--- title: "Ecoya vs P.F. Candle Co.: Which is searched more?" description: "Is Ecoya or P.F. Candle Co. more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Room spray brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/ecoya-vs-pf-candle-co" publisher: "Brandwave" --- # Ecoya vs P.F. Candle Co.: Which is searched more? Is Ecoya or P.F. Candle Co. more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Room spray brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Ecoya and P.F. Candle Co. - **Competitive set**: Room spray brands - **Market**: Global - **Month measured**: Sep 2026 - **Ecoya Share of Search**: 0.47% - **P.F. Candle Co. Share of Search**: 0.57% ## Is Ecoya or P.F. Candle Co. more popular in search? - In September 2026, P.F. Candle Co. had more branded searches than Ecoya among room spray brands worldwide. P.F. Candle Co. had about 14,800 branded searches, while Ecoya had 12,100. P.F. Candle Co. made up 0.57% of all room spray brand searches we track, and Ecoya accounted for 0.47%. - The lead changed hands 4 times in the 12 months ending September 2026: Ecoya took it in November 2025, P.F. Candle Co. took it in January 2026, Ecoya took it in June 2026, P.F. Candle Co. took it in September 2026. - Across the 12 months ending September 2026, Ecoya’s share of searches among room spray brands worldwide moved from 0.43% to 0.47%, and its estimated monthly branded searches held steady at 12.1K. - Across the 12 months ending September 2026, P.F. Candle Co.’s share of searches among room spray brands worldwide moved from 0.52% to 0.57%, and its estimated monthly branded searches held steady at 14.8K. ## Top room spray brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, P.F. Candle Co. was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Ecoya did not appear in any of the four answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Mrs. Meyer’s Clean Day | 1st | 2 of 3 | 1 of 1 | 3 of 4 | | Homecourt | 2nd | 2 of 3 | 0 of 1 | 2 of 4 | | Diptyque | 3rd | 1 of 3 | 1 of 1 | 2 of 4 | | Aesop | 4th | 2 of 3 | 0 of 1 | 2 of 4 | | P.F. Candle Co. | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | Jo Malone | 6th | 1 of 3 | 0 of 1 | 1 of 4 | | Molton Brown | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Neom | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Ecoya | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about room spray brands - Asked ChatGPT "Which room spray brand should I buy?": 1. Mrs. Meyer’s Clean Day, 2. P.F. Candle Co. - Asked ChatGPT "What are the best room spray brands?": 1. Diptyque, 2. Aesop, 3. Homecourt, 4. Jo Malone, 5. P.F. Candle Co. - Asked ChatGPT "What's the best room spray brand for a fresh smelling home?": 1. Homecourt, 2. Aesop, 3. Mrs. Meyer’s Clean Day - Searched Google, AI Overview "best room spray": 1. Mrs. Meyer’s Clean Day, 2. Diptyque Not named in any answer: Molton Brown, Neom and Ecoya. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for room spray brands worldwide in September 2026? - In September 2026, Ecoya fell from 7th to 9th among room spray brands worldwide. ## Month by month | Month | Ecoya estimated searches | Ecoya Share of Search | Ecoya rank | P.F. Candle Co. estimated searches | P.F. Candle Co. Share of Search | P.F. Candle Co. rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 12.1K | 0.43% | 9 | 14.8K | 0.52% | 8 | | Nov 2025 | 33.1K | 0.79% | 7 | 22.2K | 0.53% | 9 | | Dec 2025 | 22.2K | 0.5% | 8 | 22.2K | 0.5% | 9 | | Jan 2026 | 9.9K | 0.36% | 9 | 12.1K | 0.44% | 8 | | Feb 2026 | 8.1K | 0.36% | 9 | 12.1K | 0.54% | 8 | | Mar 2026 | 12.1K | 0.44% | 8 | 12.1K | 0.44% | 9 | | Apr 2026 | 9.9K | 0.41% | 7 | 9.9K | 0.41% | 9 | | May 2026 | 12.1K | 0.47% | 7 | 12.1K | 0.47% | 8 | | Jun 2026 | 12.1K | 0.5% | 7 | 9.9K | 0.41% | 8 | | Jul 2026 | 18.1K | 0.74% | 7 | 12.1K | 0.49% | 8 | | Aug 2026 | 12.1K | 0.47% | 7 | 12.1K | 0.47% | 8 | | Sep 2026 | 12.1K | 0.47% | 9 | 14.8K | 0.57% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using Ecoya’s and P.F. Candle Co.’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Ecoya**: Measured on the search term “ecoya”. - **P.F. Candle Co.**: Measured on the search terms “pf candle” and “pf candle co”, summed into one figure. - [Ecoya profile](/demand/global-en/brands/ecoya) - [P.F. Candle Co. profile](/demand/global-en/brands/pf-candle-co) - [All room spray brands worldwide](/demand/global-en/categories/room-spray-brands): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Ecoya or P.F. Candle Co. more popular in search? In September 2026, P.F. Candle Co. had more branded searches than Ecoya among room spray brands worldwide. P.F. Candle Co. had about 14,800 branded searches, while Ecoya had 12,100. P.F. Candle Co. made up 0.57% of all room spray brand searches we track, and Ecoya accounted for 0.47%. ## Cite this page Brandwave. "Ecoya vs P.F. Candle Co.: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/ecoya-vs-pf-candle-co This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ecoya-vs-pf-candle-co. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.