--- title: "Fisher & Paykel vs Frigidaire: Which is searched more?" description: "Is Fisher & Paykel or Frigidaire more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fridge brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/fisher-and-paykel-vs-frigidaire" publisher: "Brandwave" --- # Fisher & Paykel vs Frigidaire: Which is searched more? Is Fisher & Paykel or Frigidaire more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Fridge brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Fisher & Paykel and Frigidaire - **Competitive set**: Fridge brands - **Market**: Global - **Month measured**: Sep 2026 - **Fisher & Paykel Share of Search**: 0.5% - **Frigidaire Share of Search**: 5.6% ## Is Fisher & Paykel or Frigidaire more popular in search? - In September 2026, Frigidaire had more branded searches than Fisher & Paykel among fridge brands worldwide. Frigidaire had about 301,000 branded searches, while Fisher & Paykel had 27,100. Frigidaire made up 5.6% of all fridge brand searches we track, and Fisher & Paykel accounted for 0.5%. - Frigidaire was ahead of Fisher & Paykel in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Fisher & Paykel’s share of searches among fridge brands worldwide moved from 0.56% to 0.5%, and its estimated monthly branded searches moved from 33.1K to 27.1K. - Across the 12 months ending September 2026, Frigidaire’s share of searches among fridge brands worldwide moved from 5.1% to 5.6%, and its estimated monthly branded searches held steady at 301K. ## Top fridge brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Frigidaire was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Fisher & Paykel did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Whirlpool | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | LG | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | GE Appliances | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Bosch | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Frigidaire | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | Samsung | 6th | 0 of 3 | 2 of 2 | 2 of 5 | | Electrolux | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Smeg | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Hisense | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Beko | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Haier | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Westinghouse | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Fisher & Paykel | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Miele | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about fridge brands - Asked ChatGPT "Which fridge brand should I buy?": 1. Whirlpool, 2. GE Appliances, 3. LG, 4. Frigidaire - Asked ChatGPT "What are the best fridge brands?": 1. Whirlpool, 2. GE Appliances, 3. Frigidaire, 4. LG, 5. Bosch - Asked ChatGPT "What's the best fridge brand for a family kitchen?": 1. Whirlpool, 2. LG, 3. GE Appliances, 4. Bosch - Searched Google, AI Overview "fridge brands": 1. Whirlpool, 2. Bosch, 3. LG, 4. Samsung, 5. GE Appliances - Searched Google, AI Overview "energy efficient fridge": 1. Samsung Not named in any answer: Electrolux, Smeg, Hisense, Beko, Haier, Westinghouse, Fisher & Paykel and Miele. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for fridge brands worldwide in September 2026? - In September 2026, Frigidaire rose from 8th to 7th among fridge brands worldwide. - Estimated monthly branded searches for Fisher & Paykel worldwide fell 18.1% over 12 measured months, from 33.1K to 27.1K in September 2026. ## Month by month | Month | Fisher & Paykel estimated searches | Fisher & Paykel Share of Search | Fisher & Paykel rank | Frigidaire estimated searches | Frigidaire Share of Search | Frigidaire rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 33.1K | 0.56% | 13 | 301K | 5.1% | 7 | | Nov 2025 | 33.1K | 0.48% | 13 | 301K | 4.3% | 7 | | Dec 2025 | 27.1K | 0.46% | 13 | 246K | 4.2% | 7 | | Jan 2026 | 33.1K | 0.55% | 13 | 301K | 5% | 7 | | Feb 2026 | 27.1K | 0.53% | 13 | 246K | 4.8% | 7 | | Mar 2026 | 33.1K | 0.58% | 13 | 301K | 5.3% | 7 | | Apr 2026 | 27.1K | 0.5% | 13 | 246K | 4.5% | 8 | | May 2026 | 27.1K | 0.48% | 13 | 301K | 5.3% | 8 | | Jun 2026 | 27.1K | 0.46% | 13 | 301K | 5.2% | 8 | | Jul 2026 | 27.1K | 0.5% | 13 | 301K | 5.6% | 8 | | Aug 2026 | 27.1K | 0.5% | 13 | 301K | 5.5% | 8 | | Sep 2026 | 27.1K | 0.5% | 13 | 301K | 5.6% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using Fisher & Paykel’s and Frigidaire’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Fisher & Paykel**: Measured on the search term “fisher paykel”. - **Frigidaire**: Measured on the search term “frigidaire”. - [Fisher & Paykel profile](/demand/global-en/brands/fisher-and-paykel) - [Frigidaire profile](/demand/global-en/brands/frigidaire) - [All fridge brands worldwide](/demand/global-en/categories/fridge-brands): The set both shares are measured inside, 14 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Fisher & Paykel or Frigidaire more popular in search? In September 2026, Frigidaire had more branded searches than Fisher & Paykel among fridge brands worldwide. Frigidaire had about 301,000 branded searches, while Fisher & Paykel had 27,100. Frigidaire made up 5.6% of all fridge brand searches we track, and Fisher & Paykel accounted for 0.5%. ## Cite this page Brandwave. "Fisher & Paykel vs Frigidaire: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/fisher-and-paykel-vs-frigidaire This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/fisher-and-paykel-vs-frigidaire. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.