--- title: "Eufy vs TP-Link Tapo: Which is searched more?" description: "Is Eufy or TP-Link Tapo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Home security camera brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/eufy-vs-tp-link-tapo" publisher: "Brandwave" --- # Eufy vs TP-Link Tapo: Which is searched more? Is Eufy or TP-Link Tapo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Home security camera brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Eufy and TP-Link Tapo - **Competitive set**: Home security camera brands - **Market**: Global - **Month measured**: Sep 2026 - **Eufy Share of Search**: 14.1% - **TP-Link Tapo Share of Search**: 8.7% ## Is Eufy or TP-Link Tapo more popular in search? - In September 2026, Eufy had more branded searches than TP-Link Tapo among home security camera brands worldwide. Eufy had about 448,000 branded searches, while TP-Link Tapo had 275,000. Eufy made up 14.1% of all home security camera brand searches we track, and TP-Link Tapo accounted for 8.7%. - Eufy was ahead of TP-Link Tapo in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Eufy’s share of searches among home security camera brands worldwide moved from 12.7% to 14.1%, and its estimated monthly branded searches held steady at 448K. - Across the 12 months ending September 2026, TP-Link Tapo’s share of searches among home security camera brands worldwide moved from 6.4% to 8.7%, and its estimated monthly branded searches moved from 226K to 275K. ## Top home security camera brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Eufy appeared in all five answers. TP-Link Tapo was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Eufy was listed before TP-Link Tapo in four out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Eufy | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Reolink | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Ring | 3rd | 3 of 3 | 1 of 2 | 4 of 5 | | TP-Link Tapo | 4th | 2 of 3 | 2 of 2 | 4 of 5 | | Google Nest | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Arlo | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | Wyze | 7th | 0 of 3 | 1 of 2 | 1 of 5 | ## Every AI answer about home security camera brands - Asked ChatGPT "Which security camera brand should I buy?": 1. Reolink, 2. Eufy, 3. Ring, 4. TP-Link Tapo - Asked ChatGPT "What are the best home security camera brands?": 1. Reolink, 2. Ring, 3. Eufy, 4. Google Nest, 5. TP-Link Tapo, 6. Arlo - Asked ChatGPT "What's the best security camera brand for house security?": 1. Reolink, 2. Eufy, 3. Ring, 4. Google Nest, 5. Arlo - Searched Google, AI Overview "best home security camera": 1. Ring, 2. Google Nest, 3. Eufy, 4. Wyze, 5. TP-Link Tapo - Searched Google, AI Overview "wireless security camera": 1. TP-Link Tapo, 2. Eufy, 3. Arlo Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for home security camera brands worldwide in September 2026? - In September 2026, Eufy lost share of searches among home security camera brands worldwide, from 15% to 14.1%. - Estimated monthly branded searches for TP-Link Tapo worldwide rose 22% over 12 measured months, from 226K to 275K in September 2026. ## Month by month | Month | Eufy estimated searches | Eufy Share of Search | Eufy rank | TP-Link Tapo estimated searches | TP-Link Tapo Share of Search | TP-Link Tapo rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 448K | 12.7% | 4 | 226K | 6.4% | 7 | | Nov 2025 | 556K | 13.9% | 3 | 239K | 6% | 7 | | Dec 2025 | 454K | 12.3% | 3 | 239K | 6.5% | 7 | | Jan 2026 | 438K | 12.4% | 3 | 275K | 7.8% | 7 | | Feb 2026 | 363K | 11.2% | 4 | 226K | 6.9% | 7 | | Mar 2026 | 418K | 13.3% | 4 | 239K | 7.6% | 7 | | Apr 2026 | 411K | 13.1% | 4 | 226K | 7.2% | 7 | | May 2026 | 420K | 13.1% | 3 | 275K | 8.6% | 7 | | Jun 2026 | 453K | 13.4% | 3 | 275K | 8.2% | 6 | | Jul 2026 | 436K | 13.7% | 3 | 275K | 8.6% | 5 | | Aug 2026 | 500K | 15% | 3 | 275K | 8.3% | 5 | | Sep 2026 | 448K | 14.1% | 3 | 275K | 8.7% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Eufy’s and TP-Link Tapo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Eufy**: Measured on the search terms “camera eufy”, “eufy baby monitor”, “eufy breast pump”, “eufy cam”, “eufy eufycam”, “eufy home security”, “eufy homebase”, “eufy omni”, “eufy security”, “eufy security camera”, “eufy solo cam”, “eufy solocam”, “eufy video doorbell”, “eufycam”, “home security eufy” and “security camera eufy”, summed into one figure. - **TP-Link Tapo**: Measured on the search terms “tapo camera” and “tp link tapo”, summed into one figure. - [Eufy profile](/demand/global-en/brands/eufy) - [TP-Link Tapo profile](/demand/global-en/brands/tp-link-tapo) - [All home security camera brands worldwide](/demand/global-en/categories/home-security-camera-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Eufy or TP-Link Tapo more popular in search? In September 2026, Eufy had more branded searches than TP-Link Tapo among home security camera brands worldwide. Eufy had about 448,000 branded searches, while TP-Link Tapo had 275,000. Eufy made up 14.1% of all home security camera brand searches we track, and TP-Link Tapo accounted for 8.7%. ## Cite this page Brandwave. "Eufy vs TP-Link Tapo: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/eufy-vs-tp-link-tapo This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/eufy-vs-tp-link-tapo. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.