--- title: "Earth Pak vs Ortlieb: Which is searched more?" description: "Is Earth Pak or Ortlieb more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dry bag brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/earth-pak-vs-ortlieb" publisher: "Brandwave" --- # Earth Pak vs Ortlieb: Which is searched more? Is Earth Pak or Ortlieb more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Dry bag brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Earth Pak and Ortlieb - **Competitive set**: Dry bag brands - **Market**: Global - **Month measured**: Sep 2026 - **Earth Pak Share of Search**: 0.54% - **Ortlieb Share of Search**: 37.6% ## Is Earth Pak or Ortlieb more popular in search? - In September 2026, Ortlieb had more branded searches than Earth Pak among dry bag brands worldwide. Ortlieb had about 90,500 branded searches, while Earth Pak had 1,300. Ortlieb made up 37.6% of all dry bag brand searches we track, and Earth Pak accounted for 0.54%. - Ortlieb was ahead of Earth Pak in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Earth Pak’s share of searches among dry bag brands worldwide moved from 0.78% to 0.54%, and its estimated monthly branded searches moved from 1.6K to 1.3K. - Across the 12 months ending September 2026, Ortlieb’s share of searches among dry bag brands worldwide moved from 36.1% to 37.6%, and its estimated monthly branded searches moved from 74K to 90.5K. ## Top dry bag brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Earth Pak was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Ortlieb did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Sea to Summit | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | NRS | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | SealLine | 2nd | 1 of 3 | 2 of 2 | 3 of 5 | | Earth Pak | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Ortlieb | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Exped | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Osprey | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about dry bag brands - Asked ChatGPT "Which dry bag brand should I buy?": 1. Sea to Summit, 2. Earth Pak, 3. NRS - Asked ChatGPT "What are the best dry bag brands?": 1. Sea to Summit, 2. NRS, 3. SealLine - Asked ChatGPT "What's the best dry bag brand for a waterproof trip bag?": 1. Sea to Summit, 2. Earth Pak - Searched Google, AI Overview "best dry bag": 1. Sea to Summit, 2. SealLine, 3. NRS - Searched Google, AI Overview "waterproof bag for kayaking": 1. Sea to Summit, 2. SealLine, 3. NRS Not named in any answer: Ortlieb, Exped and Osprey. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for dry bag brands worldwide in September 2026? - In September 2026, Ortlieb gained share of searches among dry bag brands worldwide, from 35.1% to 37.6%. - Estimated monthly branded searches for Earth Pak worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026. ## Month by month | Month | Earth Pak estimated searches | Earth Pak Share of Search | Earth Pak rank | Ortlieb estimated searches | Ortlieb Share of Search | Ortlieb rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 1.6K | 0.78% | 5 | 74K | 36.1% | 1 | | Nov 2025 | 1.3K | 0.58% | 5 | 74K | 33% | 1 | | Dec 2025 | 1.6K | 0.84% | 5 | 60.5K | 31.8% | 1 | | Jan 2026 | 1.3K | 0.62% | 5 | 60.5K | 28.7% | 2 | | Feb 2026 | 1K | 0.49% | 5 | 74K | 36.2% | 1 | | Mar 2026 | 1.3K | 0.53% | 5 | 90.5K | 37.1% | 1 | | Apr 2026 | 1.6K | 0.68% | 5 | 90.5K | 38.5% | 1 | | May 2026 | 1.6K | 0.56% | 5 | 110K | 38.4% | 1 | | Jun 2026 | 1.6K | 0.6% | 5 | 90.5K | 33.9% | 1 | | Jul 2026 | 1.6K | 0.53% | 5 | 90.5K | 29.9% | 2 | | Aug 2026 | 1.6K | 0.51% | 5 | 110K | 35.1% | 1 | | Sep 2026 | 1.3K | 0.54% | 5 | 90.5K | 37.6% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Earth Pak’s and Ortlieb’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Earth Pak**: Measured on the search term “earth pak”. - **Ortlieb**: Measured on the search term “ortlieb”. - [Earth Pak profile](/demand/global-en/brands/earth-pak) - [Ortlieb profile](/demand/global-en/brands/ortlieb) - [All dry bag brands worldwide](/demand/global-en/categories/dry-bag-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Earth Pak or Ortlieb more popular in search? In September 2026, Ortlieb had more branded searches than Earth Pak among dry bag brands worldwide. Ortlieb had about 90,500 branded searches, while Earth Pak had 1,300. Ortlieb made up 37.6% of all dry bag brand searches we track, and Earth Pak accounted for 0.54%. ## Cite this page Brandwave. "Earth Pak vs Ortlieb: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/earth-pak-vs-ortlieb This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/earth-pak-vs-ortlieb. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.