--- title: "Felt vs HERE Technologies: Which is searched more?" description: "Is Felt or HERE Technologies more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Mapping and location platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/felt-maps-vs-here-technologies" publisher: "Brandwave" --- # Felt vs HERE Technologies: Which is searched more? Is Felt or HERE Technologies more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Mapping and location platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Felt and HERE Technologies - **Competitive set**: Mapping and location platforms - **Market**: Global - **Month measured**: Sep 2026 - **Felt Share of Search**: 0.35% - **HERE Technologies Share of Search**: 1.4% ## Is Felt or HERE Technologies more popular in search? - In September 2026, HERE Technologies had more branded searches than Felt among mapping and location platforms worldwide. HERE Technologies had about 14,800 branded searches, while Felt had 3,600. HERE Technologies made up 1.4% of all mapping and location platform searches we track, and Felt accounted for 0.35%. - HERE Technologies was ahead of Felt in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Felt’s share of searches among mapping and location platforms worldwide moved from 0.26% to 0.35%, and its estimated monthly branded searches moved from 2.9K to 3.6K. - Across the 12 months ending September 2026, HERE Technologies’ share of searches among mapping and location platforms worldwide moved from 1.3% to 1.4%, and its estimated monthly branded searches held steady at 14.8K. ## Top mapping and location platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, HERE Technologies was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Felt was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. HERE Technologies was listed before Felt in two out of three answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Google Maps Platform | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Mapbox | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Esri ArcGIS | 3rd | 2 of 3 | 2 of 2 | 4 of 5 | | HERE Technologies | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Felt | 5th | 1 of 3 | 1 of 2 | 2 of 5 | | CARTO | 6th | 1 of 3 | 1 of 2 | 2 of 5 | | QGIS | 7th | 1 of 3 | 1 of 2 | 2 of 5 | ## Every AI answer about mapping and location platforms - Asked ChatGPT "Which location mapping platform should I use?": 1. Google Maps Platform, 2. Mapbox, 3. Esri ArcGIS, 4. HERE Technologies - Asked ChatGPT "What are the best location mapping platforms?": 1. Google Maps Platform, 2. Mapbox, 3. Esri ArcGIS, 4. HERE Technologies, 5. CARTO, 6. QGIS, 7. Felt - Asked ChatGPT "What's the best location mapping platform for a map app?": 1. Google Maps Platform, 2. Mapbox - Searched Google, AI Overview "location map software": 1. Esri ArcGIS, 2. Mapbox, 3. Google Maps Platform - Searched Google, AI Overview "location mapping platforms": 1. Esri ArcGIS, 2. Felt, 3. Mapbox, 4. Google Maps Platform, 5. CARTO, 6. HERE Technologies, 7. QGIS Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for mapping and location platforms worldwide in September 2026? - Estimated monthly branded searches for Felt worldwide rose 24.1% over 12 measured months, from 2.9K to 3.6K in September 2026. ## Month by month | Month | Felt estimated searches | Felt Share of Search | Felt rank | HERE Technologies estimated searches | HERE Technologies Share of Search | HERE Technologies rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.9K | 0.26% | 7 | 14.8K | 1.3% | 6 | | Nov 2025 | 2.4K | 0.22% | 7 | 14.8K | 1.4% | 6 | | Dec 2025 | 2.4K | 0.27% | 7 | 12.1K | 1.4% | 6 | | Jan 2026 | 2.4K | 0.23% | 7 | 14.8K | 1.4% | 6 | | Feb 2026 | 2.9K | 0.29% | 7 | 14.8K | 1.5% | 6 | | Mar 2026 | 3.6K | 0.34% | 7 | 18.1K | 1.7% | 6 | | Apr 2026 | 3.6K | 0.34% | 7 | 14.8K | 1.4% | 6 | | May 2026 | 3.6K | 0.36% | 7 | 14.8K | 1.5% | 6 | | Jun 2026 | 3.6K | 0.43% | 7 | 14.8K | 1.8% | 6 | | Jul 2026 | 2.9K | 0.34% | 7 | 14.8K | 1.7% | 6 | | Aug 2026 | 2.9K | 0.34% | 7 | 12.1K | 1.4% | 6 | | Sep 2026 | 3.6K | 0.35% | 7 | 14.8K | 1.4% | 6 | ## How each brand is measured Brandwave collects information about searches that people make online using Felt’s and HERE Technologies’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Felt**: Measured on the search term “felt maps”. - **HERE Technologies**: Measured on the search term “here technologies”. - [Felt profile](/demand/global-en/brands/felt-maps) - [HERE Technologies profile](/demand/global-en/brands/here-technologies) - [All mapping and location platforms worldwide](/demand/global-en/categories/mapping-platforms): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Felt or HERE Technologies more popular in search? In September 2026, HERE Technologies had more branded searches than Felt among mapping and location platforms worldwide. HERE Technologies had about 14,800 branded searches, while Felt had 3,600. HERE Technologies made up 1.4% of all mapping and location platform searches we track, and Felt accounted for 0.35%. ## Cite this page Brandwave. "Felt vs HERE Technologies: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/felt-maps-vs-here-technologies This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/felt-maps-vs-here-technologies. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.