---
title: "Fender vs Perri's: Which is more popular by branded search?"
description: "Which is more popular in search, Fender or Perri's? Compare estimated monthly branded-search demand and Share of Search inside the Guitar strap brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/fender-vs-perri-s"
publisher: "Brandwave"
---

# Fender vs Perri's: Which is more popular by branded search?

Which is more popular in search, Fender or Perri's? Compare estimated monthly branded-search demand and Share of Search inside the Guitar strap brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Fender and Perri's
- **Competitive set**: Guitar strap brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Fender Share of Search**: 24.5%
- **Perri's Share of Search**: <0.01%

## Which is more popular in search, Fender or Perri's?

- In August 2026, Fender had more branded searches than Perri's among guitar strap brands worldwide. Fender was estimated to have 450K branded searches compared to Perri's’ 170, and held a 24.5% Share of Search versus Perri's’ <0.01%.
- Fender was ahead of Perri's in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Fender’s estimated Share of Search among guitar strap brands worldwide moved from 28.3% to 24.5%, and its estimated monthly branded searches moved from 550K to 450K.
- Across the 11 months ending August 2026, Perri's’ estimated Share of Search among guitar strap brands worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 140 to 170.

## How did search popularity change for guitar strap brands worldwide in August 2026?

- Estimated monthly branded searches for Perri's worldwide rose 21.4% over 11 measured months, from 140 to 170 in August 2026.
- Estimated monthly branded searches for Fender worldwide fell 18.2% over 11 measured months, from 550K to 450K in August 2026.

## Month by month

| Month | Fender estimated searches | Fender Share of Search | Fender rank | Perri's estimated searches | Perri's Share of Search | Perri's rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 550K | 28.3% | 2 | 140 | <0.01% | 6 |
| Nov 2025 | 550K | 28.3% | 2 | 140 | <0.01% | 6 |
| Dec 2025 | 550K | 27.8% | 2 | 170 | <0.01% | 6 |
| Jan 2026 | 550K | 24.4% | 2 | 110 | <0.01% | 6 |
| Feb 2026 | 450K | 24.1% | 2 | 140 | <0.01% | 6 |
| Mar 2026 | 550K | 27.8% | 2 | 140 | <0.01% | 6 |
| Apr 2026 | 450K | 24.5% | 2 | 170 | <0.01% | 6 |
| May 2026 | 550K | 28.4% | 2 | 170 | <0.01% | 6 |
| Jun 2026 | 550K | 32% | 2 | 140 | <0.01% | 6 |
| Jul 2026 | 450K | 24.5% | 2 | 170 | <0.01% | 6 |
| Aug 2026 | 450K | 24.5% | 2 | 170 | <0.01% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Fender’s and Perri's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Fender**: Measured on the search term “fender”.
- **Perri's**: Measured on the search term “perris straps”.

- [Fender profile](/demand/global-en/brands/fender)
- [Perri's profile](/demand/global-en/brands/perri-s)
- [All guitar strap brands worldwide](/demand/global-en/categories/guitar-strap-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Fender or Perri's?

In August 2026, Fender had more branded searches than Perri's among guitar strap brands worldwide. Fender was estimated to have 450K branded searches compared to Perri's’ 170, and held a 24.5% Share of Search versus Perri's’ <0.01%.

## Cite this page

Brandwave. "Fender vs Perri's: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/fender-vs-perri-s

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/fender-vs-perri-s. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.