---
title: "Dunlop vs Fender: Which is more popular by branded search?"
description: "Which is more popular in search, Dunlop or Fender? Compare estimated monthly branded-search demand and Share of Search inside the Guitar pick brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/dunlop-vs-fender"
publisher: "Brandwave"
---

# Dunlop vs Fender: Which is more popular by branded search?

Which is more popular in search, Dunlop or Fender? Compare estimated monthly branded-search demand and Share of Search inside the Guitar pick brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Dunlop and Fender
- **Competitive set**: Guitar pick brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Dunlop Share of Search**: 3.2%
- **Fender Share of Search**: 44%

## Which is more popular in search, Dunlop or Fender?

- In August 2026, Fender had more branded searches than Dunlop among guitar pick brands worldwide. Fender was estimated to have 450K branded searches compared to Dunlop’s 33.1K, and held a 44% Share of Search versus Dunlop’s 3.2%.
- Fender was ahead of Dunlop in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Dunlop’s estimated Share of Search among guitar pick brands worldwide moved from 2.9% to 3.2%, and its estimated monthly branded searches held steady at 33.1K.
- Across the 11 months ending August 2026, Fender’s estimated Share of Search among guitar pick brands worldwide moved from 48.7% to 44%, and its estimated monthly branded searches moved from 550K to 450K.

## How did search popularity change for guitar pick brands worldwide in August 2026?

- In August 2026, Dunlop overtook Ernie Ball to rank 4th among guitar pick brands worldwide, at 3.2%.
- Estimated monthly branded searches for Fender worldwide fell 18.2% over 11 measured months, from 550K to 450K in August 2026.

## Month by month

| Month | Dunlop estimated searches | Dunlop Share of Search | Dunlop rank | Fender estimated searches | Fender Share of Search | Fender rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 33.1K | 2.9% | 5 | 550K | 48.7% | 1 |
| Nov 2025 | 33.1K | 2.9% | 5 | 550K | 48.7% | 1 |
| Dec 2025 | 33.1K | 2.9% | 5 | 550K | 47.5% | 1 |
| Jan 2026 | 33.1K | 2.9% | 5 | 550K | 47.5% | 1 |
| Feb 2026 | 27.1K | 2.6% | 5 | 450K | 43% | 1 |
| Mar 2026 | 33.1K | 2.9% | 5 | 550K | 47.5% | 1 |
| Apr 2026 | 27.1K | 2.7% | 5 | 450K | 44.3% | 1 |
| May 2026 | 33.1K | 3% | 4 | 550K | 49% | 1 |
| Jun 2026 | 27.1K | 2.4% | 5 | 550K | 49.3% | 1 |
| Jul 2026 | 27.1K | 2.7% | 5 | 450K | 44.3% | 1 |
| Aug 2026 | 33.1K | 3.2% | 4 | 450K | 44% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Dunlop’s and Fender’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Dunlop**: Measured on the search term “dunlop tyre”.
- **Fender**: Measured on the search term “fender”.

- [Dunlop profile](/demand/global-en/brands/dunlop)
- [Fender profile](/demand/global-en/brands/fender)
- [All guitar pick brands worldwide](/demand/global-en/categories/guitar-pick-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Dunlop or Fender?

In August 2026, Fender had more branded searches than Dunlop among guitar pick brands worldwide. Fender was estimated to have 450K branded searches compared to Dunlop’s 33.1K, and held a 44% Share of Search versus Dunlop’s 3.2%.

## Cite this page

Brandwave. "Dunlop vs Fender: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/dunlop-vs-fender

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/dunlop-vs-fender. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.