--- title: "Excalidraw vs Microsoft Visio: Which is searched more?" description: "Is Excalidraw or Microsoft Visio more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Diagramming software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/excalidraw-vs-microsoft-visio" publisher: "Brandwave" --- # Excalidraw vs Microsoft Visio: Which is searched more? Is Excalidraw or Microsoft Visio more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Diagramming software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Excalidraw and Microsoft Visio - **Competitive set**: Diagramming software - **Market**: Global - **Month measured**: Sep 2026 - **Excalidraw Share of Search**: 13.5% - **Microsoft Visio Share of Search**: 6.8% ## Is Excalidraw or Microsoft Visio more popular in search? - In September 2026, Excalidraw had more branded searches than Microsoft Visio among diagramming software worldwide. Excalidraw had about 823,000 branded searches, while Microsoft Visio had 413,000. Excalidraw made up 13.5% of all diagramming software searches we track, and Microsoft Visio accounted for 6.8%. - Excalidraw was ahead of Microsoft Visio in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Excalidraw’s share of searches among diagramming software worldwide moved from 8.2% to 13.5%, and its estimated monthly branded searches moved from 550K to 823K. - Across the 12 months ending September 2026, Microsoft Visio’s share of searches among diagramming software worldwide moved from 8% to 6.8%, and its estimated monthly branded searches moved from 535K to 413K. ## Top diagramming software in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Excalidraw was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Microsoft Visio was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Excalidraw and Microsoft Visio were each listed first in two of the four answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | draw.io | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Lucidchart | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Miro | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Mermaid | 4th | 3 of 3 | 0 of 2 | 3 of 5 | | Whimsical | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Excalidraw | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | Microsoft Visio | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | SmartDraw | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | Creately | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Gliffy | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about diagramming software - Asked ChatGPT "Which diagramming tool should I use?": 1. draw.io, 2. Lucidchart, 3. Mermaid, 4. Excalidraw, 5. Miro - Asked ChatGPT "What are the best diagramming tools?": 1. draw.io, 2. Lucidchart, 3. Miro, 4. Mermaid, 5. Microsoft Visio, 6. Excalidraw, 7. Whimsical - Asked ChatGPT "What's the best diagramming tool for flowcharts?": 1. Lucidchart, 2. draw.io, 3. Whimsical, 4. Miro, 5. Mermaid - Searched Google, AI Overview "diagramming software": 1. draw.io, 2. Lucidchart, 3. Miro, 4. Excalidraw - Searched Google, AI Overview "flowchart software": 1. draw.io, 2. Lucidchart, 3. Miro, 4. Whimsical, 5. Microsoft Visio, 6. SmartDraw Not named in any answer: Creately and Gliffy. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for diagramming software worldwide in September 2026? - In September 2026, Excalidraw lost share of searches among diagramming software worldwide, from 15.6% to 13.5%. - In September 2026, Microsoft Visio lost share of searches among diagramming software worldwide, from 7.9% to 6.8%. ## Month by month | Month | Excalidraw estimated searches | Excalidraw Share of Search | Excalidraw rank | Microsoft Visio estimated searches | Microsoft Visio Share of Search | Microsoft Visio rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 550K | 8.2% | 4 | 535K | 8% | 5 | | Nov 2025 | 550K | 9% | 4 | 505K | 8.2% | 5 | | Dec 2025 | 550K | 11% | 3 | 413K | 8.3% | 5 | | Jan 2026 | 550K | 10.7% | 3 | 505K | 9.9% | 4 | | Feb 2026 | 550K | 10.5% | 4 | 512K | 9.7% | 5 | | Mar 2026 | 673K | 10.8% | 4 | 507K | 8.1% | 5 | | Apr 2026 | 673K | 10.8% | 4 | 505K | 8.1% | 5 | | May 2026 | 673K | 12% | 3 | 413K | 7.3% | 5 | | Jun 2026 | 673K | 13.2% | 3 | 414K | 8.1% | 5 | | Jul 2026 | 673K | 15.6% | 3 | 359K | 8.3% | 5 | | Aug 2026 | 673K | 15.6% | 3 | 340K | 7.9% | 5 | | Sep 2026 | 823K | 13.5% | 3 | 413K | 6.8% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Excalidraw’s and Microsoft Visio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Excalidraw**: Measured on the search term “excalidraw”. - **Microsoft Visio**: Measured on the search terms “flowchart microsoft visio”, “microsoft visio”, “microsoft visio app”, “microsoft visio diagrams”, “microsoftvisio” and “visio”, summed into one figure. - [Excalidraw profile](/demand/global-en/brands/excalidraw) - [Microsoft Visio profile](/demand/global-en/brands/microsoft-visio) - [All diagramming software worldwide](/demand/global-en/categories/diagramming-software): The set both shares are measured inside, 10 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Excalidraw or Microsoft Visio more popular in search? In September 2026, Excalidraw had more branded searches than Microsoft Visio among diagramming software worldwide. Excalidraw had about 823,000 branded searches, while Microsoft Visio had 413,000. Excalidraw made up 13.5% of all diagramming software searches we track, and Microsoft Visio accounted for 6.8%. ## Cite this page Brandwave. "Excalidraw vs Microsoft Visio: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/excalidraw-vs-microsoft-visio This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/excalidraw-vs-microsoft-visio. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.