---
title: "ElevenLabs vs Murf AI: Which is more popular by branded search?"
description: "Which is more popular in search, ElevenLabs or Murf AI? Compare estimated monthly branded-search demand and Share of Search inside the AI voice generators set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/elevenlabs-vs-murf-ai"
publisher: "Brandwave"
---

# ElevenLabs vs Murf AI: Which is more popular by branded search?

Which is more popular in search, ElevenLabs or Murf AI? Compare estimated monthly branded-search demand and Share of Search inside the AI voice generators set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: ElevenLabs and Murf AI
- **Competitive set**: AI voice generators
- **Market**: Global
- **Month measured**: Aug 2026
- **ElevenLabs Share of Search**: 95.6%
- **Murf AI Share of Search**: 0.77%

## Which is more popular in search, ElevenLabs or Murf AI?

- In August 2026, ElevenLabs had more branded searches than Murf AI among AI voice generators worldwide. ElevenLabs was estimated to have 8.7M branded searches compared to Murf AI’s 70.6K, and held a 95.6% Share of Search versus Murf AI’s 0.77%.
- ElevenLabs was ahead of Murf AI in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, ElevenLabs’ estimated Share of Search among AI voice generators worldwide moved from 90.1% to 95.6%, and its estimated monthly branded searches moved from 6.1M to 8.7M.
- Across the 11 months ending August 2026, Murf AI’s estimated Share of Search among AI voice generators worldwide moved from 1.9% to 0.77%, and its estimated monthly branded searches moved from 130K to 70.6K.

## How did search popularity change for AI voice generators worldwide in August 2026?

- Estimated monthly branded searches for ElevenLabs worldwide rose 43.2% over 11 measured months, from 6.1M to 8.7M in August 2026.
- Estimated monthly branded searches for Murf AI worldwide fell 45.8% over 11 measured months, from 130K to 70.6K in August 2026.

## Month by month

| Month | ElevenLabs estimated searches | ElevenLabs Share of Search | ElevenLabs rank | Murf AI estimated searches | Murf AI Share of Search | Murf AI rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.1M | 90.1% | 1 | 130K | 1.9% | 3 |
| Nov 2025 | 6M | 90.6% | 1 | 131K | 2% | 3 |
| Dec 2025 | 7M | 91.6% | 1 | 107K | 1.4% | 3 |
| Jan 2026 | 8.5M | 91.4% | 1 | 126K | 1.3% | 3 |
| Feb 2026 | 7.3M | 91.5% | 1 | 115K | 1.4% | 3 |
| Mar 2026 | 8.7M | 92.2% | 1 | 104K | 1.1% | 3 |
| Apr 2026 | 7.3M | 92.2% | 1 | 101K | 1.3% | 3 |
| May 2026 | 7.4M | 92.3% | 1 | 83.6K | 1% | 3 |
| Jun 2026 | 8.9M | 94.7% | 1 | 71.1K | 0.75% | 3 |
| Jul 2026 | 9.1M | 95.6% | 1 | 70.8K | 0.74% | 3 |
| Aug 2026 | 8.7M | 95.6% | 1 | 70.6K | 0.77% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using ElevenLabs’ and Murf AI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **ElevenLabs**: Measured on the search terms “11 labs”, “11labs”, “eleven labs”, “eleven labs ai”, “eleven labs app”, “eleven labs com”, “eleven labs io”, “eleven labs pricing”, “eleven labs text to speech”, “eleven labs voice isolator”, “ElevenLabs”, “elevenlabs agents”, “elevenlabs ai”, “elevenlabs ai voice”, “elevenlabs ai voice generator”, “elevenlabs app”, “elevenlabs dubbing”, “elevenlabs free”, “elevenlabs io”, “elevenlabs music”, “elevenlabs pricing”, “elevenlabs reader”, “elevenlabs sound effects”, “elevenlabs speech to text”, “elevenlabs text to speech”, “elevenlabs voice”, “elevenlabs voice changer”, “elevenlabs voice cloning”, “elevenlabs voice generator”, “elevenlabs voice isolator”, “elevenlabs voices” and “elevenlabs.io”, summed into one figure.
- **Murf AI**: Measured on the search terms “Murf AI”, “murf ai free”, “murf ai pricing”, “murf ai studio”, “murf ai text to speech”, “murf ai voice”, “murf ai voice changer”, “murf ai voice generator”, “murf ai voiceover”, “murf studio”, “murf text to speech”, “murf voice changer”, “murf.ai” and “murfai”, summed into one figure.

- [ElevenLabs profile](/demand/global-en/brands/elevenlabs)
- [Murf AI profile](/demand/global-en/brands/murf-ai)
- [All AI voice generators worldwide](/demand/global-en/categories/ai-voice-generators): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, ElevenLabs or Murf AI?

In August 2026, ElevenLabs had more branded searches than Murf AI among AI voice generators worldwide. ElevenLabs was estimated to have 8.7M branded searches compared to Murf AI’s 70.6K, and held a 95.6% Share of Search versus Murf AI’s 0.77%.

## Cite this page

Brandwave. "ElevenLabs vs Murf AI: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/elevenlabs-vs-murf-ai

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/elevenlabs-vs-murf-ai. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
