---
title: "Empire vs Valken: Which is more popular by branded search?"
description: "Which is more popular in search, Empire or Valken? Compare estimated monthly branded-search demand and Share of Search inside the Paintball brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/empire-paintball-vs-valken"
publisher: "Brandwave"
---

# Empire vs Valken: Which is more popular by branded search?

Which is more popular in search, Empire or Valken? Compare estimated monthly branded-search demand and Share of Search inside the Paintball brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Empire and Valken
- **Competitive set**: Paintball brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Empire Share of Search**: 5.7%
- **Valken Share of Search**: 1.8%

## Which is more popular in search, Empire or Valken?

- In August 2026, Empire had more branded searches than Valken among paintball brands worldwide. Empire was estimated to have 1.9K branded searches compared to Valken’s 590, and held a 5.7% Share of Search versus Valken’s 1.8%.
- The lead changed hands once in the 11 months ending August 2026: Empire took it in November 2025.
- Across the 11 months ending August 2026, Empire’s estimated Share of Search among paintball brands worldwide moved from 6.3% to 5.7%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
- Across the 11 months ending August 2026, Valken’s estimated Share of Search among paintball brands worldwide moved from 7.6% to 1.8%, and its estimated monthly branded searches moved from 2.9K to 590.

## How did search popularity change for paintball brands worldwide in August 2026?

- In August 2026, Empire lost estimated Share of Search among paintball brands worldwide, from 6.3% to 5.7%.
- Estimated monthly branded searches for Valken worldwide fell 79.7% over 11 measured months, from 2.9K to 590 in August 2026.

## Month by month

| Month | Empire estimated searches | Empire Share of Search | Empire rank | Valken estimated searches | Valken Share of Search | Valken rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.4K | 6.3% | 6 | 2.9K | 7.6% | 5 |
| Nov 2025 | 2.4K | 6.8% | 5 | 880 | 2.5% | 6 |
| Dec 2025 | 1.9K | 5.7% | 5 | 720 | 2.1% | 6 |
| Jan 2026 | 1.9K | 5.2% | 5 | 720 | 2% | 6 |
| Feb 2026 | 1.9K | 5.9% | 5 | 590 | 1.8% | 6 |
| Mar 2026 | 2.4K | 6.5% | 5 | 720 | 1.9% | 6 |
| Apr 2026 | 2.4K | 6.9% | 5 | 720 | 2.1% | 6 |
| May 2026 | 2.9K | 8.2% | 5 | 720 | 2% | 6 |
| Jun 2026 | 2.4K | 7.8% | 5 | 480 | 1.6% | 6 |
| Jul 2026 | 1.9K | 6.3% | 5 | 480 | 1.6% | 6 |
| Aug 2026 | 1.9K | 5.7% | 5 | 590 | 1.8% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Empire’s and Valken’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Empire**: Measured on the search term “empire paintball”.
- **Valken**: Measured on the search term “valken paintball”.

- [Empire profile](/demand/global-en/brands/empire-paintball)
- [Valken profile](/demand/global-en/brands/valken)
- [All paintball brands worldwide](/demand/global-en/categories/paintball-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Empire or Valken?

In August 2026, Empire had more branded searches than Valken among paintball brands worldwide. Empire was estimated to have 1.9K branded searches compared to Valken’s 590, and held a 5.7% Share of Search versus Valken’s 1.8%.

## Cite this page

Brandwave. "Empire vs Valken: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/empire-paintball-vs-valken

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/empire-paintball-vs-valken. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.