---
title: "DigitalOcean vs Linode: Which is more popular by branded search?"
description: "Which is more popular in search, DigitalOcean or Linode? Compare estimated monthly branded-search demand and Share of Search inside the Cloud hosting platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/digitalocean-vs-linode"
publisher: "Brandwave"
---

# DigitalOcean vs Linode: Which is more popular by branded search?

Which is more popular in search, DigitalOcean or Linode? Compare estimated monthly branded-search demand and Share of Search inside the Cloud hosting platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: DigitalOcean and Linode
- **Competitive set**: Cloud hosting platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **DigitalOcean Share of Search**: 9.4%
- **Linode Share of Search**: 1.2%

## Which is more popular in search, DigitalOcean or Linode?

- In August 2026, DigitalOcean had more branded searches than Linode among cloud hosting platforms worldwide. DigitalOcean was estimated to have 457K branded searches compared to Linode’s 60.5K, and held a 9.4% Share of Search versus Linode’s 1.2%.
- DigitalOcean was ahead of Linode in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, DigitalOcean’s estimated Share of Search among cloud hosting platforms worldwide moved from 4.6% to 9.4%, and its estimated monthly branded searches moved from 455K to 457K.
- Across the 11 months ending August 2026, Linode’s estimated Share of Search among cloud hosting platforms worldwide moved from 0.92% to 1.2%, and its estimated monthly branded searches moved from 90.5K to 60.5K.

## How did search popularity change for cloud hosting platforms worldwide in August 2026?

- Estimated monthly branded searches for Linode worldwide fell 33.1% over 11 measured months, from 90.5K to 60.5K in August 2026.

## Month by month

| Month | DigitalOcean estimated searches | DigitalOcean Share of Search | DigitalOcean rank | Linode estimated searches | Linode Share of Search | Linode rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 455K | 4.6% | 4 | 90.5K | 0.92% | 5 |
| Nov 2025 | 455K | 8.1% | 4 | 74K | 1.3% | 5 |
| Dec 2025 | 455K | 9.3% | 4 | 74K | 1.5% | 5 |
| Jan 2026 | 455K | 8.8% | 4 | 74K | 1.4% | 5 |
| Feb 2026 | 455K | 9.3% | 4 | 49.5K | 1% | 5 |
| Mar 2026 | 555K | 9.3% | 4 | 49.5K | 0.83% | 5 |
| Apr 2026 | 455K | 9.3% | 4 | 49.5K | 1% | 5 |
| May 2026 | 555K | 11.2% | 4 | 49.5K | 1% | 5 |
| Jun 2026 | 455K | 9.3% | 4 | 60.5K | 1.2% | 5 |
| Jul 2026 | 456K | 9.8% | 4 | 60.5K | 1.3% | 5 |
| Aug 2026 | 457K | 9.4% | 4 | 60.5K | 1.2% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using DigitalOcean’s and Linode’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **DigitalOcean**: Measured on the search terms “cloud storage digitalocean”, “digitalocean”, “digitalocean app”, “digitalocean cloud storage”, “digitalocean com”, “digitalocean object storage” and “digitalocean spaces”, summed into one figure.
- **Linode**: Measured on the search term “linode”.

- [DigitalOcean profile](/demand/global-en/brands/digitalocean)
- [Linode profile](/demand/global-en/brands/linode)
- [All cloud hosting platforms worldwide](/demand/global-en/categories/cloud-hosting-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, DigitalOcean or Linode?

In August 2026, DigitalOcean had more branded searches than Linode among cloud hosting platforms worldwide. DigitalOcean was estimated to have 457K branded searches compared to Linode’s 60.5K, and held a 9.4% Share of Search versus Linode’s 1.2%.

## Cite this page

Brandwave. "DigitalOcean vs Linode: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/digitalocean-vs-linode

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/digitalocean-vs-linode. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.