---
title: "DuckDuckGo vs Perplexity: Which is searched more?"
description: "Is DuckDuckGo or Perplexity more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Search engines set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/duckduckgo-vs-perplexity"
publisher: "Brandwave"
---

# DuckDuckGo vs Perplexity: Which is searched more?

Is DuckDuckGo or Perplexity more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Search engines set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: DuckDuckGo and Perplexity
- **Competitive set**: Search engines
- **Market**: Global
- **Month measured**: Sep 2026
- **DuckDuckGo Share of Search**: 12.1%
- **Perplexity Share of Search**: 2.4%

## Is DuckDuckGo or Perplexity more popular in search?

- In September 2026, DuckDuckGo had more branded searches than Perplexity among search engines worldwide. DuckDuckGo had about 68 million branded searches, while Perplexity had 13.4 million. DuckDuckGo made up 12.1% of all search engine searches we track, and Perplexity accounted for 2.4%.
- DuckDuckGo was ahead of Perplexity in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, DuckDuckGo’s share of searches among search engines worldwide moved from 9.8% to 12.1%, and its estimated monthly branded searches moved from 55.6M to 68M.
- Across the 12 months ending September 2026, Perplexity’s share of searches among search engines worldwide moved from 6.5% to 2.4%, and its estimated monthly branded searches moved from 36.8M to 13.4M.

## How did search popularity change for search engines worldwide in September 2026?

- In September 2026, DuckDuckGo gained share of searches among search engines worldwide, from 10.5% to 12.1%.
- Estimated monthly branded searches for Perplexity worldwide fell 63.6% over 12 measured months, from 36.8M to 13.4M in September 2026.

## Month by month

| Month | DuckDuckGo estimated searches | DuckDuckGo Share of Search | DuckDuckGo rank | Perplexity estimated searches | Perplexity Share of Search | Perplexity rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 55.6M | 9.8% | 2 | 36.8M | 6.5% | 3 |
| Nov 2025 | 45.5M | 8.2% | 2 | 29.1M | 5.3% | 3 |
| Dec 2025 | 45.5M | 8.5% | 2 | 20.7M | 3.9% | 3 |
| Jan 2026 | 45.5M | 8.5% | 2 | 18.2M | 3.4% | 3 |
| Feb 2026 | 45.5M | 9.8% | 2 | 18.1M | 3.9% | 3 |
| Mar 2026 | 55.6M | 10.1% | 2 | 19.1M | 3.4% | 3 |
| Apr 2026 | 45.5M | 8.4% | 2 | 19M | 3.5% | 3 |
| May 2026 | 55.6M | 10.3% | 2 | 15.5M | 2.9% | 3 |
| Jun 2026 | 55.6M | 10.5% | 2 | 12.7M | 2.4% | 4 |
| Jul 2026 | 55.6M | 10.6% | 2 | 11.1M | 2.1% | 4 |
| Aug 2026 | 55.6M | 10.5% | 2 | 11M | 2.1% | 4 |
| Sep 2026 | 68M | 12.1% | 2 | 13.4M | 2.4% | 4 |

## How each brand is measured

Brandwave collects information about searches that people make online using DuckDuckGo’s and Perplexity’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **DuckDuckGo**: Measured on the search term “duckduckgo”.
- **Perplexity**: Measured on the search terms “comet perplexity”, “perplexity”, “perplexity ai”, “perplexity ai app”, “perplexity ai search”, “perplexity app”, “perplexity comet”, “perplexity finance”, “perplexity ia”, “perplexity labs”, “perplexity max”, “perplexity pro”, “perplexity search” and “perplexity.ai”, summed into one figure.

- [DuckDuckGo profile](/demand/global-en/brands/duckduckgo)
- [Perplexity profile](/demand/global-en/brands/perplexity)
- [All search engines worldwide](/demand/global-en/categories/search-engines): The set both shares are measured inside, 13 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is DuckDuckGo or Perplexity more popular in search?

In September 2026, DuckDuckGo had more branded searches than Perplexity among search engines worldwide. DuckDuckGo had about 68 million branded searches, while Perplexity had 13.4 million. DuckDuckGo made up 12.1% of all search engine searches we track, and Perplexity accounted for 2.4%.

## Cite this page

Brandwave. "DuckDuckGo vs Perplexity: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/duckduckgo-vs-perplexity

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/duckduckgo-vs-perplexity. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.