---
title: "DiDi vs Ola: Which is more popular by branded search?"
description: "Which is more popular in search, DiDi or Ola? Compare estimated monthly branded-search demand and Share of Search inside the Ride hailing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/didi-vs-ola"
publisher: "Brandwave"
---

# DiDi vs Ola: Which is more popular by branded search?

Which is more popular in search, DiDi or Ola? Compare estimated monthly branded-search demand and Share of Search inside the Ride hailing platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: DiDi and Ola
- **Competitive set**: Ride hailing platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **DiDi Share of Search**: 27.8%
- **Ola Share of Search**: 4.5%

## Which is more popular in search, DiDi or Ola?

- In August 2026, DiDi had more branded searches than Ola among ride hailing platforms worldwide. DiDi was estimated to have 673K branded searches compared to Ola’s 110K, and held a 27.8% Share of Search versus Ola’s 4.5%.
- DiDi was ahead of Ola in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, DiDi’s estimated Share of Search among ride hailing platforms worldwide moved from 35.3% to 27.8%, and its estimated monthly branded searches moved from 823K to 673K.
- Across the 11 months ending August 2026, Ola’s estimated Share of Search among ride hailing platforms worldwide moved from 7.1% to 4.5%, and its estimated monthly branded searches moved from 165K to 110K.

## How did search popularity change for ride hailing platforms worldwide in August 2026?

- In August 2026, Bolt overtook Ola to rank 4th among ride hailing platforms worldwide, at 5.6%.
- In August 2026, DiDi lost estimated Share of Search among ride hailing platforms worldwide, from 30.5% to 27.8%.
- Estimated monthly branded searches for Ola worldwide fell 33.3% over 11 measured months, from 165K to 110K in August 2026.

## Month by month

| Month | DiDi estimated searches | DiDi Share of Search | DiDi rank | Ola estimated searches | Ola Share of Search | Ola rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 823K | 35.3% | 1 | 165K | 7.1% | 4 |
| Nov 2025 | 673K | 29.4% | 2 | 201K | 8.8% | 4 |
| Dec 2025 | 673K | 30.7% | 1 | 201K | 9.2% | 4 |
| Jan 2026 | 673K | 32.6% | 1 | 165K | 8% | 4 |
| Feb 2026 | 673K | 31% | 2 | 135K | 6.2% | 4 |
| Mar 2026 | 673K | 28.7% | 2 | 135K | 5.8% | 4 |
| Apr 2026 | 673K | 27.7% | 2 | 135K | 5.6% | 4 |
| May 2026 | 823K | 26.6% | 2 | 165K | 5.3% | 4 |
| Jun 2026 | 673K | 28.1% | 2 | 110K | 4.6% | 4 |
| Jul 2026 | 673K | 30.5% | 2 | 110K | 5% | 4 |
| Aug 2026 | 673K | 27.8% | 2 | 110K | 4.5% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using DiDi’s and Ola’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **DiDi**: Measured on the search term “didi”.
- **Ola**: Measured on the search term “ola cabs”.

- [DiDi profile](/demand/global-en/brands/didi)
- [Ola profile](/demand/global-en/brands/ola)
- [All ride hailing platforms worldwide](/demand/global-en/categories/ride-hailing-platforms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, DiDi or Ola?

In August 2026, DiDi had more branded searches than Ola among ride hailing platforms worldwide. DiDi was estimated to have 673K branded searches compared to Ola’s 110K, and held a 27.8% Share of Search versus Ola’s 4.5%.

## Cite this page

Brandwave. "DiDi vs Ola: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/didi-vs-ola

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/didi-vs-ola. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.