--- title: "Deuter vs Gossamer Gear: Which is more popular by branded search?" description: "Which is more popular in search, Deuter or Gossamer Gear? Compare estimated monthly branded-search demand and Share of Search inside the Hiking backpack brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/deuter-vs-gossamer-gear" publisher: "Brandwave" --- # Deuter vs Gossamer Gear: Which is more popular by branded search? Which is more popular in search, Deuter or Gossamer Gear? Compare estimated monthly branded-search demand and Share of Search inside the Hiking backpack brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Deuter and Gossamer Gear - **Competitive set**: Hiking backpack brands - **Market**: Global - **Month measured**: Aug 2026 - **Deuter Share of Search**: 14.5% - **Gossamer Gear Share of Search**: 14.3% ## Which is more popular in search, Deuter or Gossamer Gear? - In August 2026, Deuter and Gossamer Gear were level on Share of Search among hiking backpack brands worldwide, with an estimated 25K versus 24.6K branded searches, at 14.5% and 14.3% estimated Share of Search. - The lead changed hands 2 times in the 11 months ending August 2026: Gossamer Gear took it in November 2025, Deuter took it in August 2026. - Across the 11 months ending August 2026, Deuter’s estimated Share of Search among hiking backpack brands worldwide moved from 13.6% to 14.5%, and its estimated monthly branded searches moved from 20K to 25K. - Across the 11 months ending August 2026, Gossamer Gear’s estimated Share of Search among hiking backpack brands worldwide moved from 11.2% to 14.3%, and its estimated monthly branded searches moved from 16.4K to 24.6K. ## How did search popularity change for hiking backpack brands worldwide in August 2026? - Deuter’s estimated Share of Search among hiking backpack brands worldwide has gained ground for 3 months in a row, from 12.1% to 14.5% in August 2026. - Gossamer Gear’s estimated Share of Search among hiking backpack brands worldwide has lost ground for 3 months in a row, from 17.3% to 14.3% in August 2026. ## Month by month | Month | Deuter estimated searches | Deuter Share of Search | Deuter rank | Gossamer Gear estimated searches | Gossamer Gear Share of Search | Gossamer Gear rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 20K | 13.6% | 3 | 16.4K | 11.2% | 4 | | Nov 2025 | 19.7K | 12.7% | 4 | 19.7K | 12.7% | 3 | | Dec 2025 | 16.1K | 12.1% | 4 | 19.7K | 14.8% | 2 | | Jan 2026 | 20K | 12.9% | 4 | 20K | 12.9% | 3 | | Feb 2026 | 16.7K | 11.3% | 4 | 16.7K | 11.4% | 3 | | Mar 2026 | 20.3K | 12.5% | 4 | 24.6K | 15.1% | 2 | | Apr 2026 | 20.3K | 12.8% | 4 | 24.6K | 15.5% | 2 | | May 2026 | 20.9K | 12.1% | 4 | 30K | 17.3% | 2 | | Jun 2026 | 20.9K | 12.9% | 4 | 25.1K | 15.6% | 2 | | Jul 2026 | 24.9K | 14.4% | 4 | 25.1K | 14.5% | 3 | | Aug 2026 | 25K | 14.5% | 3 | 24.6K | 14.3% | 4 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Deuter’s and Gossamer Gear’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Deuter**: Measured on the search terms “deuter backpack”, “deuter com”, “deuter hiking backpack” and “hiking backpack deuter”, summed into one figure. - **Gossamer Gear**: Measured on the search terms “gossamer gear”, “gossamer gear mariposa”, “gossamergear” and “gossamergear com”, summed into one figure. - [Deuter profile](/demand/global-en/brands/deuter) - [Gossamer Gear profile](/demand/global-en/brands/gossamer-gear) - [All hiking backpack brands worldwide](/demand/global-en/categories/hiking-backpack-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Deuter or Gossamer Gear? In August 2026, Deuter and Gossamer Gear were level on Share of Search among hiking backpack brands worldwide, with an estimated 25K versus 24.6K branded searches, at 14.5% and 14.3% estimated Share of Search. ## Cite this page Brandwave. "Deuter vs Gossamer Gear: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/deuter-vs-gossamer-gear This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/deuter-vs-gossamer-gear. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.