---
title: "DeVilbiss vs Iwata: Which is searched more?"
description: "Is DeVilbiss or Iwata more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Spray gun brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/devilbiss-vs-iwata"
publisher: "Brandwave"
---

# DeVilbiss vs Iwata: Which is searched more?

Is DeVilbiss or Iwata more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Spray gun brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: DeVilbiss and Iwata
- **Competitive set**: Spray gun brands
- **Market**: Global
- **Month measured**: Sep 2026
- **DeVilbiss Share of Search**: 4.4%
- **Iwata Share of Search**: 9.8%

## Is DeVilbiss or Iwata more popular in search?

- In September 2026, Iwata had more branded searches than DeVilbiss among spray gun brands worldwide. Iwata had about 33,100 branded searches, while DeVilbiss had 14,800. Iwata made up 9.8% of all spray gun brand searches we track, and DeVilbiss accounted for 4.4%.
- Iwata was ahead of DeVilbiss in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, DeVilbiss’ share of searches among spray gun brands worldwide held steady at 4.4%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
- Across the 12 months ending September 2026, Iwata’s share of searches among spray gun brands worldwide moved from 8.1% to 9.8%, and its estimated monthly branded searches held steady at 33.1K.

## Top spray gun brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, DeVilbiss was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Iwata was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. DeVilbiss and Iwata were each listed first in two of the four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Graco | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| DeVilbiss | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Fuji Spray | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Iwata | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| SATA | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Wagner | 6th | 3 of 3 | 0 of 2 | 3 of 5 |

## Every AI answer about spray gun brands

- Asked ChatGPT "Which spray gun brand should I buy?": 1. DeVilbiss, 2. Graco, 3. Fuji Spray, 4. Wagner, 5. SATA
- Asked ChatGPT "What are the best spray gun brands?": 1. SATA, 2. Iwata, 3. DeVilbiss, 4. Graco, 5. Fuji Spray, 6. Wagner
- Asked ChatGPT "What's the best spray gun brand for painting projects?": 1. Graco, 2. Fuji Spray, 3. Wagner, 4. DeVilbiss
- Searched Google, AI Overview "best spray gun": 1. Graco, 2. Iwata
- Searched Google, AI Overview "spray paint gun": 1. Graco

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for spray gun brands worldwide in September 2026?

- Estimated monthly branded searches for DeVilbiss worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026.

## Month by month

| Month | DeVilbiss estimated searches | DeVilbiss Share of Search | DeVilbiss rank | Iwata estimated searches | Iwata Share of Search | Iwata rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 18.1K | 4.4% | 4 | 33.1K | 8.1% | 3 |
| Nov 2025 | 18.1K | 4.5% | 4 | 33.1K | 8.3% | 3 |
| Dec 2025 | 14.8K | 3.8% | 4 | 33.1K | 8.4% | 3 |
| Jan 2026 | 18.1K | 4.5% | 4 | 40.5K | 10% | 2 |
| Feb 2026 | 18.1K | 5.4% | 4 | 33.1K | 9.8% | 2 |
| Mar 2026 | 18.1K | 4.5% | 4 | 33.1K | 8.2% | 3 |
| Apr 2026 | 18.1K | 5.2% | 4 | 40.5K | 11.6% | 2 |
| May 2026 | 18.1K | 4.5% | 4 | 40.5K | 10% | 2 |
| Jun 2026 | 14.8K | 4.4% | 4 | 33.1K | 9.8% | 3 |
| Jul 2026 | 14.8K | 4.5% | 4 | 33.1K | 10% | 2 |
| Aug 2026 | 14.8K | 4.4% | 4 | 33.1K | 9.8% | 3 |
| Sep 2026 | 14.8K | 4.4% | 4 | 33.1K | 9.8% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using DeVilbiss’ and Iwata’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **DeVilbiss**: Measured on the search term “devilbiss”.
- **Iwata**: Measured on the search term “iwata”.

- [DeVilbiss profile](/demand/global-en/brands/devilbiss)
- [Iwata profile](/demand/global-en/brands/iwata)
- [All spray gun brands worldwide](/demand/global-en/categories/spray-gun-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is DeVilbiss or Iwata more popular in search?

In September 2026, Iwata had more branded searches than DeVilbiss among spray gun brands worldwide. Iwata had about 33,100 branded searches, while DeVilbiss had 14,800. Iwata made up 9.8% of all spray gun brand searches we track, and DeVilbiss accounted for 4.4%.

## Cite this page

Brandwave. "DeVilbiss vs Iwata: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/devilbiss-vs-iwata

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/devilbiss-vs-iwata. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
