---
title: "Epos Now vs Toast: Which is more popular by branded search?"
description: "Which is more popular in search, Epos Now or Toast? Compare estimated monthly branded-search demand and Share of Search inside the Retail and hospitality POS systems set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/epos-now-vs-toast"
publisher: "Brandwave"
---

# Epos Now vs Toast: Which is more popular by branded search?

Which is more popular in search, Epos Now or Toast? Compare estimated monthly branded-search demand and Share of Search inside the Retail and hospitality POS systems set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Epos Now and Toast
- **Competitive set**: Retail and hospitality POS systems
- **Market**: Global
- **Month measured**: Aug 2026
- **Epos Now Share of Search**: 0.63%
- **Toast Share of Search**: 0.82%

## Which is more popular in search, Epos Now or Toast?

- In August 2026, Toast had more branded searches than Epos Now among retail and hospitality POS systems worldwide. Toast was estimated to have 46.2K branded searches compared to Epos Now’s 35.8K, and held a 0.82% Share of Search versus Epos Now’s 0.63%.
- Toast was ahead of Epos Now in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Epos Now’s estimated Share of Search among retail and hospitality POS systems worldwide moved from 0.62% to 0.63%, and its estimated monthly branded searches moved from 34.8K to 35.8K.
- Across the 11 months ending August 2026, Toast’s estimated Share of Search among retail and hospitality POS systems worldwide moved from 0.97% to 0.82%, and its estimated monthly branded searches moved from 54.3K to 46.2K.

## How did search popularity change for retail and hospitality POS systems worldwide in August 2026?

- Estimated monthly branded searches for Toast worldwide fell 14.9% over 11 measured months, from 54.3K to 46.2K in August 2026.

## Month by month

| Month | Epos Now estimated searches | Epos Now Share of Search | Epos Now rank | Toast estimated searches | Toast Share of Search | Toast rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 34.8K | 0.62% | 7 | 54.3K | 0.97% | 5 |
| Nov 2025 | 34.6K | 0.62% | 7 | 45.2K | 0.81% | 5 |
| Dec 2025 | 34.5K | 0.62% | 7 | 45.9K | 0.83% | 4 |
| Jan 2026 | 34.7K | 0.62% | 7 | 53.4K | 0.95% | 5 |
| Feb 2026 | 34.8K | 0.62% | 7 | 51.5K | 0.91% | 5 |
| Mar 2026 | 35K | 0.61% | 7 | 54.4K | 0.95% | 5 |
| Apr 2026 | 35.1K | 0.61% | 7 | 53.6K | 0.94% | 5 |
| May 2026 | 42.8K | 0.74% | 7 | 54K | 0.94% | 5 |
| Jun 2026 | 35.3K | 0.61% | 7 | 45.4K | 0.79% | 5 |
| Jul 2026 | 34.7K | 0.61% | 7 | 46.9K | 0.82% | 5 |
| Aug 2026 | 35.8K | 0.63% | 7 | 46.2K | 0.82% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Epos Now’s and Toast’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Epos Now**: Measured on the search terms “epos now”, “epos now app”, “epos now card machine”, “epos now com”, “epos now cost”, “epos now demo”, “epos now gift cards”, “epos now hardware”, “epos now monthly cost”, “epos now online ordering”, “epos now payments”, “epos now pos”, “epos now pos system”, “epos now price”, “epos now pricing”, “epos now retail software”, “epos now sales”, “epos now software”, “epos now software price”, “epos now system”, “epos now tablet”, “epos now till”, “epos now till system” and “epos now tills”, summed into one figure.
- **Toast**: Measured on the search terms “cost of toast pos”, “handheld toast pos”, “how much does a toast pos system cost”, “how much does toast pos cost”, “how much is a toast pos system”, “how much is toast pos”, “how much is toast pos system”, “https pos toasttab com”, “pos toast”, “pos toast system”, “pos toasttab”, “pos toasttab com”, “toast go 2 handheld”, “toast point of sale”, “toast point of sale system”, “toast pos”, “toast pos app”, “toast pos company”, “toast pos cost”, “toast pos demo”, “toast pos devices”, “toast pos download”, “toast pos fees”, “toast pos for bars”, “toast pos gift cards”, “toast pos handheld”, “toast pos hardware”, “toast pos kiosk”, “toast pos menu”, “toast pos price”, “toast pos pricing”, “toast pos printer”, “toast pos restaurant”, “toast pos sales”, “toast pos screen”, “toast pos shop”, “toast pos software”, “toast pos starter kit”, “toast pos system”, “toast pos system cost”, “toast pos system for restaurant”, “toast pos system for restaurants”, “toast pos system price”, “toast pos system training”, “toast pos systems”, “toast pos tablet”, “toast pos terminal”, “toast pos training”, “toast pos training manual”, “toast pos training video”, “toast pos website”, “toast restaurant pos”, “toast restaurant pos system”, “toast tab pos” and “toasttab pos”, summed into one figure.

- [Epos Now profile](/demand/global-en/brands/epos-now)
- [Toast profile](/demand/global-en/brands/toast)
- [All retail and hospitality POS systems worldwide](/demand/global-en/categories/retail-and-hospitality-pos-systems): The set both shares are measured inside, 8 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Epos Now or Toast?

In August 2026, Toast had more branded searches than Epos Now among retail and hospitality POS systems worldwide. Toast was estimated to have 46.2K branded searches compared to Epos Now’s 35.8K, and held a 0.82% Share of Search versus Epos Now’s 0.63%.

## Cite this page

Brandwave. "Epos Now vs Toast: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/epos-now-vs-toast

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/epos-now-vs-toast. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
