---
title: "Duolingo ABC vs Epic: Which is more popular by branded search?"
description: "Which is more popular in search, Duolingo ABC or Epic? Compare estimated monthly branded-search demand and Share of Search inside the Reading apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/duolingo-abc-vs-epic"
publisher: "Brandwave"
---

# Duolingo ABC vs Epic: Which is more popular by branded search?

Which is more popular in search, Duolingo ABC or Epic? Compare estimated monthly branded-search demand and Share of Search inside the Reading apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Duolingo ABC and Epic
- **Competitive set**: Reading apps
- **Market**: Global
- **Month measured**: Aug 2026
- **Duolingo ABC Share of Search**: 1.4%
- **Epic Share of Search**: 33.8%

## Which is more popular in search, Duolingo ABC or Epic?

- In August 2026, Epic had more branded searches than Duolingo ABC among reading apps worldwide. Epic was estimated to have 368K branded searches compared to Duolingo ABC’s 14.8K, and held a 33.8% Share of Search versus Duolingo ABC’s 1.4%.
- Epic was ahead of Duolingo ABC in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Duolingo ABC’s estimated Share of Search among reading apps worldwide moved from 0.9% to 1.4%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
- Across the 11 months ending August 2026, Epic’s estimated Share of Search among reading apps worldwide moved from 27.4% to 33.8%, and its estimated monthly branded searches moved from 550K to 368K.

## How did search popularity change for reading apps worldwide in August 2026?

- In August 2026, Epic overtook Hooked on Phonics to take the highest estimated Share of Search among reading apps worldwide, at 33.8%.
- In August 2026, Duolingo ABC lost estimated Share of Search among reading apps worldwide, from 2.4% to 1.4%.

## Month by month

| Month | Duolingo ABC estimated searches | Duolingo ABC Share of Search | Duolingo ABC rank | Epic estimated searches | Epic Share of Search | Epic rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 18.1K | 0.9% | 5 | 550K | 27.4% | 3 |
| Nov 2025 | 14.8K | 0.84% | 5 | 450K | 25.5% | 3 |
| Dec 2025 | 14.8K | 1.2% | 5 | 368K | 30.9% | 1 |
| Jan 2026 | 18.1K | 1.2% | 5 | 450K | 28.9% | 2 |
| Feb 2026 | 14.8K | 0.96% | 5 | 450K | 29.2% | 2 |
| Mar 2026 | 14.8K | 0.89% | 5 | 450K | 27.1% | 2 |
| Apr 2026 | 12.1K | 0.9% | 5 | 368K | 27.5% | 3 |
| May 2026 | 14.8K | 1.1% | 5 | 368K | 26.5% | 2 |
| Jun 2026 | 14.8K | 1.6% | 5 | 165K | 17.4% | 3 |
| Jul 2026 | 14.8K | 2.4% | 5 | 49.5K | 8.2% | 4 |
| Aug 2026 | 14.8K | 1.4% | 5 | 368K | 33.8% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Duolingo ABC’s and Epic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Duolingo ABC**: Measured on the search term “duolingo abc”.
- **Epic**: Measured on the search term “getepic”.

- [Duolingo ABC profile](/demand/global-en/brands/duolingo-abc)
- [Epic profile](/demand/global-en/brands/epic)
- [All reading apps worldwide](/demand/global-en/categories/reading-apps): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Duolingo ABC or Epic?

In August 2026, Epic had more branded searches than Duolingo ABC among reading apps worldwide. Epic was estimated to have 368K branded searches compared to Duolingo ABC’s 14.8K, and held a 33.8% Share of Search versus Duolingo ABC’s 1.4%.

## Cite this page

Brandwave. "Duolingo ABC vs Epic: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/duolingo-abc-vs-epic

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/duolingo-abc-vs-epic. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.