---
title: "Farrow & Ball vs Spoonflower: Which is searched more?"
description: "Is Farrow & Ball or Spoonflower more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wallpaper set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/farrow-ball-vs-spoonflower"
publisher: "Brandwave"
---

# Farrow & Ball vs Spoonflower: Which is searched more?

Is Farrow & Ball or Spoonflower more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Wallpaper set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Farrow & Ball and Spoonflower
- **Competitive set**: Wallpaper
- **Market**: Global
- **Month measured**: Sep 2026
- **Farrow & Ball Share of Search**: 59.5%
- **Spoonflower Share of Search**: 21.1%

## Is Farrow & Ball or Spoonflower more popular in search?

- In September 2026, Farrow & Ball had more branded searches than Spoonflower among wallpaper worldwide. Farrow & Ball had about 311,000 branded searches, while Spoonflower had 110,000. Farrow & Ball made up 59.5% of all wallpaper searches we track, and Spoonflower accounted for 21.1%.
- Farrow & Ball was ahead of Spoonflower in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Farrow & Ball’s share of searches among wallpaper worldwide moved from 66.3% to 59.5%, and its estimated monthly branded searches moved from 383K to 311K.
- Across the 12 months ending September 2026, Spoonflower’s share of searches among wallpaper worldwide moved from 19% to 21.1%, and its estimated monthly branded searches held steady at 110K.

## How did search popularity change for wallpaper worldwide in September 2026?

- In September 2026, Farrow & Ball lost share of searches among wallpaper worldwide, from 62.7% to 59.5%.
- In September 2026, Spoonflower lost share of searches among wallpaper worldwide, from 22.2% to 21.1%.

## Month by month

| Month | Farrow & Ball estimated searches | Farrow & Ball Share of Search | Farrow & Ball rank | Spoonflower estimated searches | Spoonflower Share of Search | Spoonflower rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 383K | 66.3% | 1 | 110K | 19% | 2 |
| Nov 2025 | 313K | 62% | 1 | 110K | 21.8% | 2 |
| Dec 2025 | 211K | 56.1% | 1 | 90.5K | 24.1% | 2 |
| Jan 2026 | 380K | 62.2% | 1 | 135K | 22.1% | 2 |
| Feb 2026 | 313K | 62.2% | 1 | 110K | 21.8% | 2 |
| Mar 2026 | 313K | 59.2% | 1 | 135K | 25.5% | 2 |
| Apr 2026 | 313K | 59.7% | 1 | 135K | 25.7% | 2 |
| May 2026 | 256K | 57.9% | 1 | 110K | 24.9% | 2 |
| Jun 2026 | 256K | 59.2% | 1 | 110K | 25.5% | 2 |
| Jul 2026 | 256K | 58.3% | 1 | 110K | 25.1% | 2 |
| Aug 2026 | 311K | 62.7% | 1 | 110K | 22.2% | 2 |
| Sep 2026 | 311K | 59.5% | 1 | 110K | 21.1% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Farrow & Ball’s and Spoonflower’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Farrow & Ball**: Measured on the search terms “farrow and ball” and “farrow ball”, summed into one figure.
- **Spoonflower**: Measured on the search term “spoonflower”.

- [Farrow & Ball profile](/demand/global-en/brands/farrow-ball)
- [Spoonflower profile](/demand/global-en/brands/spoonflower)
- [All wallpaper worldwide](/demand/global-en/categories/wallpaper): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Farrow & Ball or Spoonflower more popular in search?

In September 2026, Farrow & Ball had more branded searches than Spoonflower among wallpaper worldwide. Farrow & Ball had about 311,000 branded searches, while Spoonflower had 110,000. Farrow & Ball made up 59.5% of all wallpaper searches we track, and Spoonflower accounted for 21.1%.

## Cite this page

Brandwave. "Farrow & Ball vs Spoonflower: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/farrow-ball-vs-spoonflower

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/farrow-ball-vs-spoonflower. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.