---
title: "Elina Pilates vs Merrithew: Which is searched more?"
description: "Is Elina Pilates or Merrithew more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pilates reformer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/elina-pilates-vs-merrithew"
publisher: "Brandwave"
---

# Elina Pilates vs Merrithew: Which is searched more?

Is Elina Pilates or Merrithew more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Pilates reformer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Elina Pilates and Merrithew
- **Competitive set**: Pilates reformer brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Elina Pilates Share of Search**: 6.4%
- **Merrithew Share of Search**: 27.1%

## Is Elina Pilates or Merrithew more popular in search?

- In September 2026, Merrithew had more branded searches than Elina Pilates among pilates reformer brands worldwide. Merrithew had about 22,900 branded searches, while Elina Pilates had 5,400. Merrithew made up 27.1% of all pilates reformer brand searches we track, and Elina Pilates accounted for 6.4%.
- Merrithew was ahead of Elina Pilates in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Elina Pilates’ share of searches among pilates reformer brands worldwide moved from 4.7% to 6.4%, and its estimated monthly branded searches moved from 4.4K to 5.4K.
- Across the 12 months ending September 2026, Merrithew’s share of searches among pilates reformer brands worldwide moved from 24.5% to 27.1%, and its estimated monthly branded searches held steady at 22.9K.

## Top pilates reformer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Merrithew was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Elina Pilates was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Merrithew was listed before Elina Pilates in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Balanced Body | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Merrithew | 2nd | 3 of 3 | 0 of 1 | 3 of 4 |
| Align-Pilates | 3rd | 2 of 3 | 0 of 1 | 2 of 4 |
| AeroPilates | 3rd | 2 of 3 | 1 of 1 | 3 of 4 |
| Peak Pilates | 5th | 1 of 3 | 0 of 1 | 1 of 4 |
| Elina Pilates | 6th | 1 of 3 | 0 of 1 | 1 of 4 |
| BASI Pilates | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about pilates reformer brands

- Asked ChatGPT "Which pilates reformer should I buy?": 1. Merrithew, 2. Balanced Body, 3. AeroPilates
- Asked ChatGPT "What are the best pilates reformer brands?": 1. Balanced Body, 2. Merrithew, 3. Align-Pilates, 4. Peak Pilates, 5. Elina Pilates, 6. AeroPilates
- Asked ChatGPT "What's the best pilates reformer for home use?": 1. Balanced Body, 2. Merrithew, 3. Align-Pilates
- Searched Google, AI Overview "best pilates reformer": 1. Balanced Body, 2. AeroPilates

Not named in any answer: BASI Pilates.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 22, 2026.

## How did search popularity change for pilates reformer brands worldwide in September 2026?

- In September 2026, Elina Pilates overtook Peak Pilates to rank 6th among pilates reformer brands worldwide, with 6.4% of the searches.
- In September 2026, Merrithew gained share of searches among pilates reformer brands worldwide, from 26.4% to 27.1%.

## Month by month

| Month | Elina Pilates estimated searches | Elina Pilates Share of Search | Elina Pilates rank | Merrithew estimated searches | Merrithew Share of Search | Merrithew rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.4K | 4.7% | 7 | 22.9K | 24.5% | 1 |
| Nov 2025 | 4.4K | 4.6% | 7 | 24.7K | 25.8% | 1 |
| Dec 2025 | 3.6K | 4.2% | 7 | 20.2K | 23.3% | 2 |
| Jan 2026 | 5.4K | 4.2% | 7 | 28K | 21.9% | 2 |
| Feb 2026 | 5.4K | 5.1% | 7 | 22.9K | 21.5% | 2 |
| Mar 2026 | 5.4K | 5.3% | 7 | 24.7K | 24.3% | 2 |
| Apr 2026 | 5.4K | 5.4% | 6 | 22.9K | 22.9% | 2 |
| May 2026 | 5.4K | 5.7% | 6 | 22.9K | 24.2% | 2 |
| Jun 2026 | 4.4K | 4.7% | 7 | 24.7K | 26.4% | 1 |
| Jul 2026 | 4.4K | 4.5% | 7 | 21.4K | 21.9% | 2 |
| Aug 2026 | 4.4K | 5.1% | 7 | 22.9K | 26.4% | 1 |
| Sep 2026 | 5.4K | 6.4% | 6 | 22.9K | 27.1% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Elina Pilates’ and Merrithew’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Elina Pilates**: Measured on the search term “elina pilates”.
- **Merrithew**: Measured on the search terms “merrithew” and “stott pilates”, summed into one figure.

- [Elina Pilates profile](/demand/global-en/brands/elina-pilates)
- [Merrithew profile](/demand/global-en/brands/merrithew)
- [All pilates reformer brands worldwide](/demand/global-en/categories/pilates-reformer-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Elina Pilates or Merrithew more popular in search?

In September 2026, Merrithew had more branded searches than Elina Pilates among pilates reformer brands worldwide. Merrithew had about 22,900 branded searches, while Elina Pilates had 5,400. Merrithew made up 27.1% of all pilates reformer brand searches we track, and Elina Pilates accounted for 6.4%.

## Cite this page

Brandwave. "Elina Pilates vs Merrithew: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/elina-pilates-vs-merrithew

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/elina-pilates-vs-merrithew. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
