---
title: "Farmers Edge vs Granular: Which is searched more?"
description: "Which is more popular in search, Farmers Edge or Granular? Compare estimated monthly branded-search demand and Share of Search inside the Agtech set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/farmers-edge-vs-granular"
publisher: "Brandwave"
---

# Farmers Edge vs Granular: Which is searched more?

Which is more popular in search, Farmers Edge or Granular? Compare estimated monthly branded-search demand and Share of Search inside the Agtech set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Farmers Edge and Granular
- **Competitive set**: Agtech
- **Market**: Global
- **Month measured**: Aug 2026
- **Farmers Edge Share of Search**: 0.07%
- **Granular Share of Search**: 10.6%

## Which is more popular in search, Farmers Edge or Granular?

- In August 2026, Granular had more branded searches than Farmers Edge among agtech worldwide. Granular was estimated to have 135K branded searches compared to Farmers Edge’s 880, and held a 10.6% Share of Search versus Farmers Edge’s 0.07%.
- Granular was ahead of Farmers Edge in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Farmers Edge’s estimated Share of Search among agtech worldwide moved from 0.12% to 0.07%, and its estimated monthly branded searches moved from 1.6K to 880.
- Across the 11 months ending August 2026, Granular’s estimated Share of Search among agtech worldwide moved from 10% to 10.6%, and its estimated monthly branded searches held steady at 135K.

## How did search popularity change for agtech worldwide in August 2026?

- Estimated monthly branded searches for Farmers Edge worldwide fell 45% over 11 measured months, from 1.6K to 880 in August 2026.

## Month by month

| Month | Farmers Edge estimated searches | Farmers Edge Share of Search | Farmers Edge rank | Granular estimated searches | Granular Share of Search | Granular rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.6K | 0.12% | 5 | 135K | 10% | 3 |
| Nov 2025 | 1.3K | 0.1% | 5 | 135K | 10.3% | 3 |
| Dec 2025 | 1.3K | 0.1% | 5 | 110K | 8.8% | 3 |
| Jan 2026 | 1.3K | 0.1% | 5 | 135K | 10.3% | 3 |
| Feb 2026 | 1.3K | 0.1% | 5 | 135K | 10.3% | 3 |
| Mar 2026 | 1.6K | 0.12% | 5 | 135K | 10% | 3 |
| Apr 2026 | 1.3K | 0.1% | 5 | 135K | 10.3% | 3 |
| May 2026 | 1K | 0.08% | 5 | 135K | 10.3% | 3 |
| Jun 2026 | 880 | 0.07% | 5 | 135K | 10.3% | 3 |
| Jul 2026 | 880 | 0.07% | 5 | 135K | 10.6% | 2 |
| Aug 2026 | 880 | 0.07% | 5 | 135K | 10.6% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Farmers Edge’s and Granular’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Farmers Edge**: Measured on the search term “farmers edge”.
- **Granular**: Measured on the search term “granular”.

- [Farmers Edge profile](/demand/global-en/brands/farmers-edge)
- [Granular profile](/demand/global-en/brands/granular)
- [All agtech worldwide](/demand/global-en/categories/agtech): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Farmers Edge or Granular?

In August 2026, Granular had more branded searches than Farmers Edge among agtech worldwide. Granular was estimated to have 135K branded searches compared to Farmers Edge’s 880, and held a 10.6% Share of Search versus Farmers Edge’s 0.07%.

## Cite this page

Brandwave. "Farmers Edge vs Granular: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/farmers-edge-vs-granular

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/farmers-edge-vs-granular. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.