--- title: "Everand vs Hoopla: Which is searched more?" description: "Is Everand or Hoopla more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Audiobook services set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/everand-vs-hoopla-digital" publisher: "Brandwave" --- # Everand vs Hoopla: Which is searched more? Is Everand or Hoopla more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Audiobook services set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Everand and Hoopla - **Competitive set**: Audiobook services - **Market**: Global - **Month measured**: Sep 2026 - **Everand Share of Search**: 0.01% - **Hoopla Share of Search**: 6.9% ## Is Everand or Hoopla more popular in search? - In September 2026, Hoopla had more branded searches than Everand among audiobook services worldwide. Hoopla had about 450,000 branded searches, while Everand had 720. Hoopla made up 6.9% of all audiobook service searches we track, and Everand accounted for 0.01%. - Hoopla was ahead of Everand in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Everand’s share of searches among audiobook services worldwide held steady at 0.01%, and its estimated monthly branded searches moved from 1K to 720. - Across the 12 months ending September 2026, Hoopla’s share of searches among audiobook services worldwide moved from 6.5% to 6.9%, and its estimated monthly branded searches held steady at 450K. ## Top audiobook services in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Everand was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Hoopla was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Everand and Hoopla were each listed first in two of the four answers that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Libby | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Audible | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Hoopla | 3rd | 0 of 3 | 2 of 2 | 2 of 5 | | Libro.fm | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | Everand | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Kobo Plus | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Scribd | 7th | 0 of 3 | 1 of 2 | 1 of 5 | | Storytel | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about audiobook services - Asked ChatGPT "Which audiobook service should I use?": 1. Libby, 2. Audible, 3. Everand - Asked ChatGPT "What are the best audiobook services?": 1. Audible, 2. Libby, 3. Libro.fm, 4. Everand - Asked ChatGPT "What's the best audiobook service for everyday listening?": 1. Audible, 2. Libby - Searched Google, AI Overview "audiobook services": 1. Libby, 2. Hoopla, 3. Audible, 4. Libro.fm, 5. Everand, 6. Kobo Plus, 7. Scribd - Searched Google, AI Overview "audiobook app": 1. Libby, 2. Hoopla, 3. Audible, 4. Libro.fm Not named in any answer: Storytel. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for audiobook services worldwide in September 2026? - In September 2026, Hoopla gained share of searches among audiobook services worldwide, from 6.2% to 6.9%. - Estimated monthly branded searches for Everand worldwide fell 28% over 12 measured months, from 1K to 720 in September 2026. ## Month by month | Month | Everand estimated searches | Everand Share of Search | Everand rank | Hoopla estimated searches | Hoopla Share of Search | Hoopla rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1K | 0.01% | 8 | 450K | 6.5% | 4 | | Nov 2025 | 720 | 0.01% | 8 | 368K | 6% | 4 | | Dec 2025 | 720 | 0.01% | 8 | 368K | 6.5% | 4 | | Jan 2026 | 880 | 0.01% | 8 | 450K | 6.8% | 4 | | Feb 2026 | 880 | 0.01% | 8 | 368K | 6.3% | 4 | | Mar 2026 | 720 | 0.01% | 8 | 450K | 7.1% | 4 | | Apr 2026 | 720 | 0.01% | 8 | 368K | 5.9% | 4 | | May 2026 | 720 | 0.01% | 8 | 450K | 7.6% | 4 | | Jun 2026 | 720 | 0.01% | 8 | 368K | 6.4% | 4 | | Jul 2026 | 720 | 0.01% | 8 | 368K | 6.4% | 4 | | Aug 2026 | 880 | 0.01% | 8 | 450K | 6.2% | 4 | | Sep 2026 | 720 | 0.01% | 8 | 450K | 6.9% | 4 | ## How each brand is measured Brandwave collects information about searches that people make online using Everand’s and Hoopla’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Everand**: Measured on the search term “everand books”. - **Hoopla**: Measured on the search term “hoopla digital”. - [Everand profile](/demand/global-en/brands/everand) - [Hoopla profile](/demand/global-en/brands/hoopla-digital) - [All audiobook services worldwide](/demand/global-en/categories/audiobook-services): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Everand or Hoopla more popular in search? In September 2026, Hoopla had more branded searches than Everand among audiobook services worldwide. Hoopla had about 450,000 branded searches, while Everand had 720. Hoopla made up 6.9% of all audiobook service searches we track, and Everand accounted for 0.01%. ## Cite this page Brandwave. "Everand vs Hoopla: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/everand-vs-hoopla-digital This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/everand-vs-hoopla-digital. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.