---
title: "DHS vs JOOLA: Which is more popular by branded search?"
description: "Which is more popular in search, DHS or JOOLA? Compare estimated monthly branded-search demand and Share of Search inside the Table tennis balls set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/dhs-vs-joola"
publisher: "Brandwave"
---

# DHS vs JOOLA: Which is more popular by branded search?

Which is more popular in search, DHS or JOOLA? Compare estimated monthly branded-search demand and Share of Search inside the Table tennis balls set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: DHS and JOOLA
- **Competitive set**: Table tennis balls
- **Market**: Global
- **Month measured**: Aug 2026
- **DHS Share of Search**: 83.8%
- **JOOLA Share of Search**: 2.8%

## Which is more popular in search, DHS or JOOLA?

- In August 2026, DHS had more branded searches than JOOLA among table tennis balls worldwide. DHS was estimated to have 450K branded searches compared to JOOLA’s 14.8K, and held an 83.8% Share of Search versus JOOLA’s 2.8%.
- DHS was ahead of JOOLA in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, DHS’s estimated Share of Search among table tennis balls worldwide moved from 85.5% to 83.8%, and its estimated monthly branded searches moved from 550K to 450K.
- Across the 11 months ending August 2026, JOOLA’s estimated Share of Search among table tennis balls worldwide moved from 1.5% to 2.8%, and its estimated monthly branded searches moved from 9.9K to 14.8K.

## How did search popularity change for table tennis balls worldwide in August 2026?

- In August 2026, DHS gained estimated Share of Search among table tennis balls worldwide, from 81.7% to 83.8%.
- In August 2026, JOOLA rose from 4th to 3rd among table tennis balls worldwide.

## Month by month

| Month | DHS estimated searches | DHS Share of Search | DHS rank | JOOLA estimated searches | JOOLA Share of Search | JOOLA rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 550K | 85.5% | 1 | 9.9K | 1.5% | 5 |
| Nov 2025 | 450K | 81.8% | 1 | 14.8K | 2.7% | 3 |
| Dec 2025 | 450K | 84.2% | 1 | 12.1K | 2.3% | 4 |
| Jan 2026 | 823K | 88.5% | 1 | 9.9K | 1.1% | 5 |
| Feb 2026 | 823K | 90.1% | 1 | 9.9K | 1.1% | 5 |
| Mar 2026 | 823K | 86.3% | 1 | 12.1K | 1.3% | 5 |
| Apr 2026 | 550K | 79.9% | 1 | 14.8K | 2.2% | 4 |
| May 2026 | 450K | 74.6% | 1 | 14.8K | 2.5% | 4 |
| Jun 2026 | 450K | 77.7% | 1 | 14.8K | 2.6% | 4 |
| Jul 2026 | 450K | 81.7% | 1 | 14.8K | 2.7% | 4 |
| Aug 2026 | 450K | 83.8% | 1 | 14.8K | 2.8% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using DHS’s and JOOLA’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **DHS**: Measured on the search term “dhs”.
- **JOOLA**: Measured on the search term “joola pickleball”.

- [DHS profile](/demand/global-en/brands/dhs)
- [JOOLA profile](/demand/global-en/brands/joola)
- [All table tennis balls worldwide](/demand/global-en/categories/table-tennis-balls): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, DHS or JOOLA?

In August 2026, DHS had more branded searches than JOOLA among table tennis balls worldwide. DHS was estimated to have 450K branded searches compared to JOOLA’s 14.8K, and held an 83.8% Share of Search versus JOOLA’s 2.8%.

## Cite this page

Brandwave. "DHS vs JOOLA: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/dhs-vs-joola

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/dhs-vs-joola. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.