---
title: "FEIN vs Makita: Which is searched more?"
description: "Is FEIN or Makita more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dust extractor brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/fein-vs-makita"
publisher: "Brandwave"
---

# FEIN vs Makita: Which is searched more?

Is FEIN or Makita more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dust extractor brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: FEIN and Makita
- **Competitive set**: Dust extractor brands
- **Market**: Global
- **Month measured**: Sep 2026
- **FEIN Share of Search**: 0.17%
- **Makita Share of Search**: 25.9%

## Is FEIN or Makita more popular in search?

- In September 2026, Makita had more branded searches than FEIN among dust extractor brands worldwide. Makita had about 1 million branded searches, while FEIN had 6,600. Makita made up 25.9% of all dust extractor brand searches we track, and FEIN accounted for 0.17%.
- Makita was ahead of FEIN in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, FEIN’s share of searches among dust extractor brands worldwide held steady at 0.17%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
- Across the 12 months ending September 2026, Makita’s share of searches among dust extractor brands worldwide moved from 29.6% to 25.9%, and its estimated monthly branded searches moved from 1.4M to 1M.

## Top dust extractor brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Makita was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. FEIN was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Makita was listed before FEIN in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Festool | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Bosch | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Makita | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Hilti | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| FEIN | 5th | 3 of 3 | 0 of 2 | 3 of 5 |
| DeWalt | 6th | 3 of 3 | 0 of 2 | 3 of 5 |
| Milwaukee | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Nilfisk | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Metabo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about dust extractor brands

- Asked ChatGPT "Which dust extractor brand should I buy?": 1. Festool, 2. Bosch, 3. Makita, 4. DeWalt, 5. FEIN
- Asked ChatGPT "What are the best dust extractor brands?": 1. Festool, 2. Bosch, 3. Makita, 4. FEIN, 5. DeWalt, 6. Hilti, 7. Milwaukee
- Asked ChatGPT "What's the best dust extractor brand for power tool dust?": 1. Festool, 2. Bosch, 3. Makita, 4. FEIN, 5. DeWalt
- Searched Google, AI Overview "best dust extractor": 1. Hilti, 2. Makita, 3. Festool, 4. Milwaukee
- Searched Google, AI Overview "vacuum dust extractor": 1. Bosch, 2. Festool

Not named in any answer: Nilfisk and Metabo.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for dust extractor brands worldwide in September 2026?

- Estimated monthly branded searches for Makita worldwide fell 28.5% over 12 measured months, from 1.4M to 1M in September 2026.
- Estimated monthly branded searches for FEIN worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.

## Month by month

| Month | FEIN estimated searches | FEIN Share of Search | FEIN rank | Makita estimated searches | Makita Share of Search | Makita rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 8.1K | 0.17% | 7 | 1.4M | 29.6% | 2 |
| Nov 2025 | 8.1K | 0.16% | 8 | 1.4M | 29.1% | 2 |
| Dec 2025 | 6.6K | 0.14% | 8 | 1.2M | 25.7% | 2 |
| Jan 2026 | 6.6K | 0.17% | 7 | 983K | 25.5% | 2 |
| Feb 2026 | 6.6K | 0.17% | 7 | 963K | 25.1% | 2 |
| Mar 2026 | 8.1K | 0.2% | 7 | 1.2M | 28.1% | 2 |
| Apr 2026 | 8.1K | 0.21% | 7 | 983K | 25.2% | 2 |
| May 2026 | 8.1K | 0.21% | 7 | 994K | 25.6% | 2 |
| Jun 2026 | 6.6K | 0.17% | 8 | 994K | 25.7% | 2 |
| Jul 2026 | 6.6K | 0.19% | 7 | 813K | 23.2% | 2 |
| Aug 2026 | 6.6K | 0.17% | 8 | 994K | 26% | 2 |
| Sep 2026 | 6.6K | 0.17% | 8 | 1M | 25.9% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using FEIN’s and Makita’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **FEIN**: Measured on the search term “fein tools”.
- **Makita**: Measured on the search terms “makita”, “makita battery”, “makita drill” and “makita tool”, summed into one figure.

- [FEIN profile](/demand/global-en/brands/fein)
- [Makita profile](/demand/global-en/brands/makita)
- [All dust extractor brands worldwide](/demand/global-en/categories/dust-extractor-brands): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is FEIN or Makita more popular in search?

In September 2026, Makita had more branded searches than FEIN among dust extractor brands worldwide. Makita had about 1 million branded searches, while FEIN had 6,600. Makita made up 25.9% of all dust extractor brand searches we track, and FEIN accounted for 0.17%.

## Cite this page

Brandwave. "FEIN vs Makita: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/fein-vs-makita

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/fein-vs-makita. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
