---
title: "DPD vs UPS: Which is searched more?"
description: "Which is more popular in search, DPD or UPS? Compare estimated monthly branded-search demand and Share of Search inside the Parcel collection brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/dpd-vs-ups"
publisher: "Brandwave"
---

# DPD vs UPS: Which is searched more?

Which is more popular in search, DPD or UPS? Compare estimated monthly branded-search demand and Share of Search inside the Parcel collection brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: DPD and UPS
- **Competitive set**: Parcel collection brands
- **Market**: Global
- **Month measured**: Sep 2026
- **DPD Share of Search**: 0.02%
- **UPS Share of Search**: 50%

## Which is more popular in search, DPD or UPS?

- In September 2026, UPS had more branded searches than DPD among parcel collection brands worldwide. UPS was estimated to have 9.1M branded searches compared to DPD’s 4.4K, and held a 50% Share of Search versus DPD’s 0.02%.
- UPS was ahead of DPD in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, DPD’s estimated Share of Search among parcel collection brands worldwide held steady at 0.02%, and its estimated monthly branded searches held steady at 4.4K.
- Across the 12 months ending September 2026, UPS’s estimated Share of Search among parcel collection brands worldwide held steady at 50%, and its estimated monthly branded searches moved from 11.1M to 9.1M.

## How did search popularity change for parcel collection brands worldwide in September 2026?

- Estimated monthly branded searches for UPS worldwide fell 17.7% over 12 measured months, from 11.1M to 9.1M in September 2026.

## Month by month

| Month | DPD estimated searches | DPD Share of Search | DPD rank | UPS estimated searches | UPS Share of Search | UPS rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.4K | 0.02% | 3 | 11.1M | 50% | 2 |
| Nov 2025 | 4.4K | 0.02% | 3 | 11.1M | 50% | 2 |
| Dec 2025 | 5.4K | 0.02% | 3 | 11.1M | 44.9% | 2 |
| Jan 2026 | 5.4K | 0.02% | 3 | 11.1M | 50% | 2 |
| Feb 2026 | 4.4K | 0.02% | 3 | 9.1M | 50% | 2 |
| Mar 2026 | 5.4K | 0.03% | 3 | 9.1M | 45.1% | 2 |
| Apr 2026 | 6.6K | 0.04% | 3 | 9.1M | 50% | 2 |
| May 2026 | 5.4K | 0.03% | 3 | 9.1M | 50% | 2 |
| Jun 2026 | 4.4K | 0.02% | 3 | 9.1M | 50% | 2 |
| Jul 2026 | 3.6K | 0.02% | 3 | 9.1M | 50% | 2 |
| Aug 2026 | 4.4K | 0.02% | 3 | 9.1M | 50% | 2 |
| Sep 2026 | 4.4K | 0.02% | 3 | 9.1M | 50% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using DPD’s and UPS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **DPD**: Measured on the search term “dpd parcel”.
- **UPS**: Measured on the search term “ups”.

- [DPD profile](/demand/global-en/brands/dpd)
- [UPS profile](/demand/global-en/brands/ups)
- [All parcel collection brands worldwide](/demand/global-en/categories/parcel-collection-brands): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, DPD or UPS?

In September 2026, UPS had more branded searches than DPD among parcel collection brands worldwide. UPS was estimated to have 9.1M branded searches compared to DPD’s 4.4K, and held a 50% Share of Search versus DPD’s 0.02%.

## Cite this page

Brandwave. "DPD vs UPS: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/dpd-vs-ups

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/dpd-vs-ups. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.