---
title: "Fetch vs Nationwide: Which is searched more?"
description: "Which is more popular in search, Fetch or Nationwide? Compare estimated monthly branded-search demand and Share of Search inside the Pet insurance brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/fetch-pet-insurance-vs-nationwide"
publisher: "Brandwave"
---

# Fetch vs Nationwide: Which is searched more?

Which is more popular in search, Fetch or Nationwide? Compare estimated monthly branded-search demand and Share of Search inside the Pet insurance brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Fetch and Nationwide
- **Competitive set**: Pet insurance brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Fetch Share of Search**: 10.7%
- **Nationwide Share of Search**: 26.1%

## Which is more popular in search, Fetch or Nationwide?

- In August 2026, Nationwide had more branded searches than Fetch among pet insurance brands worldwide. Nationwide was estimated to have 201K branded searches compared to Fetch’s 82.7K, and held a 26.1% Share of Search versus Fetch’s 10.7%.
- Nationwide was ahead of Fetch in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Fetch’s estimated Share of Search among pet insurance brands worldwide moved from 8.2% to 10.7%, and its estimated monthly branded searches moved from 68.7K to 82.7K.
- Across the 11 months ending August 2026, Nationwide’s estimated Share of Search among pet insurance brands worldwide moved from 29.4% to 26.1%, and its estimated monthly branded searches moved from 246K to 201K.

## How did search popularity change for pet insurance brands worldwide in August 2026?

- In August 2026, Nationwide overtook Trupanion to take the highest estimated Share of Search among pet insurance brands worldwide, at 26.1%.
- Estimated monthly branded searches for Fetch worldwide rose 20.4% over 11 measured months, from 68.7K to 82.7K in August 2026.

## Month by month

| Month | Fetch estimated searches | Fetch Share of Search | Fetch rank | Nationwide estimated searches | Nationwide Share of Search | Nationwide rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 68.7K | 8.2% | 5 | 246K | 29.4% | 1 |
| Nov 2025 | 66.9K | 9.2% | 5 | 201K | 27.6% | 1 |
| Dec 2025 | 69.1K | 9.4% | 5 | 201K | 27.4% | 1 |
| Jan 2026 | 83.1K | 10% | 5 | 201K | 24.1% | 2 |
| Feb 2026 | 67.9K | 9.3% | 5 | 201K | 27.5% | 1 |
| Mar 2026 | 118K | 13.2% | 5 | 201K | 22.5% | 2 |
| Apr 2026 | 98.5K | 12% | 5 | 165K | 20.2% | 2 |
| May 2026 | 67.9K | 8.4% | 5 | 165K | 20.4% | 2 |
| Jun 2026 | 82.1K | 11.2% | 5 | 165K | 22.5% | 2 |
| Jul 2026 | 82.4K | 11.2% | 5 | 165K | 22.4% | 2 |
| Aug 2026 | 82.7K | 10.7% | 5 | 201K | 26.1% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Fetch’s and Nationwide’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Fetch**: Measured on the search terms “dog insurance fetch”, “fetch cat insurance”, “fetch dog insurance”, “fetch insurance”, “fetch pet insurance”, “fetchpet com” and “pet insurance fetch”, summed into one figure.
- **Nationwide**: Measured on the search term “nationwide insurance”.

- [Fetch profile](/demand/global-en/brands/fetch-pet-insurance)
- [Nationwide profile](/demand/global-en/brands/nationwide)
- [All pet insurance brands worldwide](/demand/global-en/categories/pet-insurance-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Fetch or Nationwide?

In August 2026, Nationwide had more branded searches than Fetch among pet insurance brands worldwide. Nationwide was estimated to have 201K branded searches compared to Fetch’s 82.7K, and held a 26.1% Share of Search versus Fetch’s 10.7%.

## Cite this page

Brandwave. "Fetch vs Nationwide: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/fetch-pet-insurance-vs-nationwide

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/fetch-pet-insurance-vs-nationwide. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.