---
title: "Dr. Brown's vs Medela: Which is more popular by branded search?"
description: "Which is more popular in search, Dr. Brown's or Medela? Compare estimated monthly branded-search demand and Share of Search inside the Baby bottle brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/dr-browns-vs-medela"
publisher: "Brandwave"
---

# Dr. Brown's vs Medela: Which is more popular by branded search?

Which is more popular in search, Dr. Brown's or Medela? Compare estimated monthly branded-search demand and Share of Search inside the Baby bottle brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Dr. Brown's and Medela
- **Competitive set**: Baby bottle brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Dr. Brown's Share of Search**: 0.09%
- **Medela Share of Search**: 53.4%

## Which is more popular in search, Dr. Brown's or Medela?

- In August 2026, Medela had more branded searches than Dr. Brown's among baby bottle brands worldwide. Medela was estimated to have 278K branded searches compared to Dr. Brown's’ 480, and held a 53.4% Share of Search versus Dr. Brown's’ 0.09%.
- Medela was ahead of Dr. Brown's in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Dr. Brown's’ estimated Share of Search among baby bottle brands worldwide moved from 0.16% to 0.09%, and its estimated monthly branded searches moved from 880 to 480.
- Across the 11 months ending August 2026, Medela’s estimated Share of Search among baby bottle brands worldwide moved from 56.4% to 53.4%, and its estimated monthly branded searches moved from 314K to 278K.

## How did search popularity change for baby bottle brands worldwide in August 2026?

- Estimated monthly branded searches for Dr. Brown's worldwide fell 45.5% over 11 measured months, from 880 to 480 in August 2026.
- Estimated monthly branded searches for Medela worldwide fell 11.7% over 11 measured months, from 314K to 278K in August 2026.

## Month by month

| Month | Dr. Brown's estimated searches | Dr. Brown's Share of Search | Dr. Brown's rank | Medela estimated searches | Medela Share of Search | Medela rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 880 | 0.16% | 5 | 314K | 56.4% | 1 |
| Nov 2025 | 590 | 0.11% | 5 | 294K | 54.8% | 1 |
| Dec 2025 | 320 | 0.06% | 5 | 285K | 56.7% | 1 |
| Jan 2026 | 320 | 0.05% | 5 | 355K | 57.2% | 1 |
| Feb 2026 | 320 | 0.06% | 5 | 296K | 57.6% | 1 |
| Mar 2026 | 390 | 0.07% | 5 | 302K | 53.8% | 1 |
| Apr 2026 | 390 | 0.08% | 5 | 292K | 57.3% | 1 |
| May 2026 | 480 | 0.09% | 5 | 292K | 57.3% | 1 |
| Jun 2026 | 720 | 0.14% | 5 | 255K | 51.2% | 1 |
| Jul 2026 | 390 | 0.08% | 5 | 276K | 53.3% | 1 |
| Aug 2026 | 480 | 0.09% | 5 | 278K | 53.4% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Dr. Brown's’ and Medela’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Dr. Brown's**: Measured on the search term “drbrowns”.
- **Medela**: Measured on the search terms “breast pump medela”, “medela”, “medela breast pump”, “medela com”, “medela freestyle”, “medela hands free”, “medela swing maxi”, “medela symphony”, “medela wearable pump” and “wearable pump medela”, summed into one figure.

- [Dr. Brown's profile](/demand/global-en/brands/dr-browns)
- [Medela profile](/demand/global-en/brands/medela)
- [All baby bottle brands worldwide](/demand/global-en/categories/baby-bottle-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Dr. Brown's or Medela?

In August 2026, Medela had more branded searches than Dr. Brown's among baby bottle brands worldwide. Medela was estimated to have 278K branded searches compared to Dr. Brown's’ 480, and held a 53.4% Share of Search versus Dr. Brown's’ 0.09%.

## Cite this page

Brandwave. "Dr. Brown's vs Medela: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/dr-browns-vs-medela

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/dr-browns-vs-medela. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
