---
title: "Disney Lorcana vs Magic: The Gathering: Which is searched more?"
description: "Is Disney Lorcana or Magic: The Gathering more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Trading card games set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/disney-lorcana-vs-magic-the-gathering"
publisher: "Brandwave"
---

# Disney Lorcana vs Magic: The Gathering: Which is searched more?

Is Disney Lorcana or Magic: The Gathering more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Trading card games set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Disney Lorcana and Magic: The Gathering
- **Competitive set**: Trading card games
- **Market**: Global
- **Month measured**: Sep 2026
- **Disney Lorcana Share of Search**: 2.4%
- **Magic: The Gathering Share of Search**: 32.3%

## Is Disney Lorcana or Magic: The Gathering more popular in search?

- In September 2026, Magic: The Gathering had more branded searches than Disney Lorcana among trading card games worldwide. Magic: The Gathering had about 673,000 branded searches, while Disney Lorcana had 49,500. Magic: The Gathering made up 32.3% of all trading card game searches we track, and Disney Lorcana accounted for 2.4%.
- Magic: The Gathering was ahead of Disney Lorcana in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Disney Lorcana’s share of searches among trading card games worldwide moved from 2.2% to 2.4%, and its estimated monthly branded searches held steady at 49.5K.
- Across the 12 months ending September 2026, Magic: The Gathering’s share of searches among trading card games worldwide moved from 30.2% to 32.3%, and its estimated monthly branded searches held steady at 673K.

## Top trading card games in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Disney Lorcana and Magic: The Gathering showed up in all five answers. Magic: The Gathering was listed before Disney Lorcana in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Magic: The Gathering | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Pokémon TCG | 2nd | 2 of 3 | 2 of 2 | 4 of 5 |
| Yu-Gi-Oh! | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| One Piece Card Game | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| Disney Lorcana | 5th | 3 of 3 | 2 of 2 | 5 of 5 |

## Every AI answer about trading card games

- Asked ChatGPT "Which trading card game should I buy?": 1. Pokémon TCG, 2. Magic: The Gathering, 3. One Piece Card Game, 4. Disney Lorcana, 5. Yu-Gi-Oh!
- Asked ChatGPT "What are the best trading card game brands?": 1. Magic: The Gathering, 2. Yu-Gi-Oh!, 3. One Piece Card Game, 4. Disney Lorcana
- Asked ChatGPT "What's the best trading card game for a collector?": 1. Pokémon TCG, 2. Magic: The Gathering, 3. One Piece Card Game, 4. Yu-Gi-Oh!, 5. Disney Lorcana
- Searched Google, AI Overview "trading card games": 1. Magic: The Gathering, 2. Pokémon TCG, 3. Yu-Gi-Oh!, 4. Disney Lorcana, 5. One Piece Card Game
- Searched Google, AI Overview "collectible card game": 1. Pokémon TCG, 2. Magic: The Gathering, 3. Yu-Gi-Oh!, 4. Disney Lorcana

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for trading card games worldwide in September 2026?

- In September 2026, Yu-Gi-Oh! overtook Magic: The Gathering to become the leader among trading card games worldwide, with 39.5% of the searches.
- In September 2026, Magic: The Gathering lost share of searches among trading card games worldwide, from 37.7% to 32.3%.
- In September 2026, Disney Lorcana lost share of searches among trading card games worldwide, from 3.4% to 2.4%.

## Month by month

| Month | Disney Lorcana estimated searches | Disney Lorcana Share of Search | Disney Lorcana rank | Magic: The Gathering estimated searches | Magic: The Gathering Share of Search | Magic: The Gathering rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 49.5K | 2.2% | 5 | 673K | 30.2% | 2 |
| Nov 2025 | 40.5K | 1.9% | 5 | 673K | 32.1% | 2 |
| Dec 2025 | 33.1K | 1.6% | 5 | 673K | 33.5% | 2 |
| Jan 2026 | 33.1K | 1.6% | 5 | 673K | 32.1% | 2 |
| Feb 2026 | 33.1K | 1.9% | 5 | 550K | 31.3% | 2 |
| Mar 2026 | 33.1K | 1.6% | 5 | 550K | 26.3% | 2 |
| Apr 2026 | 33.1K | 1.8% | 5 | 550K | 29.9% | 2 |
| May 2026 | 40.5K | 2% | 5 | 550K | 26.5% | 2 |
| Jun 2026 | 60.5K | 3.3% | 5 | 550K | 29.8% | 2 |
| Jul 2026 | 90.5K | 4.7% | 5 | 673K | 34.7% | 1 |
| Aug 2026 | 74K | 3.4% | 5 | 823K | 37.7% | 1 |
| Sep 2026 | 49.5K | 2.4% | 5 | 673K | 32.3% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Disney Lorcana’s and Magic: The Gathering’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Disney Lorcana**: Measured on the search term “disney lorcana”.
- **Magic: The Gathering**: Measured on the search term “magic the gathering”.

- [Disney Lorcana profile](/demand/global-en/brands/disney-lorcana)
- [Magic: The Gathering profile](/demand/global-en/brands/magic-the-gathering)
- [All trading card games worldwide](/demand/global-en/categories/trading-card-games): The set both shares are measured inside, 5 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Disney Lorcana or Magic: The Gathering more popular in search?

In September 2026, Magic: The Gathering had more branded searches than Disney Lorcana among trading card games worldwide. Magic: The Gathering had about 673,000 branded searches, while Disney Lorcana had 49,500. Magic: The Gathering made up 32.3% of all trading card game searches we track, and Disney Lorcana accounted for 2.4%.

## Cite this page

Brandwave. "Disney Lorcana vs Magic: The Gathering: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/disney-lorcana-vs-magic-the-gathering

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/disney-lorcana-vs-magic-the-gathering. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
