---
title: "Fellowes vs Humanscale: Which is searched more?"
description: "Is Fellowes or Humanscale more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Keyboard tray brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/fellowes-vs-humanscale"
publisher: "Brandwave"
---

# Fellowes vs Humanscale: Which is searched more?

Is Fellowes or Humanscale more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Keyboard tray brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Fellowes and Humanscale
- **Competitive set**: Keyboard tray brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Fellowes Share of Search**: 20%
- **Humanscale Share of Search**: 36.5%

## Is Fellowes or Humanscale more popular in search?

- In September 2026, Humanscale had more branded searches than Fellowes among keyboard tray brands worldwide. Humanscale had about 33,100 branded searches, while Fellowes had 18,100. Humanscale made up 36.5% of all keyboard tray brand searches we track, and Fellowes accounted for 20%.
- Humanscale was ahead of Fellowes in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Fellowes’ share of searches among keyboard tray brands worldwide moved from 20.6% to 20%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
- Across the 12 months ending September 2026, Humanscale’s share of searches among keyboard tray brands worldwide moved from 37.5% to 36.5%, and its estimated monthly branded searches moved from 40.5K to 33.1K.

## Top keyboard tray brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Humanscale was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Fellowes was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Humanscale was listed before Fellowes in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Humanscale | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Vivo | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Uncaged Ergonomics | 3rd | 2 of 3 | 2 of 2 | 4 of 5 |
| Mount-It | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Fellowes | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Ergotron | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| FEZIBO | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| FlexiSpot | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about keyboard tray brands

- Asked ChatGPT "Which keyboard tray brand should I buy?": 1. Humanscale, 2. Uncaged Ergonomics, 3. Fellowes
- Asked ChatGPT "What are the best keyboard tray brands?": 1. Humanscale, 2. Vivo, 3. Mount-It, 4. Fellowes, 5. Uncaged Ergonomics
- Asked ChatGPT "What's the best keyboard tray brand for better desk ergonomics?": 1. Humanscale, 2. Vivo
- Searched Google, AI Overview "under desk keyboard tray": 1. Mount-It, 2. Uncaged Ergonomics
- Searched Google, AI Overview "ergonomic keyboard tray": 1. Vivo, 2. Mount-It, 3. Uncaged Ergonomics, 4. Humanscale

Not named in any answer: Ergotron, FEZIBO and FlexiSpot.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for keyboard tray brands worldwide in September 2026?

- Estimated monthly branded searches for Fellowes worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.
- Estimated monthly branded searches for Humanscale worldwide fell 18.3% over 12 measured months, from 40.5K to 33.1K in September 2026.

## Month by month

| Month | Fellowes estimated searches | Fellowes Share of Search | Fellowes rank | Humanscale estimated searches | Humanscale Share of Search | Humanscale rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 22.2K | 20.6% | 3 | 40.5K | 37.5% | 1 |
| Nov 2025 | 22.2K | 20.1% | 3 | 40.5K | 36.7% | 1 |
| Dec 2025 | 18.1K | 18.2% | 3 | 40.5K | 40.7% | 1 |
| Jan 2026 | 22.2K | 20.1% | 3 | 40.5K | 36.7% | 1 |
| Feb 2026 | 22.2K | 23.7% | 3 | 33.1K | 35.4% | 1 |
| Mar 2026 | 22.2K | 20.5% | 3 | 40.5K | 37.4% | 1 |
| Apr 2026 | 18.1K | 17.6% | 3 | 40.5K | 39.4% | 1 |
| May 2026 | 18.1K | 18.7% | 3 | 40.5K | 41.8% | 1 |
| Jun 2026 | 18.1K | 20.3% | 3 | 33.1K | 37% | 1 |
| Jul 2026 | 18.1K | 20.2% | 3 | 33.1K | 37% | 1 |
| Aug 2026 | 18.1K | 19.9% | 3 | 33.1K | 36.5% | 1 |
| Sep 2026 | 18.1K | 20% | 3 | 33.1K | 36.5% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Fellowes’ and Humanscale’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Fellowes**: Measured on the search term “fellowes”.
- **Humanscale**: Measured on the search term “humanscale”.

- [Fellowes profile](/demand/global-en/brands/fellowes)
- [Humanscale profile](/demand/global-en/brands/humanscale)
- [All keyboard tray brands worldwide](/demand/global-en/categories/keyboard-tray-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Fellowes or Humanscale more popular in search?

In September 2026, Humanscale had more branded searches than Fellowes among keyboard tray brands worldwide. Humanscale had about 33,100 branded searches, while Fellowes had 18,100. Humanscale made up 36.5% of all keyboard tray brand searches we track, and Fellowes accounted for 20%.

## Cite this page

Brandwave. "Fellowes vs Humanscale: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/fellowes-vs-humanscale

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/fellowes-vs-humanscale. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
