--- title: "Encord vs Ultralytics: Which is searched more?" description: "Is Encord or Ultralytics more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Computer vision platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/encord-vs-ultralytics" publisher: "Brandwave" --- # Encord vs Ultralytics: Which is searched more? Is Encord or Ultralytics more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Computer vision platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Encord and Ultralytics - **Competitive set**: Computer vision platforms - **Market**: Global - **Month measured**: Sep 2026 - **Encord Share of Search**: 6.2% - **Ultralytics Share of Search**: 7.6% ## Is Encord or Ultralytics more popular in search? - In September 2026, Ultralytics had more branded searches than Encord among computer vision platforms worldwide. Ultralytics had about 22,200 branded searches, while Encord had 18,100. Ultralytics made up 7.6% of all computer vision platform searches we track, and Encord accounted for 6.2%. - Ultralytics was ahead of Encord in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Encord’s share of searches among computer vision platforms worldwide moved from 2.7% to 6.2%, and its estimated monthly branded searches moved from 9.9K to 18.1K. - Across the 12 months ending September 2026, Ultralytics’ share of searches among computer vision platforms worldwide moved from 9.2% to 7.6%, and its estimated monthly branded searches moved from 33.1K to 22.2K. ## Top computer vision platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Ultralytics was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Encord did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Roboflow | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | OpenCV | 2nd | 1 of 3 | 2 of 2 | 3 of 5 | | Ultralytics | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Amazon Rekognition | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Encord | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Clarifai | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about computer vision platforms - Asked ChatGPT "Which computer vision platform should I use?": 1. Roboflow, 2. Ultralytics - Asked ChatGPT "What are the best computer vision platforms?": 1. Roboflow, 2. Amazon Rekognition, 3. Ultralytics, 4. OpenCV - Asked ChatGPT "What's the best computer vision platform for image recognition models?": 1. Roboflow, 2. Ultralytics, 3. Amazon Rekognition - Searched Google, AI Overview "computer vision platforms": 1. Roboflow, 2. OpenCV, 3. Amazon Rekognition - Searched Google, AI Overview "computer vision software": 1. OpenCV, 2. Roboflow Not named in any answer: Encord and Clarifai. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for computer vision platforms worldwide in September 2026? - In September 2026, Encord gained share of searches among computer vision platforms worldwide, from 4.5% to 6.2%. - In September 2026, Ultralytics lost share of searches among computer vision platforms worldwide, from 8.3% to 7.6%. ## Month by month | Month | Encord estimated searches | Encord Share of Search | Encord rank | Ultralytics estimated searches | Ultralytics Share of Search | Ultralytics rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 9.9K | 2.7% | 5 | 33.1K | 9.2% | 3 | | Nov 2025 | 8.1K | 2.3% | 5 | 33.1K | 9.3% | 3 | | Dec 2025 | 6.6K | 2% | 6 | 27.1K | 8.4% | 3 | | Jan 2026 | 8.1K | 2.4% | 5 | 33.1K | 10% | 3 | | Feb 2026 | 9.9K | 3% | 4 | 27.1K | 8.3% | 3 | | Mar 2026 | 12.1K | 3.3% | 4 | 33.1K | 9.2% | 3 | | Apr 2026 | 9.9K | 2.7% | 4 | 27.1K | 7.5% | 3 | | May 2026 | 9.9K | 3% | 4 | 27.1K | 8.3% | 3 | | Jun 2026 | 12.1K | 3.7% | 4 | 27.1K | 8.3% | 3 | | Jul 2026 | 12.1K | 4.2% | 4 | 22.2K | 7.7% | 3 | | Aug 2026 | 12.1K | 4.5% | 4 | 22.2K | 8.3% | 3 | | Sep 2026 | 18.1K | 6.2% | 4 | 22.2K | 7.6% | 3 | ## How each brand is measured Brandwave collects information about searches that people make online using Encord’s and Ultralytics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Encord**: Measured on the search term “encord”. - **Ultralytics**: Measured on the search term “ultralytics”. - [Encord profile](/demand/global-en/brands/encord) - [Ultralytics profile](/demand/global-en/brands/ultralytics) - [All computer vision platforms worldwide](/demand/global-en/categories/computer-vision-platforms): The set both shares are measured inside, 6 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Encord or Ultralytics more popular in search? In September 2026, Ultralytics had more branded searches than Encord among computer vision platforms worldwide. Ultralytics had about 22,200 branded searches, while Encord had 18,100. Ultralytics made up 7.6% of all computer vision platform searches we track, and Encord accounted for 6.2%. ## Cite this page Brandwave. "Encord vs Ultralytics: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/encord-vs-ultralytics This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/encord-vs-ultralytics. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.