---
title: "Ecoline vs Faber-Castell: Which is more popular?"
description: "Is Ecoline or Faber-Castell more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Brush pen brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/ecoline-vs-faber-castell"
publisher: "Brandwave"
---

# Ecoline vs Faber-Castell: Which is more popular?

Is Ecoline or Faber-Castell more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Brush pen brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Ecoline and Faber-Castell
- **Competitive set**: Brush pen brands
- **Market**: Global
- **Month measured**: Oct 2026
- **Ecoline Share of Search**: 7.5%
- **Faber-Castell Share of Search**: 4.2%

## Is Ecoline or Faber-Castell more popular in search?

- In October 2026, Ecoline had more branded searches than Faber-Castell among brush pen brands worldwide. Ecoline had about 2,900 branded searches, while Faber-Castell had 1,600. Ecoline made up 7.5% of all brush pen brand searches we track, and Faber-Castell accounted for 4.2%.
- Ecoline was ahead of Faber-Castell in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Ecoline’s share of searches among brush pen brands worldwide moved from 8.8% to 7.5%, and its estimated monthly branded searches moved from 3.6K to 2.9K.
- Across the 12 months ending October 2026, Faber-Castell’s share of searches among brush pen brands worldwide moved from 4.6% to 4.2%, and its estimated monthly branded searches moved from 1.9K to 1.6K.

## Top brush pen brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Faber-Castell was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Ecoline did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Tombow | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Pentel | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Faber-Castell | 3rd | 0 of 3 | 2 of 2 | 2 of 5 |
| Kuretake | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Sakura | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Ecoline | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Arteza | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Sharpie | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about brush pen brands

- Asked ChatGPT "What are the best brush pens for lettering?": 1. Tombow, 2. Pentel, 3. Sakura, 4. Kuretake
- Asked ChatGPT "Which brush pens should I buy for calligraphy?": 1. Tombow, 2. Pentel
- Asked ChatGPT "What's the best brush pen for beginners?": 1. Tombow, 2. Pentel
- Searched Google, AI Overview "brush pens": 1. Tombow, 2. Faber-Castell, 3. Kuretake
- Searched Google, AI Overview "calligraphy pens": 1. Tombow, 2. Pentel, 3. Faber-Castell

Not named in any answer: Ecoline, Arteza and Sharpie.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026.

## How did search popularity change for brush pen brands worldwide in October 2026?

- In October 2026, Ecoline gained share of searches among brush pen brands worldwide, from 6.8% to 7.5%.
- Estimated monthly branded searches for Faber-Castell worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in October 2026.

## How has branded search for Ecoline and Faber-Castell changed worldwide over the last 12 months?

| Month | Ecoline estimated searches | Ecoline Share of Search | Ecoline rank | Faber-Castell estimated searches | Faber-Castell Share of Search | Faber-Castell rank |
| --- | --- | --- | --- | --- | --- | --- |
| Nov 2025 | 3.6K | 8.8% | 4 | 1.9K | 4.6% | 5 |
| Dec 2025 | 4.4K | 8.7% | 4 | 2.4K | 4.7% | 5 |
| Jan 2026 | 3.6K | 6.8% | 4 | 1.9K | 3.6% | 5 |
| Feb 2026 | 2.9K | 7.4% | 4 | 1.6K | 4.1% | 5 |
| Mar 2026 | 2.9K | 7.3% | 4 | 1.6K | 4% | 5 |
| Apr 2026 | 2.4K | 7.2% | 4 | 1.6K | 4.8% | 5 |
| May 2026 | 2.4K | 6.7% | 4 | 1.3K | 3.6% | 5 |
| Jun 2026 | 2.4K | 7.3% | 4 | 1.3K | 4% | 5 |
| Jul 2026 | 2.4K | 6.3% | 4 | 1.3K | 3.4% | 5 |
| Aug 2026 | 2.4K | 5.7% | 4 | 1.6K | 3.8% | 5 |
| Sep 2026 | 2.4K | 6.8% | 4 | 1.6K | 4.5% | 5 |
| Oct 2026 | 2.9K | 7.5% | 4 | 1.6K | 4.2% | 5 |

## How are Ecoline’s and Faber-Castell’s branded searches counted?

Brandwave collects information about searches that people make online using Ecoline’s and Faber-Castell’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Ecoline**: Measured on the search term “ecoline brush pen”.
- **Faber-Castell**: Measured on the search term “pitt artist pen”.

- [Ecoline profile](/demand/global-en/brands/ecoline)
- [Faber-Castell profile](/demand/global-en/brands/faber-castell)
- [All brush pen brands worldwide](/demand/global-en/categories/brush-pen-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Ecoline or Faber-Castell more popular in search?

In October 2026, Ecoline had more branded searches than Faber-Castell among brush pen brands worldwide. Ecoline had about 2,900 branded searches, while Faber-Castell had 1,600. Ecoline made up 7.5% of all brush pen brand searches we track, and Faber-Castell accounted for 4.2%.

## Cite this page

Brandwave. "Ecoline vs Faber-Castell: Which is more popular?". https://gobrandwave.com/demand/global-en/compare/ecoline-vs-faber-castell

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ecoline-vs-faber-castell. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
