---
title: "eBay vs Poshmark: Which is searched more?"
description: "Is eBay or Poshmark more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Second hand marketplaces set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/ebay-vs-poshmark"
publisher: "Brandwave"
---

# eBay vs Poshmark: Which is searched more?

Is eBay or Poshmark more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Second hand marketplaces set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: eBay and Poshmark
- **Competitive set**: Second hand marketplaces
- **Market**: Global
- **Month measured**: Sep 2026
- **eBay Share of Search**: 53.7%
- **Poshmark Share of Search**: 1.8%

## Is eBay or Poshmark more popular in search?

- In September 2026, eBay had more branded searches than Poshmark among second hand marketplaces worldwide. eBay had about 55.6 million branded searches, while Poshmark had 1.8 million. eBay made up 53.7% of all second hand marketplace searches we track, and Poshmark accounted for 1.8%.
- eBay was ahead of Poshmark in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, eBay’s share of searches among second hand marketplaces worldwide moved from 58.3% to 53.7%, and its estimated monthly branded searches held steady at 55.6M.
- Across the 12 months ending September 2026, Poshmark’s share of searches among second hand marketplaces worldwide moved from 1.9% to 1.8%, and its estimated monthly branded searches held steady at 1.8M.

## Top second hand marketplaces in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, both eBay and Poshmark showed up in all four answers. eBay was listed before Poshmark in three of them.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| eBay | 1st | 3 of 3 | 1 of 1 | 4 of 4 |
| Poshmark | 2nd | 3 of 3 | 1 of 1 | 4 of 4 |
| Mercari | 3rd | 3 of 3 | 1 of 1 | 4 of 4 |
| OfferUp | 4th | 2 of 3 | 1 of 1 | 3 of 4 |
| Depop | 5th | 2 of 3 | 1 of 1 | 3 of 4 |
| The RealReal | 6th | 2 of 3 | 1 of 1 | 3 of 4 |
| ThredUp | 7th | 1 of 3 | 1 of 1 | 2 of 4 |
| Vinted | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 |

## Every AI answer about second hand marketplaces

- Asked ChatGPT "Which second hand marketplace should I use?": 1. eBay, 2. OfferUp, 3. Poshmark, 4. Mercari
- Asked ChatGPT "What are the best second hand marketplaces?": 1. eBay, 2. Poshmark, 3. Mercari, 4. OfferUp, 5. Depop, 6. The RealReal, 7. ThredUp
- Asked ChatGPT "What's the best second hand marketplace for selling pre loved clothes?": 1. Poshmark, 2. Depop, 3. eBay, 4. Mercari, 5. The RealReal
- Searched Google, AI Overview "second hand marketplaces": 1. eBay, 2. Mercari, 3. OfferUp, 4. Poshmark, 5. Depop, 6. ThredUp, 7. The RealReal

Not named in any answer: Vinted.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026.

## How did search popularity change for second hand marketplaces worldwide in September 2026?

- In September 2026, eBay lost share of searches among second hand marketplaces worldwide, from 57.5% to 53.7%.
- In September 2026, Poshmark lost share of searches among second hand marketplaces worldwide, from 2.3% to 1.8%.

## Month by month

| Month | eBay estimated searches | eBay Share of Search | eBay rank | Poshmark estimated searches | Poshmark Share of Search | Poshmark rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 55.6M | 58.3% | 1 | 1.8M | 1.9% | 5 |
| Nov 2025 | 68M | 63.1% | 1 | 1.8M | 1.7% | 5 |
| Dec 2025 | 68M | 66.6% | 1 | 1.8M | 1.8% | 5 |
| Jan 2026 | 68M | 66% | 1 | 2.2M | 2.2% | 5 |
| Feb 2026 | 55.6M | 61.5% | 1 | 2.2M | 2.5% | 5 |
| Mar 2026 | 68M | 62.1% | 1 | 2.2M | 2% | 5 |
| Apr 2026 | 55.6M | 58.5% | 1 | 1.8M | 1.9% | 5 |
| May 2026 | 55.6M | 58.4% | 1 | 1.8M | 1.9% | 5 |
| Jun 2026 | 55.6M | 58.3% | 1 | 1.8M | 1.9% | 5 |
| Jul 2026 | 55.6M | 61.4% | 1 | 1.8M | 2% | 5 |
| Aug 2026 | 55.6M | 57.5% | 1 | 2.2M | 2.3% | 5 |
| Sep 2026 | 55.6M | 53.7% | 1 | 1.8M | 1.8% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using eBay’s and Poshmark’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **eBay**: Measured on the search term “ebay”.
- **Poshmark**: Measured on the search term “poshmark”.

- [eBay profile](/demand/global-en/brands/ebay)
- [Poshmark profile](/demand/global-en/brands/poshmark)
- [All second hand marketplaces worldwide](/demand/global-en/categories/second-hand-marketplaces): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is eBay or Poshmark more popular in search?

In September 2026, eBay had more branded searches than Poshmark among second hand marketplaces worldwide. eBay had about 55.6 million branded searches, while Poshmark had 1.8 million. eBay made up 53.7% of all second hand marketplace searches we track, and Poshmark accounted for 1.8%.

## Cite this page

Brandwave. "eBay vs Poshmark: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/ebay-vs-poshmark

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ebay-vs-poshmark. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
