---
title: "Dirty Labs vs Earth Breeze: Which is more popular by branded search?"
description: "Which is more popular in search, Dirty Labs or Earth Breeze? Compare estimated monthly branded-search demand and Share of Search inside the Eco laundry detergent brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/dirty-labs-vs-earth-breeze"
publisher: "Brandwave"
---

# Dirty Labs vs Earth Breeze: Which is more popular by branded search?

Which is more popular in search, Dirty Labs or Earth Breeze? Compare estimated monthly branded-search demand and Share of Search inside the Eco laundry detergent brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Dirty Labs and Earth Breeze
- **Competitive set**: Eco laundry detergent brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Dirty Labs Share of Search**: 14.6%
- **Earth Breeze Share of Search**: 59.8%

## Which is more popular in search, Dirty Labs or Earth Breeze?

- In August 2026, Earth Breeze had more branded searches than Dirty Labs among eco laundry detergent brands worldwide. Earth Breeze was estimated to have 97.9K branded searches compared to Dirty Labs’ 23.9K, and held a 59.8% Share of Search versus Dirty Labs’ 14.6%.
- Earth Breeze was ahead of Dirty Labs in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Dirty Labs’ estimated Share of Search among eco laundry detergent brands worldwide moved from 14.5% to 14.6%, and its estimated monthly branded searches moved from 17.1K to 23.9K.
- Across the 11 months ending August 2026, Earth Breeze’s estimated Share of Search among eco laundry detergent brands worldwide moved from 45.5% to 59.8%, and its estimated monthly branded searches moved from 53.8K to 97.9K.

## How did search popularity change for eco laundry detergent brands worldwide in August 2026?

- In August 2026, Dirty Labs gained estimated Share of Search among eco laundry detergent brands worldwide, from 14% to 14.6%.
- In August 2026, Earth Breeze lost estimated Share of Search among eco laundry detergent brands worldwide, from 60.9% to 59.8%.

## Month by month

| Month | Dirty Labs estimated searches | Dirty Labs Share of Search | Dirty Labs rank | Earth Breeze estimated searches | Earth Breeze Share of Search | Earth Breeze rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 17.1K | 14.5% | 3 | 53.8K | 45.5% | 1 |
| Nov 2025 | 20K | 17% | 3 | 46.8K | 39.7% | 1 |
| Dec 2025 | 18.1K | 13.5% | 3 | 62K | 46.2% | 1 |
| Jan 2026 | 25.4K | 15.9% | 3 | 83.2K | 52.2% | 1 |
| Feb 2026 | 18.7K | 13.9% | 3 | 74.7K | 55.2% | 1 |
| Mar 2026 | 23.7K | 12.2% | 3 | 127K | 65.4% | 1 |
| Apr 2026 | 25.7K | 12.6% | 3 | 135K | 66.2% | 1 |
| May 2026 | 28K | 16.6% | 2 | 101K | 60% | 1 |
| Jun 2026 | 24.1K | 13.7% | 3 | 107K | 61% | 1 |
| Jul 2026 | 24.3K | 14% | 3 | 106K | 60.9% | 1 |
| Aug 2026 | 23.9K | 14.6% | 3 | 97.9K | 59.8% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Dirty Labs’ and Earth Breeze’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Dirty Labs**: Measured on the search terms “dirty labs”, “dirty labs detergent”, “dirty labs laundry”, “dirty labs laundry detergent”, “dirtylabs” and “dirtylabs com”, summed into one figure.
- **Earth Breeze**: Measured on the search terms “earth breeze”, “earth breeze detergent”, “earth breeze laundry detergent”, “earth breeze laundry sheets”, “earthbreeze com”, “laundry detergent earth breeze” and “laundry sheets earth breeze”, summed into one figure.

- [Dirty Labs profile](/demand/global-en/brands/dirty-labs)
- [Earth Breeze profile](/demand/global-en/brands/earth-breeze)
- [All eco laundry detergent brands worldwide](/demand/global-en/categories/eco-laundry-detergent-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Dirty Labs or Earth Breeze?

In August 2026, Earth Breeze had more branded searches than Dirty Labs among eco laundry detergent brands worldwide. Earth Breeze was estimated to have 97.9K branded searches compared to Dirty Labs’ 23.9K, and held a 59.8% Share of Search versus Dirty Labs’ 14.6%.

## Cite this page

Brandwave. "Dirty Labs vs Earth Breeze: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/dirty-labs-vs-earth-breeze

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/dirty-labs-vs-earth-breeze. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
