---
title: "Figma vs InVision: Which is more popular by branded search?"
description: "Which is more popular in search, Figma or InVision? Compare estimated monthly branded-search demand and Share of Search inside the Prototyping tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/figma-vs-invision"
publisher: "Brandwave"
---

# Figma vs InVision: Which is more popular by branded search?

Which is more popular in search, Figma or InVision? Compare estimated monthly branded-search demand and Share of Search inside the Prototyping tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Figma and InVision
- **Competitive set**: Prototyping tools
- **Market**: Global
- **Month measured**: Aug 2026
- **Figma Share of Search**: 86.7%
- **InVision Share of Search**: 0.7%

## Which is more popular in search, Figma or InVision?

- In August 2026, Figma had more branded searches than InVision among prototyping tools worldwide. Figma was estimated to have 4.1M branded searches compared to InVision’s 33.1K, and held an 86.7% Share of Search versus InVision’s 0.7%.
- Figma was ahead of InVision in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Figma’s estimated Share of Search among prototyping tools worldwide moved from 90.5% to 86.7%, and its estimated monthly branded searches moved from 6.1M to 4.1M.
- Across the 11 months ending August 2026, InVision’s estimated Share of Search among prototyping tools worldwide moved from 0.6% to 0.7%, and its estimated monthly branded searches moved from 40.5K to 33.1K.

## How did search popularity change for prototyping tools worldwide in August 2026?

- Estimated monthly branded searches for Figma worldwide fell 33.2% over 11 measured months, from 6.1M to 4.1M in August 2026.
- Estimated monthly branded searches for InVision worldwide fell 18.3% over 11 measured months, from 40.5K to 33.1K in August 2026.

## Month by month

| Month | Figma estimated searches | Figma Share of Search | Figma rank | InVision estimated searches | InVision Share of Search | InVision rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.1M | 90.5% | 1 | 40.5K | 0.6% | 3 |
| Nov 2025 | 6.1M | 90.6% | 1 | 40.5K | 0.6% | 3 |
| Dec 2025 | 5M | 90.5% | 1 | 33.1K | 0.6% | 3 |
| Jan 2026 | 5M | 88.7% | 1 | 40.5K | 0.72% | 3 |
| Feb 2026 | 5M | 88.9% | 1 | 33.1K | 0.59% | 3 |
| Mar 2026 | 6.1M | 89% | 1 | 33.1K | 0.48% | 3 |
| Apr 2026 | 6.1M | 89.1% | 1 | 27.1K | 0.39% | 3 |
| May 2026 | 6.1M | 89.1% | 1 | 27.1K | 0.39% | 3 |
| Jun 2026 | 5M | 86.9% | 1 | 33.1K | 0.58% | 3 |
| Jul 2026 | 5M | 87.1% | 1 | 27.1K | 0.47% | 3 |
| Aug 2026 | 4.1M | 86.7% | 1 | 33.1K | 0.7% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Figma’s and InVision’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Figma**: Measured on the search term “figma”.
- **InVision**: Measured on the search term “invision”.

- [Figma profile](/demand/global-en/brands/figma)
- [InVision profile](/demand/global-en/brands/invision)
- [All prototyping tools worldwide](/demand/global-en/categories/prototyping-tools): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Figma or InVision?

In August 2026, Figma had more branded searches than InVision among prototyping tools worldwide. Figma was estimated to have 4.1M branded searches compared to InVision’s 33.1K, and held an 86.7% Share of Search versus InVision’s 0.7%.

## Cite this page

Brandwave. "Figma vs InVision: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/figma-vs-invision

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/figma-vs-invision. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.