--- title: "FireHydrant vs Rootly: Which is more popular by branded search?" description: "Which is more popular in search, FireHydrant or Rootly? Compare estimated monthly branded-search demand and Share of Search inside the Incident management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/firehydrant-vs-rootly" publisher: "Brandwave" --- # FireHydrant vs Rootly: Which is more popular by branded search? Which is more popular in search, FireHydrant or Rootly? Compare estimated monthly branded-search demand and Share of Search inside the Incident management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: FireHydrant and Rootly - **Competitive set**: Incident management platforms - **Market**: Global - **Month measured**: Aug 2026 - **FireHydrant Share of Search**: 0.12% - **Rootly Share of Search**: 10.4% ## Which is more popular in search, FireHydrant or Rootly? - In August 2026, Rootly had more branded searches than FireHydrant among incident management platforms worldwide. Rootly was estimated to have 8.6K branded searches compared to FireHydrant’s 100, and held a 10.4% Share of Search versus FireHydrant’s 0.12%. - Rootly was ahead of FireHydrant in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, FireHydrant’s estimated Share of Search among incident management platforms worldwide moved from 0.18% to 0.12%, and its estimated monthly branded searches moved from 180 to 100. - Across the 11 months ending August 2026, Rootly’s estimated Share of Search among incident management platforms worldwide moved from 9.1% to 10.4%, and its estimated monthly branded searches moved from 9.1K to 8.6K. ## How did search popularity change for incident management platforms worldwide in August 2026? - In August 2026, Rootly gained estimated Share of Search among incident management platforms worldwide, from 8.6% to 10.4%. - Estimated monthly branded searches for FireHydrant worldwide fell 44.4% over 11 measured months, from 180 to 100 in August 2026. ## Month by month | Month | FireHydrant estimated searches | FireHydrant Share of Search | FireHydrant rank | Rootly estimated searches | Rootly Share of Search | Rootly rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 180 | 0.18% | 4 | 9.1K | 9.1% | 3 | | Nov 2025 | 150 | 0.16% | 4 | 8.4K | 9% | 2 | | Dec 2025 | 280 | 0.35% | 4 | 8.4K | 10.5% | 2 | | Jan 2026 | 330 | 0.41% | 4 | 9.2K | 11.4% | 2 | | Feb 2026 | 270 | 0.29% | 4 | 8.8K | 9.4% | 2 | | Mar 2026 | 330 | 0.34% | 4 | 10.3K | 10.6% | 2 | | Apr 2026 | 270 | 0.28% | 4 | 8.7K | 9.2% | 2 | | May 2026 | 100 | 0.11% | 4 | 8.4K | 8.9% | 2 | | Jun 2026 | 100 | 0.1% | 4 | 8.3K | 8.7% | 2 | | Jul 2026 | 100 | 0.1% | 4 | 8.3K | 8.6% | 2 | | Aug 2026 | 100 | 0.12% | 4 | 8.6K | 10.4% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using FireHydrant’s and Rootly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **FireHydrant**: Measured on the search terms “firehydrant com” and “firehydrant incident management”, summed into one figure. - **Rootly**: Measured on the search terms “rootly”, “rootly app”, “rootly com” and “rootly incident management”, summed into one figure. - [FireHydrant profile](/demand/global-en/brands/firehydrant) - [Rootly profile](/demand/global-en/brands/rootly) - [All incident management platforms worldwide](/demand/global-en/categories/incident-management-platforms): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, FireHydrant or Rootly? In August 2026, Rootly had more branded searches than FireHydrant among incident management platforms worldwide. Rootly was estimated to have 8.6K branded searches compared to FireHydrant’s 100, and held a 10.4% Share of Search versus FireHydrant’s 0.12%. ## Cite this page Brandwave. "FireHydrant vs Rootly: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/firehydrant-vs-rootly This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/firehydrant-vs-rootly. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.