--- title: "DLA Piper vs Wachtell, Lipton, Rosen & Katz: Which is searched more?" description: "Is DLA Piper or Wachtell, Lipton, Rosen & Katz more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Law firms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/dla-piper-vs-wachtell" publisher: "Brandwave" --- # DLA Piper vs Wachtell, Lipton, Rosen & Katz: Which is searched more? Is DLA Piper or Wachtell, Lipton, Rosen & Katz more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Law firms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: DLA Piper and Wachtell, Lipton, Rosen & Katz - **Competitive set**: Law firms - **Market**: Global - **Month measured**: Sep 2026 - **DLA Piper Share of Search**: 20.1% - **Wachtell, Lipton, Rosen & Katz Share of Search**: 5% ## Is DLA Piper or Wachtell, Lipton, Rosen & Katz more popular in search? - In September 2026, DLA Piper had more branded searches than Wachtell, Lipton, Rosen & Katz among law firms worldwide. DLA Piper had about 110,000 branded searches, while Wachtell, Lipton, Rosen & Katz had 27,100. DLA Piper made up 20.1% of all law firm searches we track, and Wachtell, Lipton, Rosen & Katz accounted for 5%. - DLA Piper was ahead of Wachtell, Lipton, Rosen & Katz in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, DLA Piper’s share of searches among law firms worldwide moved from 18.5% to 20.1%, and its estimated monthly branded searches held steady at 110K. - Across the 12 months ending September 2026, Wachtell, Lipton, Rosen & Katz’s share of searches among law firms worldwide moved from 2.5% to 5%, and its estimated monthly branded searches moved from 14.8K to 27.1K. ## Top law firms in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Wachtell, Lipton, Rosen & Katz was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. DLA Piper was mentioned in one out of four: not in any of the three ChatGPT answers, but in the Google AI Overview. Too few answers listed options to rank the brands, so only mentions are counted. | Brand | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | | DLA Piper | 0 of 3 | 1 of 1 | 1 of 4 | | Baker McKenzie | 0 of 3 | 0 of 1 | 0 of 4 | | Kirkland & Ellis | 1 of 3 | 1 of 1 | 2 of 4 | | Linklaters | 0 of 3 | 0 of 1 | 0 of 4 | | Clifford Chance | 0 of 3 | 0 of 1 | 0 of 4 | | Norton Rose Fulbright | 0 of 3 | 0 of 1 | 0 of 4 | | Allen & Overy | 0 of 3 | 0 of 1 | 0 of 4 | | Wachtell, Lipton, Rosen & Katz | 1 of 3 | 1 of 1 | 2 of 4 | ## Every AI answer about law firms - Asked ChatGPT "Which law firm should I hire?": named none of the brands we track - Asked ChatGPT "What are the best law firms?": 1. Kirkland & Ellis, 2. Wachtell, Lipton, Rosen & Katz - Asked ChatGPT "What's the best law firm for commercial legal work?": named none of the brands we track - Searched Google, AI Overview "law firms": 1. Wachtell, Lipton, Rosen & Katz, 2. Kirkland & Ellis, 3. DLA Piper Not named in any answer: Baker McKenzie, Linklaters, Clifford Chance, Norton Rose Fulbright and Allen & Overy. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for law firms worldwide in September 2026? - DLA Piper’s share of searches among law firms worldwide has gained ground for 3 months in a row, from 18.4% to 20.1% in September 2026. - Estimated monthly branded searches for Wachtell, Lipton, Rosen & Katz worldwide rose 83.1% over 12 measured months, from 14.8K to 27.1K in September 2026. ## Month by month | Month | DLA Piper estimated searches | DLA Piper Share of Search | DLA Piper rank | Wachtell, Lipton, Rosen & Katz estimated searches | Wachtell, Lipton, Rosen & Katz Share of Search | Wachtell, Lipton, Rosen & Katz rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 110K | 18.5% | 2 | 14.8K | 2.5% | 8 | | Nov 2025 | 110K | 21.1% | 1 | 14.8K | 2.8% | 8 | | Dec 2025 | 90.5K | 5.7% | 2 | 14.8K | 0.93% | 8 | | Jan 2026 | 110K | 19.9% | 1 | 18.1K | 3.3% | 8 | | Feb 2026 | 110K | 21% | 1 | 14.8K | 2.8% | 8 | | Mar 2026 | 110K | 20% | 1 | 14.8K | 2.7% | 8 | | Apr 2026 | 110K | 21.7% | 1 | 18.1K | 3.6% | 8 | | May 2026 | 90.5K | 18.8% | 1 | 22.2K | 4.6% | 8 | | Jun 2026 | 90.5K | 18.4% | 2 | 18.1K | 3.7% | 8 | | Jul 2026 | 90.5K | 18.9% | 1 | 33.1K | 6.9% | 8 | | Aug 2026 | 90.5K | 19.8% | 1 | 22.2K | 4.9% | 8 | | Sep 2026 | 110K | 20.1% | 1 | 27.1K | 5% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using DLA Piper’s and Wachtell, Lipton, Rosen & Katz’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **DLA Piper**: Measured on the search term “dla piper”. - **Wachtell, Lipton, Rosen & Katz**: Measured on the search term “wachtell lipton”. - [DLA Piper profile](/demand/global-en/brands/dla-piper) - [Wachtell, Lipton, Rosen & Katz profile](/demand/global-en/brands/wachtell) - [All law firms worldwide](/demand/global-en/categories/law-firms): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is DLA Piper or Wachtell, Lipton, Rosen & Katz more popular in search? In September 2026, DLA Piper had more branded searches than Wachtell, Lipton, Rosen & Katz among law firms worldwide. DLA Piper had about 110,000 branded searches, while Wachtell, Lipton, Rosen & Katz had 27,100. DLA Piper made up 20.1% of all law firm searches we track, and Wachtell, Lipton, Rosen & Katz accounted for 5%. ## Cite this page Brandwave. "DLA Piper vs Wachtell, Lipton, Rosen & Katz: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/dla-piper-vs-wachtell This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/dla-piper-vs-wachtell. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.