--- title: "Dramm vs Holman: Which is searched more?" description: "Is Dramm or Holman more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Garden watering brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/dramm-vs-holman" publisher: "Brandwave" --- # Dramm vs Holman: Which is searched more? Is Dramm or Holman more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Garden watering brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Dramm and Holman - **Competitive set**: Garden watering brands - **Market**: Global - **Month measured**: Sep 2026 - **Dramm Share of Search**: 0.89% - **Holman Share of Search**: 0.22% ## Is Dramm or Holman more popular in search? - In September 2026, Dramm had more branded searches than Holman among garden watering brands worldwide. Dramm had about 2,400 branded searches, while Holman had 590. Dramm made up 0.89% of all garden watering brand searches we track, and Holman accounted for 0.22%. - Dramm was ahead of Holman in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Dramm’s share of searches among garden watering brands worldwide moved from 1% to 0.89%, and its estimated monthly branded searches held steady at 2.4K. - Across the 12 months ending September 2026, Holman’s share of searches among garden watering brands worldwide moved from 0.26% to 0.22%, and its estimated monthly branded searches held steady at 590. ## Top garden watering brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Dramm was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Holman did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Gardena | 1st | 3 of 3 | 0 of 2 | 3 of 5 | | Rain Bird | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Orbit | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Dramm | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Hozelock | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Nylex | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Holman | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Pope | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about garden watering brands - Asked ChatGPT "Which garden watering brand should I buy?": 1. Orbit, 2. Gardena, 3. Dramm - Asked ChatGPT "What are the best garden watering brands?": 1. Gardena, 2. Dramm, 3. Rain Bird, 4. Orbit - Asked ChatGPT "What's the best garden watering brand for watering beds?": 1. Rain Bird, 2. Gardena - Searched Google, AI Overview "drip irrigation kit": 1. Rain Bird - Searched Google, AI Overview "watering system for garden": named none of the brands we track Not named in any answer: Hozelock, Nylex, Holman and Pope. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for garden watering brands worldwide in September 2026? - In September 2026, Dramm fell from 5th to 6th among garden watering brands worldwide. ## Month by month | Month | Dramm estimated searches | Dramm Share of Search | Dramm rank | Holman estimated searches | Holman Share of Search | Holman rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 2.4K | 1% | 6 | 590 | 0.26% | 7 | | Nov 2025 | 2.4K | 1.1% | 6 | 590 | 0.27% | 7 | | Dec 2025 | 2.4K | 1.3% | 6 | 720 | 0.4% | 7 | | Jan 2026 | 2.4K | 1.3% | 6 | 720 | 0.39% | 7 | | Feb 2026 | 2.4K | 1.1% | 6 | 480 | 0.23% | 7 | | Mar 2026 | 22.2K | 5.4% | 4 | 320 | 0.08% | 7 | | Apr 2026 | 3.6K | 0.72% | 5 | 320 | 0.06% | 7 | | May 2026 | 4.4K | 0.71% | 5 | 260 | 0.04% | 7 | | Jun 2026 | 4.4K | 0.87% | 5 | 260 | 0.05% | 7 | | Jul 2026 | 3.6K | 0.82% | 5 | 260 | 0.06% | 7 | | Aug 2026 | 2.9K | 0.82% | 5 | 320 | 0.09% | 7 | | Sep 2026 | 2.4K | 0.89% | 6 | 590 | 0.22% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using Dramm’s and Holman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Dramm**: Measured on the search term “dramm”. - **Holman**: Measured on the search term “holman hose”. - [Dramm profile](/demand/global-en/brands/dramm) - [Holman profile](/demand/global-en/brands/holman) - [All garden watering brands worldwide](/demand/global-en/categories/garden-watering-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Dramm or Holman more popular in search? In September 2026, Dramm had more branded searches than Holman among garden watering brands worldwide. Dramm had about 2,400 branded searches, while Holman had 590. Dramm made up 0.89% of all garden watering brand searches we track, and Holman accounted for 0.22%. ## Cite this page Brandwave. "Dramm vs Holman: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/dramm-vs-holman This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/dramm-vs-holman. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.