---
title: "Dr. Martens vs Steel Blue: Which is searched more?"
description: "Which is more popular in search, Dr. Martens or Steel Blue? Compare estimated monthly branded-search demand and Share of Search inside the Safety boots set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/dr-martens-vs-steel-blue"
publisher: "Brandwave"
---

# Dr. Martens vs Steel Blue: Which is searched more?

Which is more popular in search, Dr. Martens or Steel Blue? Compare estimated monthly branded-search demand and Share of Search inside the Safety boots set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Dr. Martens and Steel Blue
- **Competitive set**: Safety boots
- **Market**: Global
- **Month measured**: Aug 2026
- **Dr. Martens Share of Search**: 76.2%
- **Steel Blue Share of Search**: 3.1%

## Which is more popular in search, Dr. Martens or Steel Blue?

- In August 2026, Dr. Martens had more branded searches than Steel Blue among safety boots worldwide. Dr. Martens was estimated to have 3M branded searches compared to Steel Blue’s 121K, and held a 76.2% Share of Search versus Steel Blue’s 3.1%.
- Dr. Martens was ahead of Steel Blue in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Dr. Martens’ estimated Share of Search among safety boots worldwide moved from 65.5% to 76.2%, and its estimated monthly branded searches moved from 4.5M to 3M.
- Across the 11 months ending August 2026, Steel Blue’s estimated Share of Search among safety boots worldwide moved from 1.8% to 3.1%, and its estimated monthly branded searches held steady at 121K.

## How did search popularity change for safety boots worldwide in August 2026?

- In August 2026, Dr. Martens gained estimated Share of Search among safety boots worldwide, from 74.8% to 76.2%.
- In August 2026, Steel Blue lost estimated Share of Search among safety boots worldwide, from 3.7% to 3.1%.

## Month by month

| Month | Dr. Martens estimated searches | Dr. Martens Share of Search | Dr. Martens rank | Steel Blue estimated searches | Steel Blue Share of Search | Steel Blue rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.5M | 65.5% | 1 | 121K | 1.8% | 4 |
| Nov 2025 | 6.7M | 71.3% | 1 | 121K | 1.3% | 4 |
| Dec 2025 | 5.5M | 68.5% | 1 | 121K | 1.5% | 4 |
| Jan 2026 | 4.5M | 63.5% | 1 | 121K | 1.7% | 4 |
| Feb 2026 | 3M | 68.6% | 1 | 121K | 2.8% | 4 |
| Mar 2026 | 3M | 52.2% | 1 | 148K | 2.6% | 4 |
| Apr 2026 | 2.4M | 63.2% | 1 | 121K | 3.1% | 4 |
| May 2026 | 2.4M | 73.7% | 1 | 121K | 3.7% | 4 |
| Jun 2026 | 2M | 70.8% | 1 | 121K | 4.3% | 4 |
| Jul 2026 | 2.4M | 74.8% | 1 | 121K | 3.7% | 4 |
| Aug 2026 | 3M | 76.2% | 1 | 121K | 3.1% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Dr. Martens’ and Steel Blue’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Dr. Martens**: Measured on the search terms “dr martens” and “drmartens”, summed into one figure.
- **Steel Blue**: Measured on the search terms “steel blue” and “steelblue”, summed into one figure.

- [Dr. Martens profile](/demand/global-en/brands/dr-martens)
- [Steel Blue profile](/demand/global-en/brands/steel-blue)
- [All safety boots worldwide](/demand/global-en/categories/safety-boots): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Dr. Martens or Steel Blue?

In August 2026, Dr. Martens had more branded searches than Steel Blue among safety boots worldwide. Dr. Martens was estimated to have 3M branded searches compared to Steel Blue’s 121K, and held a 76.2% Share of Search versus Steel Blue’s 3.1%.

## Cite this page

Brandwave. "Dr. Martens vs Steel Blue: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/dr-martens-vs-steel-blue

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/dr-martens-vs-steel-blue. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.