---
title: "EzyDog vs KONG: Which is more popular by branded search?"
description: "Which is more popular in search, EzyDog or KONG? Compare estimated monthly branded-search demand and Share of Search inside the Dog collar brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/ezydog-vs-kong"
publisher: "Brandwave"
---

# EzyDog vs KONG: Which is more popular by branded search?

Which is more popular in search, EzyDog or KONG? Compare estimated monthly branded-search demand and Share of Search inside the Dog collar brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: EzyDog and KONG
- **Competitive set**: Dog collar brands
- **Market**: Global
- **Month measured**: Aug 2026
- **EzyDog Share of Search**: 10.5%
- **KONG Share of Search**: 3.8%

## Which is more popular in search, EzyDog or KONG?

- In August 2026, EzyDog had more branded searches than KONG among dog collar brands worldwide. EzyDog was estimated to have 12.1K branded searches compared to KONG’s 4.4K, and held a 10.5% Share of Search versus KONG’s 3.8%.
- EzyDog was ahead of KONG in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, EzyDog’s estimated Share of Search among dog collar brands worldwide moved from 11.4% to 10.5%, and its estimated monthly branded searches held steady at 12.1K.
- Across the 11 months ending August 2026, KONG’s estimated Share of Search among dog collar brands worldwide moved from 7.6% to 3.8%, and its estimated monthly branded searches moved from 8.1K to 4.4K.

## How did search popularity change for dog collar brands worldwide in August 2026?

- In August 2026, KONG lost estimated Share of Search among dog collar brands worldwide, from 4.8% to 3.8%.

## Month by month

| Month | EzyDog estimated searches | EzyDog Share of Search | EzyDog rank | KONG estimated searches | KONG Share of Search | KONG rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 12.1K | 11.4% | 3 | 8.1K | 7.6% | 4 |
| Nov 2025 | 14.8K | 10.9% | 3 | 5.4K | 4% | 4 |
| Dec 2025 | 14.8K | 12.4% | 3 | 5.4K | 4.5% | 4 |
| Jan 2026 | 12.1K | 10.4% | 3 | 5.4K | 4.6% | 4 |
| Feb 2026 | 9.9K | 10.3% | 3 | 5.4K | 5.6% | 4 |
| Mar 2026 | 12.1K | 10.3% | 3 | 6.6K | 5.6% | 4 |
| Apr 2026 | 12.1K | 10.4% | 3 | 5.4K | 4.7% | 4 |
| May 2026 | 12.1K | 10.5% | 3 | 4.4K | 3.8% | 4 |
| Jun 2026 | 12.1K | 10.8% | 3 | 5.4K | 4.8% | 4 |
| Jul 2026 | 12.1K | 10.8% | 3 | 5.4K | 4.8% | 4 |
| Aug 2026 | 12.1K | 10.5% | 3 | 4.4K | 3.8% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using EzyDog’s and KONG’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **EzyDog**: Measured on the search term “ezydog”.
- **KONG**: Measured on the search term “kong api”.

- [EzyDog profile](/demand/global-en/brands/ezydog)
- [KONG profile](/demand/global-en/brands/kong)
- [All dog collar brands worldwide](/demand/global-en/categories/dog-collar-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, EzyDog or KONG?

In August 2026, EzyDog had more branded searches than KONG among dog collar brands worldwide. EzyDog was estimated to have 12.1K branded searches compared to KONG’s 4.4K, and held a 10.5% Share of Search versus KONG’s 3.8%.

## Cite this page

Brandwave. "EzyDog vs KONG: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/ezydog-vs-kong

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ezydog-vs-kong. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.