--- title: "Domestos vs Mr Clean: Which is searched more?" description: "Is Domestos or Mr Clean more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Surface cleaner brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/domestos-vs-mr-clean" publisher: "Brandwave" --- # Domestos vs Mr Clean: Which is searched more? Is Domestos or Mr Clean more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Surface cleaner brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Domestos and Mr Clean - **Competitive set**: Surface cleaner brands - **Market**: Global - **Month measured**: Sep 2026 - **Domestos Share of Search**: 8.5% - **Mr Clean Share of Search**: 28.3% ## Is Domestos or Mr Clean more popular in search? - In September 2026, Mr Clean had more branded searches than Domestos among surface cleaner brands worldwide. Mr Clean had about 301,000 branded searches, while Domestos had 90,500. Mr Clean made up 28.3% of all surface cleaner brand searches we track, and Domestos accounted for 8.5%. - Mr Clean was ahead of Domestos in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Domestos’ share of searches among surface cleaner brands worldwide moved from 7.7% to 8.5%, and its estimated monthly branded searches held steady at 90.5K. - Across the 12 months ending September 2026, Mr Clean’s share of searches among surface cleaner brands worldwide moved from 38.4% to 28.3%, and its estimated monthly branded searches moved from 450K to 301K. ## Top surface cleaner brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Mr Clean was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Domestos did not appear in any of the five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Lysol | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Mr Clean | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Method | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Clorox | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | Dettol | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Domestos | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Mr Muscle | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Ajax | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about surface cleaner brands - Asked ChatGPT "Which surface cleaner brand should I buy?": 1. Mr Clean, 2. Lysol, 3. Method - Asked ChatGPT "What are the best surface cleaner brands?": 1. Method, 2. Lysol, 3. Mr Clean, 4. Clorox - Asked ChatGPT "What's the best surface cleaner brand for kitchen and bathroom cleaning?": 1. Lysol, 2. Clorox, 3. Mr Clean, 4. Method - Searched Google, AI Overview "all purpose cleaner": 1. Mr Clean, 2. Lysol - Searched Google, AI Overview "bathroom cleaner spray": 1. Lysol, 2. Clorox Not named in any answer: Dettol, Domestos, Mr Muscle and Ajax. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for surface cleaner brands worldwide in September 2026? - In September 2026, Mr Clean overtook Dettol to become the leader among surface cleaner brands worldwide, with 28.3% of the searches. - In September 2026, Domestos lost share of searches among surface cleaner brands worldwide, from 9.1% to 8.5%. ## Month by month | Month | Domestos estimated searches | Domestos Share of Search | Domestos rank | Mr Clean estimated searches | Mr Clean Share of Search | Mr Clean rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 90.5K | 7.7% | 5 | 450K | 38.4% | 1 | | Nov 2025 | 90.5K | 9.1% | 5 | 301K | 30.2% | 1 | | Dec 2025 | 74K | 7.7% | 5 | 301K | 31.3% | 1 | | Jan 2026 | 90.5K | 8.8% | 5 | 301K | 29.4% | 1 | | Feb 2026 | 74K | 8% | 5 | 301K | 32.7% | 1 | | Mar 2026 | 90.5K | 8.3% | 5 | 368K | 33.8% | 1 | | Apr 2026 | 90.5K | 9.2% | 5 | 301K | 30.5% | 1 | | May 2026 | 90.5K | 8.9% | 5 | 301K | 29.8% | 1 | | Jun 2026 | 90.5K | 9.6% | 5 | 246K | 26.2% | 2 | | Jul 2026 | 90.5K | 9.4% | 5 | 246K | 25.6% | 2 | | Aug 2026 | 90.5K | 9.1% | 5 | 246K | 24.7% | 2 | | Sep 2026 | 90.5K | 8.5% | 5 | 301K | 28.3% | 1 | ## How each brand is measured Brandwave collects information about searches that people make online using Domestos’ and Mr Clean’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Domestos**: Measured on the search term “domestos”. - **Mr Clean**: Measured on the search term “mr. clean”. - [Domestos profile](/demand/global-en/brands/domestos) - [Mr Clean profile](/demand/global-en/brands/mr-clean) - [All surface cleaner brands worldwide](/demand/global-en/categories/surface-cleaner-brands): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Domestos or Mr Clean more popular in search? In September 2026, Mr Clean had more branded searches than Domestos among surface cleaner brands worldwide. Mr Clean had about 301,000 branded searches, while Domestos had 90,500. Mr Clean made up 28.3% of all surface cleaner brand searches we track, and Domestos accounted for 8.5%. ## Cite this page Brandwave. "Domestos vs Mr Clean: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/domestos-vs-mr-clean This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/domestos-vs-mr-clean. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.