---
title: "Eufy vs Yale: Which is more popular by branded search?"
description: "Which is more popular in search, Eufy or Yale? Compare estimated monthly branded-search demand and Share of Search inside the Smart lock brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/eufy-vs-yale"
publisher: "Brandwave"
---

# Eufy vs Yale: Which is more popular by branded search?

Which is more popular in search, Eufy or Yale? Compare estimated monthly branded-search demand and Share of Search inside the Smart lock brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Eufy and Yale
- **Competitive set**: Smart lock brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Eufy Share of Search**: 19.2%
- **Yale Share of Search**: 1.4%

## Which is more popular in search, Eufy or Yale?

- In August 2026, Eufy had more branded searches than Yale among smart lock brands worldwide. Eufy was estimated to have 1M branded searches compared to Yale’s 74K, and held a 19.2% Share of Search versus Yale’s 1.4%.
- Eufy was ahead of Yale in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Eufy’s estimated Share of Search among smart lock brands worldwide moved from 54.2% to 19.2%, and its estimated monthly branded searches moved from 986K to 1M.
- Across the 11 months ending August 2026, Yale’s estimated Share of Search among smart lock brands worldwide moved from 3.3% to 1.4%, and its estimated monthly branded searches moved from 60.5K to 74K.

## How did search popularity change for smart lock brands worldwide in August 2026?

- In August 2026, Eufy lost estimated Share of Search among smart lock brands worldwide, from 30.6% to 19.2%.
- In August 2026, Yale lost estimated Share of Search among smart lock brands worldwide, from 2.1% to 1.4%.

## Month by month

| Month | Eufy estimated searches | Eufy Share of Search | Eufy rank | Yale estimated searches | Yale Share of Search | Yale rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 986K | 54.2% | 1 | 60.5K | 3.3% | 4 |
| Nov 2025 | 1.2M | 59.2% | 1 | 60.5K | 2.9% | 4 |
| Dec 2025 | 1.1M | 57.5% | 1 | 60.5K | 3.1% | 4 |
| Jan 2026 | 979K | 54.1% | 1 | 60.5K | 3.3% | 4 |
| Feb 2026 | 802K | 54% | 1 | 49.5K | 3.3% | 4 |
| Mar 2026 | 941K | 57.1% | 1 | 60.5K | 3.7% | 4 |
| Apr 2026 | 843K | 50.8% | 1 | 60.5K | 3.6% | 4 |
| May 2026 | 933K | 52.9% | 1 | 60.5K | 3.4% | 4 |
| Jun 2026 | 975K | 50.1% | 1 | 60.5K | 3.1% | 4 |
| Jul 2026 | 872K | 30.6% | 2 | 60.5K | 2.1% | 4 |
| Aug 2026 | 1M | 19.2% | 2 | 74K | 1.4% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Eufy’s and Yale’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Eufy**: Measured on the search terms “camera eufy”, “eufy”, “eufy baby monitor”, “eufy breast pump”, “eufy cam”, “eufy com”, “eufy eufycam”, “eufy home security”, “eufy homebase”, “eufy omni”, “eufy robot vacuum”, “eufy robovac”, “eufy security”, “eufy security camera”, “eufy solo cam”, “eufy solocam”, “eufy vacuum”, “eufy vacuum cleaner”, “eufy video doorbell”, “eufy x10”, “eufycam”, “home security eufy”, “security camera eufy” and “vacuum cleaner eufy”, summed into one figure.
- **Yale**: Measured on the search term “yale lock”.

- [Eufy profile](/demand/global-en/brands/eufy)
- [Yale profile](/demand/global-en/brands/yale)
- [All smart lock brands worldwide](/demand/global-en/categories/smart-lock-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Eufy or Yale?

In August 2026, Eufy had more branded searches than Yale among smart lock brands worldwide. Eufy was estimated to have 1M branded searches compared to Yale’s 74K, and held a 19.2% Share of Search versus Yale’s 1.4%.

## Cite this page

Brandwave. "Eufy vs Yale: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/eufy-vs-yale

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/eufy-vs-yale. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.