---
title: "DeWalt vs Stanley: Which is searched more?"
description: "Which is more popular in search, DeWalt or Stanley? Compare estimated monthly branded-search demand and Share of Search inside the Staple gun brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/dewalt-vs-stanley"
publisher: "Brandwave"
---

# DeWalt vs Stanley: Which is searched more?

Which is more popular in search, DeWalt or Stanley? Compare estimated monthly branded-search demand and Share of Search inside the Staple gun brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: DeWalt and Stanley
- **Competitive set**: Staple gun brands
- **Market**: Global
- **Month measured**: Sep 2026
- **DeWalt Share of Search**: 15.6%
- **Stanley Share of Search**: 1.1%

## Which is more popular in search, DeWalt or Stanley?

- In September 2026, DeWalt had more branded searches than Stanley among staple gun brands worldwide. DeWalt was estimated to have 673K branded searches compared to Stanley’s 49.5K, and held a 15.6% Share of Search versus Stanley’s 1.1%.
- DeWalt was ahead of Stanley in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, DeWalt’s estimated Share of Search among staple gun brands worldwide moved from 13.2% to 15.6%, and its estimated monthly branded searches held steady at 673K.
- Across the 12 months ending September 2026, Stanley’s estimated Share of Search among staple gun brands worldwide moved from 0.97% to 1.1%, and its estimated monthly branded searches held steady at 49.5K.

## How did search popularity change for staple gun brands worldwide in September 2026?

Neither DeWalt nor Stanley moved beyond provider rounding among staple gun brands in Sep 2026.

## Month by month

| Month | DeWalt estimated searches | DeWalt Share of Search | DeWalt rank | Stanley estimated searches | Stanley Share of Search | Stanley rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 673K | 13.2% | 4 | 49.5K | 0.97% | 5 |
| Nov 2025 | 823K | 14.8% | 4 | 60.5K | 1.1% | 5 |
| Dec 2025 | 823K | 16% | 4 | 60.5K | 1.2% | 5 |
| Jan 2026 | 673K | 15.7% | 4 | 49.5K | 1.2% | 5 |
| Feb 2026 | 673K | 16.3% | 3 | 40.5K | 0.98% | 5 |
| Mar 2026 | 673K | 14.6% | 4 | 49.5K | 1.1% | 5 |
| Apr 2026 | 673K | 15% | 4 | 40.5K | 0.91% | 5 |
| May 2026 | 673K | 14.9% | 4 | 40.5K | 0.9% | 5 |
| Jun 2026 | 673K | 14.8% | 4 | 49.5K | 1.1% | 5 |
| Jul 2026 | 550K | 13.5% | 4 | 49.5K | 1.2% | 5 |
| Aug 2026 | 673K | 15.4% | 4 | 60.5K | 1.4% | 5 |
| Sep 2026 | 673K | 15.6% | 4 | 49.5K | 1.1% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using DeWalt’s and Stanley’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **DeWalt**: Measured on the search term “dewalt”.
- **Stanley**: Measured on the search term “stanley iceflow”.

- [DeWalt profile](/demand/global-en/brands/dewalt)
- [Stanley profile](/demand/global-en/brands/stanley)
- [All staple gun brands worldwide](/demand/global-en/categories/staple-gun-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, DeWalt or Stanley?

In September 2026, DeWalt had more branded searches than Stanley among staple gun brands worldwide. DeWalt was estimated to have 673K branded searches compared to Stanley’s 49.5K, and held a 15.6% Share of Search versus Stanley’s 1.1%.

## Cite this page

Brandwave. "DeWalt vs Stanley: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/dewalt-vs-stanley

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/dewalt-vs-stanley. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.