---
title: "Financial Modeling Prep vs PitchBook: Which is searched more?"
description: "Is Financial Modeling Prep or PitchBook more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Financial data platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/financial-modeling-prep-vs-pitchbook"
publisher: "Brandwave"
---

# Financial Modeling Prep vs PitchBook: Which is searched more?

Is Financial Modeling Prep or PitchBook more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Financial data platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Financial Modeling Prep and PitchBook
- **Competitive set**: Financial data platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Financial Modeling Prep Share of Search**: 0.31%
- **PitchBook Share of Search**: 4.3%

## Is Financial Modeling Prep or PitchBook more popular in search?

- In September 2026, PitchBook had more branded searches than Financial Modeling Prep among financial data platforms worldwide. PitchBook had about 90,500 branded searches, while Financial Modeling Prep had 6,600. PitchBook made up 4.3% of all financial data platform searches we track, and Financial Modeling Prep accounted for 0.31%.
- PitchBook was ahead of Financial Modeling Prep in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Financial Modeling Prep’s share of searches among financial data platforms worldwide moved from 0.27% to 0.31%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
- Across the 12 months ending September 2026, PitchBook’s share of searches among financial data platforms worldwide moved from 3% to 4.3%, and its estimated monthly branded searches held steady at 90.5K.

## Top financial data platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Financial Modeling Prep and PitchBook were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. PitchBook was listed before Financial Modeling Prep in two out of three answers that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Bloomberg | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| S&P Capital IQ | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| FactSet | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Koyfin | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| LSEG Workspace | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Financial Modeling Prep | 6th | 2 of 3 | 0 of 2 | 2 of 5 |
| PitchBook | 7th | 2 of 3 | 0 of 2 | 2 of 5 |
| Refinitiv | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| Morningstar | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about financial data platforms

- Asked ChatGPT "Which financial data platform should I use?": 1. Koyfin, 2. Bloomberg, 3. S&P Capital IQ, 4. Financial Modeling Prep, 5. FactSet
- Asked ChatGPT "What are the best financial data platforms?": 1. Bloomberg, 2. S&P Capital IQ, 3. FactSet, 4. LSEG Workspace, 5. Koyfin, 6. PitchBook, 7. Financial Modeling Prep, 8. Refinitiv
- Asked ChatGPT "What's the best financial data platform for market research?": 1. Bloomberg, 2. S&P Capital IQ, 3. FactSet, 4. LSEG Workspace, 5. Koyfin, 6. PitchBook
- Searched Google, AI Overview "financial data platform": 1. Bloomberg, 2. FactSet, 3. S&P Capital IQ, 4. Koyfin
- Searched Google, AI Overview "financial market data": named none of the brands we track

Not named in any answer: Morningstar.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for financial data platforms worldwide in September 2026?

- In September 2026, PitchBook gained share of searches among financial data platforms worldwide, from 2.9% to 4.3%.
- Estimated monthly branded searches for Financial Modeling Prep worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.

## Month by month

| Month | Financial Modeling Prep estimated searches | Financial Modeling Prep Share of Search | Financial Modeling Prep rank | PitchBook estimated searches | PitchBook Share of Search | PitchBook rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 8.1K | 0.27% | 9 | 90.5K | 3% | 4 |
| Nov 2025 | 8.1K | 0.31% | 9 | 90.5K | 3.5% | 4 |
| Dec 2025 | 8.1K | 0.37% | 9 | 60.5K | 2.8% | 4 |
| Jan 2026 | 9.9K | 0.38% | 9 | 90.5K | 3.5% | 4 |
| Feb 2026 | 9.9K | 0.38% | 9 | 90.5K | 3.5% | 4 |
| Mar 2026 | 12.1K | 0.34% | 9 | 135K | 3.7% | 3 |
| Apr 2026 | 12.1K | 0.48% | 9 | 74K | 3% | 4 |
| May 2026 | 12.1K | 0.57% | 9 | 60.5K | 2.8% | 5 |
| Jun 2026 | 12.1K | 0.48% | 9 | 74K | 3% | 4 |
| Jul 2026 | 9.9K | 0.48% | 9 | 60.5K | 3% | 4 |
| Aug 2026 | 8.1K | 0.38% | 9 | 60.5K | 2.9% | 4 |
| Sep 2026 | 6.6K | 0.31% | 9 | 90.5K | 4.3% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Financial Modeling Prep’s and PitchBook’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Financial Modeling Prep**: Measured on the search term “financial modeling prep”.
- **PitchBook**: Measured on the search term “pitchbook”.

- [Financial Modeling Prep profile](/demand/global-en/brands/financial-modeling-prep)
- [PitchBook profile](/demand/global-en/brands/pitchbook)
- [All financial data platforms worldwide](/demand/global-en/categories/financial-data-platforms): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Financial Modeling Prep or PitchBook more popular in search?

In September 2026, PitchBook had more branded searches than Financial Modeling Prep among financial data platforms worldwide. PitchBook had about 90,500 branded searches, while Financial Modeling Prep had 6,600. PitchBook made up 4.3% of all financial data platform searches we track, and Financial Modeling Prep accounted for 0.31%.

## Cite this page

Brandwave. "Financial Modeling Prep vs PitchBook: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/financial-modeling-prep-vs-pitchbook

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/financial-modeling-prep-vs-pitchbook. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
