---
title: "Duolingo ABC vs Khan Academy Kids: Which is searched more?"
description: "Is Duolingo ABC or Khan Academy Kids more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Kids reading apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/duolingo-abc-vs-khan-academy-kids"
publisher: "Brandwave"
---

# Duolingo ABC vs Khan Academy Kids: Which is searched more?

Is Duolingo ABC or Khan Academy Kids more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Kids reading apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Duolingo ABC and Khan Academy Kids
- **Competitive set**: Kids reading apps
- **Market**: Global
- **Month measured**: Sep 2026
- **Duolingo ABC Share of Search**: 1.2%
- **Khan Academy Kids Share of Search**: 4.9%

## Is Duolingo ABC or Khan Academy Kids more popular in search?

- In September 2026, Khan Academy Kids had more branded searches than Duolingo ABC among kids reading apps worldwide. Khan Academy Kids had about 90,500 branded searches, while Duolingo ABC had 22,200. Khan Academy Kids made up 4.9% of all kids reading app searches we track, and Duolingo ABC accounted for 1.2%.
- Khan Academy Kids was ahead of Duolingo ABC in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Duolingo ABC’s share of searches among kids reading apps worldwide moved from 0.86% to 1.2%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
- Across the 12 months ending September 2026, Khan Academy Kids’ share of searches among kids reading apps worldwide moved from 4.3% to 4.9%, and its estimated monthly branded searches held steady at 90.5K.

## Top kids reading apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Khan Academy Kids was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Duolingo ABC was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Khan Academy Kids was listed before Duolingo ABC in every answer that named either.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Khan Academy Kids | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Reading Eggs | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Teach Your Monster to Read | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Duolingo ABC | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Epic | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Raz-Kids | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Wushka | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about kids reading apps

- Asked ChatGPT "Which kids reading app should I use?": 1. Khan Academy Kids, 2. Reading Eggs, 3. Duolingo ABC, 4. Epic
- Asked ChatGPT "What are the best kids reading apps?": 1. Khan Academy Kids, 2. Duolingo ABC, 3. Teach Your Monster to Read, 4. Reading Eggs, 5. Epic
- Asked ChatGPT "What's the best kids reading app for early reading practice?": 1. Khan Academy Kids, 2. Teach Your Monster to Read, 3. Reading Eggs
- Searched Google, AI Overview "best reading app": named none of the brands we track
- Searched Google, AI Overview "phonics reading app": 1. Reading Eggs, 2. Teach Your Monster to Read

Not named in any answer: Raz-Kids and Wushka.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for kids reading apps worldwide in September 2026?

- In September 2026, Khan Academy Kids lost share of searches among kids reading apps worldwide, from 6.6% to 4.9%.
- Estimated monthly branded searches for Duolingo ABC worldwide rose 22.7% over 12 measured months, from 18.1K to 22.2K in September 2026.

## Month by month

| Month | Duolingo ABC estimated searches | Duolingo ABC Share of Search | Duolingo ABC rank | Khan Academy Kids estimated searches | Khan Academy Kids Share of Search | Khan Academy Kids rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 18.1K | 0.86% | 6 | 90.5K | 4.3% | 4 |
| Nov 2025 | 14.8K | 0.8% | 6 | 90.5K | 4.9% | 4 |
| Dec 2025 | 14.8K | 1.2% | 6 | 74K | 5.9% | 4 |
| Jan 2026 | 18.1K | 1.1% | 6 | 90.5K | 5.5% | 4 |
| Feb 2026 | 14.8K | 0.91% | 7 | 90.5K | 5.5% | 4 |
| Mar 2026 | 14.8K | 0.82% | 7 | 135K | 7.4% | 4 |
| Apr 2026 | 12.1K | 0.83% | 6 | 110K | 7.5% | 4 |
| May 2026 | 14.8K | 1% | 6 | 90.5K | 6.2% | 4 |
| Jun 2026 | 14.8K | 1.5% | 6 | 74K | 7.4% | 4 |
| Jul 2026 | 14.8K | 2.3% | 6 | 74K | 11.6% | 3 |
| Aug 2026 | 14.8K | 1.3% | 6 | 74K | 6.6% | 4 |
| Sep 2026 | 22.2K | 1.2% | 6 | 90.5K | 4.9% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using Duolingo ABC’s and Khan Academy Kids’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Duolingo ABC**: Measured on the search term “duolingoabc”.
- **Khan Academy Kids**: Measured on the search term “khan academy kids”.

- [Duolingo ABC profile](/demand/global-en/brands/duolingo-abc)
- [Khan Academy Kids profile](/demand/global-en/brands/khan-academy-kids)
- [All kids reading apps worldwide](/demand/global-en/categories/kids-reading-apps): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Duolingo ABC or Khan Academy Kids more popular in search?

In September 2026, Khan Academy Kids had more branded searches than Duolingo ABC among kids reading apps worldwide. Khan Academy Kids had about 90,500 branded searches, while Duolingo ABC had 22,200. Khan Academy Kids made up 4.9% of all kids reading app searches we track, and Duolingo ABC accounted for 1.2%.

## Cite this page

Brandwave. "Duolingo ABC vs Khan Academy Kids: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/duolingo-abc-vs-khan-academy-kids

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/duolingo-abc-vs-khan-academy-kids. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
