--- title: "FirstPromoter vs Refersion: Which is searched more?" description: "Is FirstPromoter or Refersion more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Affiliate tracking platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/firstpromoter-vs-refersion" publisher: "Brandwave" --- # FirstPromoter vs Refersion: Which is searched more? Is FirstPromoter or Refersion more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Affiliate tracking platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: FirstPromoter and Refersion - **Competitive set**: Affiliate tracking platforms - **Market**: Global - **Month measured**: Sep 2026 - **FirstPromoter Share of Search**: 1.6% - **Refersion Share of Search**: 1.7% ## Is FirstPromoter or Refersion more popular in search? - In September 2026, FirstPromoter and Refersion were level in searches among affiliate tracking platforms worldwide, with an estimated 2.9K versus 3.1K branded searches, at 1.6% and 1.7% of the total. - The lead changed hands 2 times in the 12 months ending September 2026: FirstPromoter took it in August 2026, Refersion took it in September 2026. - Across the 12 months ending September 2026, FirstPromoter’s share of searches among affiliate tracking platforms worldwide moved from 1.3% to 1.6%, and its estimated monthly branded searches held steady at 2.9K. - Across the 12 months ending September 2026, Refersion’s share of searches among affiliate tracking platforms worldwide moved from 2.1% to 1.7%, and its estimated monthly branded searches moved from 4.7K to 3.1K. ## Top affiliate tracking platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, FirstPromoter was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Refersion was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. FirstPromoter was listed before Refersion in three out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Rewardful | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Tapfiliate | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | FirstPromoter | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Trackdesk | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | PartnerStack | 5th | 3 of 3 | 0 of 2 | 3 of 5 | | Refersion | 6th | 0 of 3 | 2 of 2 | 2 of 5 | | Voluum | 7th | 1 of 3 | 2 of 2 | 3 of 5 | | impact.com | 8th | 1 of 3 | 0 of 2 | 1 of 5 | | Awin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | CJ Affiliate | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | ShareASale | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about affiliate tracking platforms - Asked ChatGPT "Which affiliate tracking platform should I use?": 1. Rewardful, 2. FirstPromoter, 3. Tapfiliate, 4. PartnerStack - Asked ChatGPT "What are the best affiliate tracking platforms?": 1. impact.com, 2. PartnerStack, 3. Tapfiliate, 4. Rewardful, 5. FirstPromoter, 6. Trackdesk, 7. Voluum - Asked ChatGPT "What's the best affiliate tracking platform for a subscription business?": 1. FirstPromoter, 2. Rewardful, 3. PartnerStack, 4. Tapfiliate - Searched Google, AI Overview "affiliate tracking software": 1. Refersion, 2. Tapfiliate, 3. Trackdesk, 4. Voluum - Searched Google, AI Overview "affiliate tracking platform": 1. Trackdesk, 2. Voluum, 3. Rewardful, 4. Refersion, 5. Tapfiliate Not named in any answer: Awin, CJ Affiliate and ShareASale. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for affiliate tracking platforms worldwide in September 2026? - In September 2026, Refersion rose from 9th to 8th among affiliate tracking platforms worldwide. - In September 2026, FirstPromoter fell from 7th to 9th among affiliate tracking platforms worldwide. ## Month by month | Month | FirstPromoter estimated searches | FirstPromoter Share of Search | FirstPromoter rank | Refersion estimated searches | Refersion Share of Search | Refersion rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.9K | 1.3% | 10 | 4.7K | 2.1% | 7 | | Nov 2025 | 2.9K | 1.4% | 10 | 4.6K | 2.3% | 7 | | Dec 2025 | 2.4K | 1.4% | 10 | 3.8K | 2.1% | 8 | | Jan 2026 | 2.9K | 1.4% | 10 | 3.8K | 1.8% | 8 | | Feb 2026 | 2.9K | 1.5% | 9 | 3.8K | 2% | 8 | | Mar 2026 | 3.6K | 1.5% | 9 | 3.9K | 1.6% | 8 | | Apr 2026 | 2.9K | 1.4% | 9 | 3.9K | 1.9% | 8 | | May 2026 | 2.9K | 1.6% | 9 | 3.9K | 2.2% | 8 | | Jun 2026 | 2.9K | 1.7% | 9 | 3.9K | 2.3% | 7 | | Jul 2026 | 2.9K | 1.6% | 9 | 3.2K | 1.7% | 8 | | Aug 2026 | 3.6K | 1.9% | 7 | 3.2K | 1.7% | 9 | | Sep 2026 | 2.9K | 1.6% | 9 | 3.1K | 1.7% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using FirstPromoter’s and Refersion’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **FirstPromoter**: Measured on the search term “firstpromoter”. - **Refersion**: Measured on the search terms “refersion” and “refersion affiliate”, summed into one figure. - [FirstPromoter profile](/demand/global-en/brands/firstpromoter) - [Refersion profile](/demand/global-en/brands/refersion) - [All affiliate tracking platforms worldwide](/demand/global-en/categories/affiliate-tracking-platforms): The set both shares are measured inside, 11 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is FirstPromoter or Refersion more popular in search? In September 2026, FirstPromoter and Refersion were level in searches among affiliate tracking platforms worldwide, with an estimated 2.9K versus 3.1K branded searches, at 1.6% and 1.7% of the total. ## Cite this page Brandwave. "FirstPromoter vs Refersion: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/firstpromoter-vs-refersion This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/firstpromoter-vs-refersion. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.