more?" description: "Is Fisher-Price or Mushie more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bath toys brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/fisher-price-vs-mushie" publisher: "Brandwave" --- # Fisher-Price vs Mushie: Which is searched more? Is Fisher-Price or Mushie more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Bath toys brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Fisher-Price and Mushie - **Competitive set**: Bath toys brands - **Market**: Global - **Month measured**: Sep 2026 - **Fisher-Price Share of Search**: 65.9% - **Mushie Share of Search**: 5.9% ## Is Fisher-Price or Mushie more popular in search? - In September 2026, Fisher-Price had more branded searches than Mushie among bath toys brands worldwide. Fisher-Price had about 246,000 branded searches, while Mushie had 22,200. Fisher-Price made up 65.9% of all bath toys brand searches we track, and Mushie accounted for 5.9%. - Fisher-Price was ahead of Mushie in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Fisher-Price’s share of searches among bath toys brands worldwide moved from 68.8% to 65.9%, and its estimated monthly branded searches moved from 301K to 246K. - Across the 12 months ending September 2026, Mushie’s share of searches among bath toys brands worldwide moved from 5.1% to 5.9%, and its estimated monthly branded searches held steady at 22.2K. ## Top bath toys brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Mushie was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Fisher-Price did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Munchkin | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Green Toys | 2nd | 2 of 3 | 1 of 1 | 3 of 4 | | Mushie | 3rd | 3 of 3 | 0 of 1 | 3 of 4 | | Hape | 4th | 1 of 3 | 0 of 1 | 1 of 4 | | Tub Works | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | Fisher-Price | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Skip Hop | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about bath toys brands - Asked ChatGPT "Which bath toy brand should I buy?": 1. Munchkin, 2. Green Toys, 3. Mushie - Asked ChatGPT "What are the best bath toy brands?": 1. Munchkin, 2. Green Toys, 3. Hape, 4. Mushie, 5. Tub Works - Asked ChatGPT "What's the best bath toy brand for young children?": 1. Munchkin, 2. Mushie, 3. Tub Works - Searched Google, AI Overview "safe bath toys": 1. Green Toys Not named in any answer: Fisher-Price and Skip Hop. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for bath toys brands worldwide in September 2026? - In September 2026, Fisher-Price gained share of searches among bath toys brands worldwide, from 63.1% to 65.9%. - In September 2026, Mushie lost share of searches among bath toys brands worldwide, from 7% to 5.9%. ## Month by month | Month | Fisher-Price estimated searches | Fisher-Price Share of Search | Fisher-Price rank | Mushie estimated searches | Mushie Share of Search | Mushie rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 301K | 68.8% | 1 | 22.2K | 5.1% | 4 | | Nov 2025 | 450K | 73.1% | 1 | 27.1K | 4.4% | 4 | | Dec 2025 | 450K | 75.1% | 1 | 22.2K | 3.7% | 4 | | Jan 2026 | 301K | 66.8% | 1 | 27.1K | 6% | 4 | | Feb 2026 | 201K | 61.8% | 1 | 22.2K | 6.8% | 4 | | Mar 2026 | 246K | 63.6% | 1 | 27.1K | 7% | 4 | | Apr 2026 | 246K | 64.8% | 1 | 22.2K | 5.8% | 4 | | May 2026 | 246K | 64.7% | 1 | 22.2K | 5.8% | 4 | | Jun 2026 | 201K | 61.5% | 1 | 22.2K | 6.8% | 4 | | Jul 2026 | 246K | 65.1% | 1 | 27.1K | 7.2% | 4 | | Aug 2026 | 246K | 63.1% | 1 | 27.1K | 7% | 4 | | Sep 2026 | 246K | 65.9% | 1 | 22.2K | 5.9% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Fisher-Price’s and Mushie’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Fisher-Price**: Measured on the search term “fisher price”. - **Mushie**: Measured on the search term “mushie”. - [Fisher-Price profile](/demand/global-en/brands/fisher-price) - [Mushie profile](/demand/global-en/brands/mushie) - [All bath toys brands worldwide](/demand/global-en/categories/bath-toys-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Fisher-Price or Mushie more popular in search? In September 2026, Fisher-Price had more branded searches than Mushie among bath toys brands worldwide. Fisher-Price had about 246,000 branded searches, while Mushie had 22,200. Fisher-Price made up 65.9% of all bath toys brand searches we track, and Mushie accounted for 5.9%. ## Cite this page Brandwave. "Fisher-Price vs Mushie: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/fisher-price-vs-mushie This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/fisher-price-vs-mushie. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.