--- title: "DTN vs The Weather Company: Which is more popular by branded search?" description: "Which is more popular in search, DTN or The Weather Company? Compare estimated monthly branded-search demand and Share of Search inside the Weather intelligence platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/dtn-vs-the-weather-company" publisher: "Brandwave" --- # DTN vs The Weather Company: Which is more popular by branded search? Which is more popular in search, DTN or The Weather Company? Compare estimated monthly branded-search demand and Share of Search inside the Weather intelligence platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: DTN and The Weather Company - **Competitive set**: Weather intelligence platforms - **Market**: Global - **Month measured**: Aug 2026 - **DTN Share of Search**: 50.8% - **The Weather Company Share of Search**: 27.7% ## Which is more popular in search, DTN or The Weather Company? - In August 2026, DTN had more branded searches than The Weather Company among weather intelligence platforms worldwide. DTN was estimated to have 22.2K branded searches compared to The Weather Company’s 12.1K, and held a 50.8% Share of Search versus The Weather Company’s 27.7%. - DTN was ahead of The Weather Company in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, DTN’s estimated Share of Search among weather intelligence platforms worldwide moved from 53.2% to 50.8%, and its estimated monthly branded searches held steady at 22.2K. - Across the 11 months ending August 2026, The Weather Company’s estimated Share of Search among weather intelligence platforms worldwide moved from 23.7% to 27.7%, and its estimated monthly branded searches moved from 9.9K to 12.1K. ## How did search popularity change for weather intelligence platforms worldwide in August 2026? - In August 2026, The Weather Company gained estimated Share of Search among weather intelligence platforms worldwide, from 23.9% to 27.7%. - In August 2026, DTN lost estimated Share of Search among weather intelligence platforms worldwide, from 53.5% to 50.8%. ## Month by month | Month | DTN estimated searches | DTN Share of Search | DTN rank | The Weather Company estimated searches | The Weather Company Share of Search | The Weather Company rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 22.2K | 53.2% | 1 | 9.9K | 23.7% | 2 | | Nov 2025 | 22.2K | 56.5% | 1 | 8.1K | 20.6% | 2 | | Dec 2025 | 22.2K | 52.9% | 1 | 9.9K | 23.6% | 2 | | Jan 2026 | 22.2K | 49.1% | 1 | 12.1K | 26.8% | 2 | | Feb 2026 | 22.2K | 51% | 1 | 9.9K | 22.8% | 2 | | Mar 2026 | 22.2K | 51.3% | 1 | 9.9K | 22.9% | 2 | | Apr 2026 | 22.2K | 52.2% | 1 | 9.9K | 23.3% | 2 | | May 2026 | 22.2K | 52.2% | 1 | 9.9K | 23.3% | 2 | | Jun 2026 | 22.2K | 52.2% | 1 | 9.9K | 23.3% | 2 | | Jul 2026 | 22.2K | 53.5% | 1 | 9.9K | 23.9% | 2 | | Aug 2026 | 22.2K | 50.8% | 1 | 12.1K | 27.7% | 2 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using DTN’s and The Weather Company’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **DTN**: Measured on the search term “dtn”. - **The Weather Company**: Measured on the search term “the weather company”. - [DTN profile](/demand/global-en/brands/dtn) - [The Weather Company profile](/demand/global-en/brands/the-weather-company) - [All weather intelligence platforms worldwide](/demand/global-en/categories/weather-intelligence-platforms): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, DTN or The Weather Company? In August 2026, DTN had more branded searches than The Weather Company among weather intelligence platforms worldwide. DTN was estimated to have 22.2K branded searches compared to The Weather Company’s 12.1K, and held a 50.8% Share of Search versus The Weather Company’s 27.7%. ## Cite this page Brandwave. "DTN vs The Weather Company: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/dtn-vs-the-weather-company This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/dtn-vs-the-weather-company. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.