---
title: "Embrace vs Instabug: Which is searched more?"
description: "Is Embrace or Instabug more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Crash reporting platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/embrace-io-vs-instabug"
publisher: "Brandwave"
---

# Embrace vs Instabug: Which is searched more?

Is Embrace or Instabug more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Crash reporting platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Embrace and Instabug
- **Competitive set**: Crash reporting platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Embrace Share of Search**: 0.55%
- **Instabug Share of Search**: 9.6%

## Is Embrace or Instabug more popular in search?

- In September 2026, Instabug had more branded searches than Embrace among crash reporting platforms worldwide. Instabug had about 1,900 branded searches, while Embrace had 110. Instabug made up 9.6% of all crash reporting platform searches we track, and Embrace accounted for 0.55%.
- Instabug was ahead of Embrace in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Embrace’s share of searches among crash reporting platforms worldwide moved from 0.63% to 0.55%, and its estimated monthly branded searches moved from 170 to 110.
- Across the 12 months ending September 2026, Instabug’s share of searches among crash reporting platforms worldwide moved from 16.4% to 9.6%, and its estimated monthly branded searches moved from 4.4K to 1.9K.

## Top crash reporting platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Embrace was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Instabug did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Sentry | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Crashlytics | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Bugsnag | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Embrace | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Instabug | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about crash reporting platforms

- Asked ChatGPT "Which crash reporting platform should I use?": 1. Sentry, 2. Crashlytics, 3. Bugsnag
- Asked ChatGPT "What are the best crash reporting platforms?": 1. Sentry, 2. Crashlytics, 3. Bugsnag, 4. Embrace
- Asked ChatGPT "What's the best crash reporting platform for app developers?": 1. Sentry, 2. Crashlytics, 3. Bugsnag, 4. Embrace
- Searched Google, AI Overview "app crash monitoring": 1. Crashlytics, 2. Sentry
- Searched Google, AI Overview "mobile crash reporting": 1. Crashlytics, 2. Sentry, 3. Embrace

Not named in any answer: Instabug.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for crash reporting platforms worldwide in September 2026?

- In September 2026, Instabug gained share of searches among crash reporting platforms worldwide, from 7.8% to 9.6%.
- Estimated monthly branded searches for Embrace worldwide fell 35.3% over 12 measured months, from 170 to 110 in September 2026.

## Month by month

| Month | Embrace estimated searches | Embrace Share of Search | Embrace rank | Instabug estimated searches | Instabug Share of Search | Instabug rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 170 | 0.63% | 5 | 4.4K | 16.4% | 3 |
| Nov 2025 | 170 | 0.65% | 5 | 3.6K | 13.9% | 3 |
| Dec 2025 | 140 | 0.61% | 5 | 2.9K | 12.6% | 3 |
| Jan 2026 | 170 | 0.7% | 5 | 3.6K | 14.9% | 3 |
| Feb 2026 | 140 | 0.63% | 5 | 4.4K | 19.8% | 3 |
| Mar 2026 | 140 | 0.64% | 5 | 2.9K | 13.2% | 3 |
| Apr 2026 | 140 | 0.63% | 5 | 2.9K | 13.1% | 3 |
| May 2026 | 140 | 0.77% | 5 | 2.4K | 13.2% | 3 |
| Jun 2026 | 140 | 0.53% | 5 | 1.9K | 7.2% | 3 |
| Jul 2026 | 320 | 1.5% | 4 | 1.9K | 8.9% | 3 |
| Aug 2026 | 140 | 0.57% | 5 | 1.9K | 7.8% | 3 |
| Sep 2026 | 110 | 0.55% | 5 | 1.9K | 9.6% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Embrace’s and Instabug’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Embrace**: Measured on the search term “embrace io”.
- **Instabug**: Measured on the search term “instabug”.

- [Embrace profile](/demand/global-en/brands/embrace-io)
- [Instabug profile](/demand/global-en/brands/instabug)
- [All crash reporting platforms worldwide](/demand/global-en/categories/crash-reporting-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Embrace or Instabug more popular in search?

In September 2026, Instabug had more branded searches than Embrace among crash reporting platforms worldwide. Instabug had about 1,900 branded searches, while Embrace had 110. Instabug made up 9.6% of all crash reporting platform searches we track, and Embrace accounted for 0.55%.

## Cite this page

Brandwave. "Embrace vs Instabug: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/embrace-io-vs-instabug

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/embrace-io-vs-instabug. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
